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Do Your Followers Know the Background? All Yodeling in Context

Convince & Convert

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. The RSS feed is: [link]. Find us on iTunes: [link].

Posterous 124
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How To Get Your Blog Project Approved

Waxing UnLyrical

Our community was now creating the bulk of our content. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. an ad in our alumni magazine, a note in our alumni e-newsletter, posters around campus (my experimentation with QR codes), print ads, Facebook ads, etc.

Project 170
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Sports Can Learn a Few Things From Gov 2.0

Social Media Strategery

Fri, Oct 9, 2009 Government 2.0 “Dear [fill in your favorite sports team], You may think of me as a fan or as a ticket-holder now, but if you give me the chance, I’d gladly be a marketing specialist, brand ambassador, web developer, community organizer and data cruncher. A recovery.gov for private enterprise? Heroes At the Gov 2.0

Gov 2.0 90
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What Kind of Impact Has Social Media Had on Your Organization?

Social Media Strategery

community who have experienced similar frustrations. While there’s no shortage of resources for how to measure the ROI of social media, but unlike commercial companies, our government doesn’t use social media to make money or to sell products. Managing Your Time While Managing Your Social Media My Gov 2.0

Gov 2.0 72
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Social Pros 25 – Alison Carlman, globalgiving

Convince & Convert

The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. At one point, Digg was the poster child for Social Media and Web 2.0 Listen Now. Find us on iTunes: [link].

Digg 113
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Dear IT Guy, Can You Actually Use the Tool You're Creating.

Social Media Strategery

Unfortunately, IT departments at large companies and government agencies are too often doing the equivalent of developing Android apps at work and using the iPhone at home. Common Ground – you become a member of the community instead of the guy behind the curtain making changes willy-nilly. Notice anything?

Gov 2.0 117
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Reverse Mentoring is All About Screwing in the Lightbulb before.

Social Media Strategery

This “light bulb” discovery led me to the second step in my social media adventure—creating a program that would do the same thing for others on a massive scale (20,000+ employee company). bwe08 101 bah best practices blog boozallen booz allen buy-in change management communications community conference DC DHS E20 education enterprise 2.0

Gov 2.0 101