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Monday Roundup: Smart Integrated Communications

Waxing UnLyrical

SMS Marketing: a Grossly Underrated Marketing Tactic. Why: “In the very near future, marketers who ignore mobile and SMS could find themselves and their brands facing the consequences of ignoring reality,” says Matt Janaway as he explores the many benefits of SMS marketing and why you should integrate it into your strategy today.

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The Newest Black Friday + Cyber Monday Ideas for Your Social Media Marketing

Buffer Social

Thanksgiving Day, then there’s Black Friday, Small Business Saturday, and Cyber Monday, which some companies extend for the whole next week. . The website Retail Dive touched on a bit of this in a recent blog post explaining the virtue of SMS and text messaging. You can definitely go the SMS route. That’s an incredible number!So

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Social Media & The Super Bowl

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

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Why I Rarely Answer My Phone | Bare Feet Blog

Bare Feet Studios

It is simply another trending practice that all marketers would be wise to note: Interruption of any kind is increasingly irritating and unnecessary in today’s world of technology and community. Video Editing requires me to “live&# in the project, so I can’t afford to be interrupted and pulled out of my immersion.

Upcoming 101
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

After Google Voice and its third-party apps were turned down by Apple due to “it duplicating features that the iPhone comes with (Dialer, SMS, etc),&# Google built a completely browser-based app , avoiding the restrictions and not having to split the profits. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. That’s not a “wave the magic wand&# scenario.

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Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

Be sure to turn off SMS alerts if you use these feeds since they will pile up.). » Marketers: Use Gmail to house your project portfolio from Palmball. I create new mail and type/organize notes on projects that are continually evolving. So, as long as you have Gmail open, Twitter will IM you the latest news when it hits.