Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. Alternatively, you can use competitive monitoring and social listening to learn what other companies your audience is interested in.

Analysis 93

Analysis Report Examples Tools 93

Small Business Mavericks

APRIL 21, 2011

Social bookmarking – Bookmark and share all of your content at two or three social bookmarking sites daily. Social networking – Pick two or three social networks and be active on those networks about an hour every day. About Us What’s a Maverick? Is this hard?

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Harp Interactive

NOVEMBER 9, 2009

Writing effectively for online media and social networks is an evolving art. As print becomes redundant, social media emerges to fill the gap with its short form communication style that is meant to engage non-readers. Know the Rules: Understand the rules and protocol of the community before you venture in.

Platform 254

Platform Social Media Radian6 Press Release 254

Social Media Strategery

JANUARY 23, 2012

Unfortunately, as many have already discovered and many more will continue to discover, successful communities are dependent on many variables, from the accessibility, speed, and reliability of the technology to your community managers. What group/community receives the most visits and/or posts on a particular day? 10% to 49%.

Communities 121

Communities Wiki Microblogging Press Release 121

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. What can we learn from founder and CEO Mark Zuckerberg’s incredible journey, and what are the keys to his success? .” - About Facebook statement accompanying company’s press release. Partnerships.

Press Release 192

Press Release Airlines Skills Retail 192

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”? 3 reasons Google+ is not a social network by iMedia Connection. Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

Buzz Marketing for Technology

NOVEMBER 9, 2011

The classic product marketing approach to social media is treating it like just another broadcast media channel by posting press releases, sharing events, posting videos and expecting to see instant results like you get with other online media like banners, text links and search. Increase Engagement with Professionals.

Social Media 198

Social Media Jive ROI Press Release 198

Koka Sexton

MARCH 19, 2012

They answered questions about everything from what sales managers do wrong, to how social media has changed the sales landscape forever. I ran the social selling track and held panels with customers and companies like Sprout Social , Extole , Yammer Cornerstone OnDemand and others. Social media as a broadcast channel .

Press Release 96

Press Release Skills Yammer Social Networking 96

Laurel Papworth

APRIL 21, 2012

In this one-day course you’ll get a real taste of the marketing power of the new Social Media campaigns: creating managing and distributing social content through online communities. Do you know the difference between a social media strategy and a social media campaign? Booking information. to 4.30pm).

Training 76

Training Course Social Media Press Release 76

The Marketing Blog

APRIL 18, 2010

47 pm Facebook & India Jump to Comments This is a statistical post, which collates data from various blog-posts, press-releases and news sites. Reply Lukas EW July 17, 2010 at 10:50 am Nice information about social media tools ( Facebook ) growth in India. It is now a powerful social media marketing tool!

Facebook 167

Facebook Web 2.0 Startup Press Release 167

Webbiquity SMM

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.) Email facilitates communications. Some have gone as far as outing the companies who have trodden down this path. Guess what?

Press Release 129

Press Release How To Radian6 Blogger 129

Danny WhatMough

MAY 30, 2014

At a time when a tweet can go viral quicker than the time it takes to put a press release together, the role of reputation management in social strategies is more important and yet more challenging than ever before. We were split into teams and tasked with responding to a social media crisis for a pet food brand.

Social Media 78

Social Media Press Release Reputation Exercises 78

Adam Sherk

AUGUST 11, 2010

Lauren: Our team started the NBCLocal account a little over a year ago because we wanted to be part of the Digg community in the most transparent way possible, and we wanted to connect the national and international Digg community with interesting local stories. What are your aims for that profile?

Digg 166

Digg Marketing News Press Release 166

Ari Herzog

JUNE 26, 2011

Beth Kanter, Geoff Livingston, and Kami Huyse comprise the leadership team of Zoetica , a media organization providing marketing communications and other marketing-related services to nonprofit organizations and socially-responsible companies. I teach workshops on social networking and news writing to college students.

Press Release 110

Press Release Policies Organization WordPress 110

Sprout Social

APRIL 15, 2024

A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. This can snowball into reputational damage for the company that impacts revenue and customer trust.

Press Release 94

Press Release Banking Reputation Marketing 94

Webbiquity SMM

MAY 10, 2011

On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. .&# Publishing has historically relied on advertising, or sponsorships, to pay for content production.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Bill Hartzer

DECEMBER 3, 2010

PeopleBrowsr , the Social Search engine and analytics company, has launched ReSearch.ly , a product for online marketers, brand managers and social media experts to get real-time analytics and conversations from the social web. From their press release today, here is some more info about ReSearch.ly: ReSearch.ly

Platform 104

Platform Sentiment Press Release Technorati 104

Laurel Papworth

FEBRUARY 11, 2010

If you know of clues or tips for identifying journalists in social networks, let me know. I mean a few that use social networks as their own personal hunting ground. Participating in the online community… or raiding it? I am going to include journitters (twitterers) here as well. Some generalisations.

Blogosphere 80

Blogosphere Social Networking Blogger Press Release 80

Proactive Report

AUGUST 8, 2013

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. Knowing who is in your social graph is a necessary first step. How did they get that figure? .”

Social Graph 58

Social Graph Press Release Loyalty Fashion 58

Navolutions

JANUARY 21, 2014

Anti-Social Media. When it comes to your social media strategy, don’t allow your company to behave like a little clique of close friends who go to a party together, only to stand and chat in an impenetrable circle. Why Your Company’s Social Media Needs to Sound Human appeared first on Navolutions.

Social Media 100

Social Media ROI Press Release Conversation 100

Laurel Papworth

MARCH 15, 2010

Anyway here’s my thoughts, right after the Twitter blog/press release : Monday, March 15, 2010. When we designed Twitter, we took a different approach—we didn’t require a relationship model like that of a social network. Twitter: @Anywhere announcement is a post from: Laurel Papworth- Social Network Strategy.

API 69

API Twitter Widget Aggregator 69

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. OUTCOME: Students will gain an understanding of the 7 Steps of Social Media Engagement.

Class 85

Class Training Social Media Case Study 85

Adam Sherk

OCTOBER 23, 2009

Another Chitika study showed that social media represented only 0.55% of total referrals across their network, compared to nearly 98% for search engines: This highlights the fact that there is more to SEO than just increasing search engine referral traffic – it is essential to convert those visitors once they arrive.

Hitwise 124

Hitwise Social Media Digg Survey 124

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes. .&# If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care.

Apple 154

Apple Twitter Forums Policies 154

Adam Sherk

JUNE 5, 2009

I can’t imagine they would, especially when virtually no one outside of the developer and SEO communities is even aware that this change has taken place. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Publishing 100

Publishing Google NoFollow Guidelines 100

Laurel Papworth

OCTOBER 8, 2011

DEPARTMENT OF JUSTICE, VICTORIA: What does it mean when the people you elected to represent you, turn off comments in social channels? If the person I am employing (through taxes) to do work for my community is on my communication channel, I expect to be able to speak to them. Our social media policy is: Shut Up and Listen.

Social Media 109

Social Media Policies Gov 2.0 Press Release 109

Adam Sherk

APRIL 26, 2010

Consider the impact that Facebook Open Graph protocol integration will have on your existing on-site community features and social functionality. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 149

News Module Widget Facebook 149

Adam Sherk

JANUARY 12, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Team 179

Team Twitter Facebook Press Release 179

Social Media Network Marketing

OCTOBER 4, 2010

We need to look at this as a very long term community event. Social Media is like an investment. Monitoring Social Media can be overwhelming. Most of us have heard that we need to have Facebook and Twitter for business. Well by setting up your profile page does not get us any business. From the outside it looks like a mayhem.

Social Media 63

Social Media Brands Press Release Directory 63

The Marketing Blog

DECEMBER 8, 2007

helps the company in its marketing communications efforts. Its become a popularly adopted tactic by web-based startups and brands that have implemented social-media/web2.0 Product Release(s) Feature Update(s) Think about something more intriguing above two points are quite normal. 05 am Coverage Questions !

Questions 100

Questions Web 2.0 Startup FeedBurner 100

Techipedia: Tamar Weinberg

JANUARY 12, 2010

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I am fascinated by the amount of social networks that I’m part of, but better yet, I’m intrigued to find that I assume different “personas,&# at least in terms of choosing friends (and using the networks), on each social site.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Laurel Papworth

MAY 24, 2011

One of the most common questions I am asked is about Return on Investment for time spent on social media sites. The answers can be sliced and diced many ways (I have to figure out that company representative’s priorities before I answer) but most organisations are at least looking for some hard statistics.

Statistics 108

Statistics Facebook Press Release Retail 108

Jeff Esposito

OCTOBER 25, 2010

With many PR folks taking the helm of social networking (SN) activities, I’ve also wondered if PR was the correct term for the industry as the space blends PR with many other disciplines like customer service, sales and word-of-mouth marketing. It is kind of like a visitor center of a community. P.E.R.S.O.N.

Press Release 30

Press Release Social Networking Industry Blogger 30

Writtent Blog

DECEMBER 6, 2023

Send out a press release or feature article and get your logo on the team uniforms. This makes you a valuable community member and builds awareness. Send out press releases for each organization and/or time you donate. These stories add credibility to your company and help you get more customers.

Small Business 98

Small Business Marketing Compete Directory 98

Koka Sexton

DECEMBER 20, 2009

I would have loved to get a job in something social media related but that quest always evaded me. I work for a growing software company and they don’t have much of a footprint in the social media world. 99 best social-media and PR posts of 2009 – Holy Kaw! That is until recently. That someone was me.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

I would have loved to get a job in something social media related but that quest always evaded me. I work for a growing software company and they don’t have much of a footprint in the social media world. 99 best social-media and PR posts of 2009 – Holy Kaw! That is until recently. That someone was me.

List 96

List Social Media Case Study Wiki 96