Sherrilynne Starkie

JANUARY 22, 2019

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn. 2 LinkedIn’s new ways to track companies.

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SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

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Buffer Social

AUGUST 29, 2023

At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. Our Content team publishes at least four articles a week, one for Monday through Thursday, plus we regularly refresh older content and send a weekly newsletter.

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Sherrilynne Starkie

FEBRUARY 23, 2019

For the first time in nine years, a greater proportion of Fortune 500 companies use blogs compared to that of Inc. 500 companies, according to new research from Umass Dartmouth. . The blog post below was first published on July 12, 2006, about six months into my blogging journey. An it continues to do so in 2019. .

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Consultant SEO Communities Review 186

Hootsuite

SEPTEMBER 7, 2022

Your followers may even turn into a community of like-minded people. Even if you only run dark social media posts (ads) and don’t publish any organic content, you should still fill out your social media bios. Lastly, social media bios are SEO-optimized (for most social media platforms). Affiliated account/job title + company].

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Template Templates Social Media UGC 145

Mindjumpers

JUNE 24, 2011

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. HubSpot). >

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Company Hubspot eBook Diagrams 206

Convince & Convert

NOVEMBER 16, 2016

But the experience of industry professionals has been universal—highly engaged content has much greater SEO value than do less popular pages. Here are five ways to ensure your social media posting helps your SEO. This is done by strategically publishing optimized content on your social media pages based on a content calendar.

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SEO Social Media Engineering Hashtag 60

Sprout Social

JANUARY 31, 2024

This includes how often you publish videos, respond to comments and engage with other YouTube accounts. A SaaS company or niche channel will likely have a lower ceiling of potential viewership. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. Video duration.

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Small Business Mavericks

APRIL 17, 2011

A media company. But what does it mean to be a media company? These include forums, blogs, community websites where industry news can be published, wikis, etc. Whatever it is, if you are a media company, then you’re a power to reckon with. One Response to “Are You A Business Or A Media Company?&#

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Company Wiki Case Study Press Release 142

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding.

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Engineering Social Media Hubspot Marketing 137

Sherrilynne Starkie

JULY 19, 2013

It’s just good basic communications best practices, but you’d be amazed by how many companies and brands just keep on tweeting without linking that activity to organizational objectives. Start by taking a good look the Twitter community. Understand the mix of followers in terms of the sizes of their own communities.

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Twitter How To Social Networking Activities 320

Sprout Social

SEPTEMBER 12, 2022

On a broader scale, they connect you to an unparalleled level of expertise that can extend beyond social—23% and 13% of agencies in our agency pricing and packaging of social media report offered SEO and PR services, respectively. By partnering with an agency, you benefit from the social media tools they use. Full Blast Creative.

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Social Media Management Social Media Real Estate Brands 90

Sprout Social

NOVEMBER 9, 2021

That said, competition on YouTube is fierce and building a community of dedicated viewers doesn’t happen by accident. Companies like Sephora boast big numbers (including 1.31 If you fail to upload frequently or go months without publishing content, you may get labeled as a “dead” channel.

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YouTube Tips Tools How To 139

Oktopost

SEPTEMBER 28, 2020

So when it comes to publishing on LinkedIn, what can marketers do better to pump life back into their LinkedIn presence? Her agency infuses content marketing, SEO, and thought-leadership best practices to drive awareness, credibility, and leads through content marketing. And what are some of the better ways to engage an audience?

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LinkedIn B2B How To Metrics 107

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. I can’t imagine they would, especially when virtually no one outside of the developer and SEO communities is even aware that this change has taken place.

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Oktopost

OCTOBER 10, 2022

Foster Community on Social Media. Develop Strong SEO Practices. For example, a company that shows branded content to its audience once per week is twice as visible as another company that only shows branded content to its audience every other week. Naturally, different platforms make sense for different companies.

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Brands B2B SEO Influencer 75

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. According to Cmejla, being helpful is how you maintain authentic relationships within online communities.

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Tips Authentication LinkedIn Groups 133

Convince & Convert

JULY 26, 2010

“I can publish search engine optimized pitches for free, really?&# The Idea: “Co-op SEO&# The terminology came from one of our developers (Thanks, Dave ), but the model has been in place since our inception. Each of the 27,000 companies that use the service had the same goal – to share their pitch.

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SEO Social Media Consultant Social CRM 115

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Each time a user clicks the +1 button, it helps with that brand’s SEO and the content getting served to users above other content.

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Google Tips Bookmarklet SEO 216

SocMed Sean

JUNE 23, 2017

Robert is a content and marketing specialist at one of the leading essay writing companies. Using anchor texts such as “Click Here” or “Download our app” won’t help you get any high organic SEO, marketing results in SERPs. This week we welcome guest blogger Robert Everett.

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Organization Mobile Apple SEO 182

Buffer Social

MAY 4, 2022

Sharing this content will not only attract more customers, but it can also open a dialogue with your existing followers, creating a stronger online community. Blog posts, however, are the perfect medium for an in-depth look into your company’s principles as you can expand about your goals and aspirations as an entrepreneur.

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Small Business Journal How To Tumblr 84

Harp Interactive

FEBRUARY 23, 2010

Whether you are a business with brick and mortar stores or a company without borders, you should be tapping into the growing number of local audiences seeking products and services in their own locality. You can increase business exposure and your web and store traffic simply by including geographical information to your digital content.

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Geotagging GPS Foursquare Marketing 324

Social Media Marketing

FEBRUARY 25, 2018

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. A blog analysis and monitoring company, more than 175,000 blogs are published daily and 1.6 million posts are published.

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Blogger How To Tips WordPress 90

Buffer Social

JULY 11, 2023

Focus on evergreen and owned platforms Most creators default to publishing content on social media platforms first. And I knew how to leverage the power of Search Engine Optimization (SEO) to target keywords with proven search volume and intent. Here are what I did to achieve growth and monetization in the first five months.

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Keyhole.co

FEBRUARY 3, 2024

Try to jot down the metrics of individual companies as well as take an average to see what the industry standard for market presence looks like. You can also leverage Keyhole to schedule and publish your posts , give you insights on social media trends, and provide historical data about campaign and profile performance.

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Social Media How To Metrics Sentiment 59

Keyhole.co

OCTOBER 16, 2023

After all, not every company that works in social media is an agency, per se. Agencies are defined by two basic activities: They provide their corporate clients with a high volume of content that can be published to social media, and they offer a big-picture strategy to guide that content development. Passion for relationship-building.

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Social Media Marketing How To Cost 52

Adam Sherk

AUGUST 11, 2010

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. Will it work with local news? NBC is trying to find out. In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets.

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Digg Marketing News Press Release 166

Sprout Social

AUGUST 22, 2022

YouTube’s powerful search capabilities have made it the world’s second-largest search engine —of course, having Google as your parent company never hurts. Let’s go through a few of the search features that can help you reach your audience, know your competitors and manage your community. Search YouTube comments. YouTube Premieres.

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YouTube Features Engagement Hashtag 73

Waxing UnLyrical

JULY 12, 2018

As a starting point on the journey to build company or personal brands, it’s important to step back and think about the drivers of behavior. If I have learned one thing in the process of building brands for multinational corporations and my own company, it is that the key to success is simplicity. Five words.

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Brands Banking Consultant Creative Commons 185

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. The video sharing site isn’t just for creators. Web series.

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YouTube Video Authentication Education 131

Waxing UnLyrical

FEBRUARY 22, 2016

How to Simplify SEO, PR, and Social Collaboration. But at the same time, it’s also possible to build connections, camaraderie, and community, if we really make an effort to do so,” I wrote in this recent WUL post. Founder and publisher of Waxing UnLyrical, Shonali Burke is President & CEO of Shonali Burke Consulting, Inc.

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Hootsuite

NOVEMBER 2, 2020

Realtime views : The number of views your last published videos have received in the past 48 hours. This metric is a good way to track the performance of a YouTube Live or YouTube Premiere or recently published video. Use these insights to inform your content and community management strategies. How good is your YouTube SEO?

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Metrics Analytics YouTube How To 145

Buffer Social

AUGUST 2, 2023

I believe anyone can build a company as long as they have a clear vision, the market is right, they’re self-aware, understand the nuances of the industry, and they have the grit to power through the roadblocks. I’ll typically work extremely hard at a company for some time and then want more for myself. ExplodingIdeas.co

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Newsletter Reddit Sentiment Startup 83

Firebelly

SEPTEMBER 28, 2015

When: Mondays at 3pm EST. Sample topic: How To Build A Community Using Instagram. What: This chat is sponsored by Buffer, a social media publishing tool, and focuses on various predetermined social media marketing topics. Sample topic: Bringing Social & SEO Together To Create A Robust Online Presence. Learn more ].

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Social Media Sample Samples Twitter 100

Sprout Social

FEBRUARY 11, 2021

At Sprout, we’re lucky enough to work with an all-star cast of agency partners who continue to impress us with their dedication to their clients and communities. Over the past few years, our partner community has grown exponentially to become a go-to resource for agencies to collaborate, strategize and request and give feedback.

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Pixlee

MARCH 24, 2021

Unlike influencers, however, ambassadors commit to working with a company long-term. They’ll integrate your products or services into their daily lives and promote them in the same way that they would recommend a company to a friend. . In this way, brand ambassadors can have a huge positive impact on your company’s sales. .

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Brands Marketing Apparel Influencer 56

Adam Sherk

JULY 15, 2013

Her deck on international SEO and ROI was a top presentation of the day on Slideshare last week. He did an excellent job breaking down the current state of semantic SEO and how marketers can take advantage of it. Adam Audette – Adam is probably the king of ecommerce SEO, and he’s earned it.

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SEO Tips Startup Compete 148