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From Living in a Van to IBJ’s “Forty Under 40?: The Daniel Herndon Interview

Firebelly

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. ” As if that wasn’t enough, Daniel has now authored Facebook All In One For Dummies (Wiley Publishing).

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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it). Social Search could it be a Google Killer?

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Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

Brian recently published his 5th book, The End of Business As Usual. ” Should we be publishing sequential chapters in eBook format or things of that nature? Obviously the publishing business is disintermediated, and we understand that. But is long form publishing counter-cyclical? That fosters community.

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BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

In the past he’s been the editor of the BMJ, chief executive of the BMJ Publishing Group and UnitedHealth Europe, a doctor of sorts, and a television doctor. Human communication has always been about people and social capital. Our workforce is 50% female, a record for most companies in the sector.

Web 2.0 188