agora pulse

SEPTEMBER 30, 2020

Use Twitter threads to share case studies, tutorials, and analysis of recent reports or trends. If you develop your own recognizable voice on Twitter, your brand will be able to build a tight and loyal community as well as create highly cited content. For even more inspiration, check out “ trending search ” from Unsplash.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Sprout Social

FEBRUARY 1, 2024

Sentiment analysis and trend forecasting from social listening unlocks the potential to not only meet these needs but to anticipate them by helping you: Understand consumer preferences : Granular insights into customer behavior patterns and psychographics reveal customer preferences.

Social Media 109

Social Media Sentiment Loyalty Microsoft 109

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. Understanding which trends will work for your audience and brand (not to mention your legal team) is both an art and science. Over the past year, social media managers have had to analyze trends in real-time to maintain brand relevance.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Sprout Social

MARCH 1, 2023

Obviously, creators won’t ever man your customer care lines, but their in-depth knowledge of their communities (a.k.a. For example, creator Emma Chamberlain launched her own coffee company in 2020, garnering a $7 million Series A round in the process. Scrutinize the data on those collaborations and look for patterns.

Products 91

Products Team Focus Group Collaboration 91

Keyhole.co

OCTOBER 16, 2023

Community hashtags A community hashtag identifies and connects with a specific group or community of social media users over a shared common interest, cause, or experience. Trending hashtags Trending hashtags use current trends and are mentioned frequently. Here’s how: 1. But what makes a hashtag tick?

Hashtag 52

Hashtag Instagram How To UGC 52

Hootsuite

NOVEMBER 28, 2022

But Reddit isn’t the best place for every company. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022.

Reddit 100

Reddit Brands Meme Forums 100

Social Media Strategies Summit

AUGUST 4, 2020

However, some B2B companies still utilize standard methods like paid advertising and cold calling. Having your goals set gives you the roadmap to observe how your B2B company is performing. Catching attention through content is mostly attributed to B2C companies. You can notice some patterns and common themes among them.

B2B 130

B2B Social Media Strategy How To 130

Buffer Social

NOVEMBER 17, 2021

And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name. Use market research tools like AnswerThePublic or Google Trends to see what people are searching for. Which resonated most with your audience?

Small Business 91

Small Business Social Media Tips Content 91

Keyhole.co

JANUARY 18, 2024

The brand brought out pastel shades, introduced patterns and prints, and offered more customization options. And most importantly, the company stayed consistent with the core part of its aesthetic while taking the female consumer base seriously. Stanley has also aced the game of using hashtags and trends effectively.

Influencer 59

Influencer Social Media Strategy Marketing 59

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. Effective video analytics platforms offer a comprehensive dashboard with centralized data on viewers, their demographics, and engagement patterns. The number of comments viewers have left on your video.

Metrics 52

Metrics Analytics YouTube Video 52

Hootsuite

SEPTEMBER 14, 2023

Unlike social listening , which involves simply monitoring conversations, social media intelligence takes it a step further and uses patterns and trends in data to inform decision-making. Social media intelligence can also be used to analyze demographic data , uncover trends in customer behavior , and track competitor activity.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Buffer Social

DECEMBER 10, 2019

Tastemade is a community of food, travel, and design lovers. They posted this to the Burrow Stories, along with instructions on how their community could download the picture and add to it. Many people in their community ended up using the filter on their photos and tagging Potluck in the Stories. Pattern Brands.

Instagram 98

Instagram Patterns Template Templates 98

Proactive Report

APRIL 15, 2023

And once again the PR community is wary of this new technology and hesitant to adopt it. It allows you to analyze large amounts of data, generate insights, and identify trends in real-time. Here are some ways AI can help you: Audience Analysis and Tracking : AI algorithms can analyze data and identify patterns in consumer behavior.

Patterns 52

Patterns Data Social Media ROI 52

Sprout Social

DECEMBER 15, 2016

As a SaaS B2B company, LinkedIn has become an increasingly important part of our social strategy. That’s why Sprout’s LinkedIn Company Pages Report is so important for our team. This post How Team Sprout Uses Its LinkedIn Company Pages Report originally appeared on Sprout Social.

Team 40

Team LinkedIn Report Company 40

Buffer Social

JULY 5, 2023

But, as I progressed, I realized a pattern. I became more active on LinkedIn , engaged with industry experts' posts, and read the latest trends for unique insights. Step 2: To narrow down and fasten your research, use advanced filters such as industry, recency of the content, company name, as shown in the image below.

Research 77

Research Google Newsletter Curation 77

Convince & Convert

NOVEMBER 30, 2023

You can have a comprehensive plan that checks all the boxes and has the full support of company leaders but somehow, a few months after kickoff, the effort has stalled out–either not fully adopted or sometimes not even started. Proceeding without employee buy-in is the #1 mistake. you’re not alone.

Project 125

Project Collaboration Buy Team 125

Sprout Social

AUGUST 4, 2022

They turn to social platforms to learn new skills, network, research companies and search for jobs. For example, you might need someone with a keen eye for detail, while job seekers might prioritize companies with a hybrid work model. In fact, many care about a company’s culture and mission more than high salaries.

Examples 101

Examples Social Media Skills Team 101

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. According to Cmejla, being helpful is how you maintain authentic relationships within online communities.

Tips 133

Tips Authentication LinkedIn Groups 133

Keyhole.co

JANUARY 24, 2024

So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. By tracking social media trends , the brand is smart and quick to get ahead of viral memes and trending topics. Because Wendy’s is so well-versed in online social patterns, it can cater to Gen Z folks.

Engagement 52

Engagement Social Media Strategy Meme 52

Likeable

MARCH 16, 2021

And without up-to-date research on trends, audiences, and patterns, anticipating twists and turns can seem impossible. Likeable’s Take: Make sure your brand’s social media bios (and even Instagram Story highlights ) clearly communicate what your product is and why customers should buy it. Use that to your brand’s advantage!

Social Media 72

Social Media Marketing Patterns YouTube 72

The Realtime Report

APRIL 26, 2018

Smart companies will use the insights they get from customers in a number of ways; from fixing holes in marketing campaigns to informing product messaging and even developing and co-creating new products. To keep up with evolving market trends, make sure you take note of these foolproof tips. Use Online Market Research.

How To 114

How To Survey Content management systems Patterns 114

Oktopost

JANUARY 31, 2024

For some, engagement metrics such as likes, shares, and comments might be paramount, reflecting a focus on building brand awareness and community engagement. When employees share content that leads to conversions, it signifies a direct impact on the company’s bottom line.

ROI 62

ROI Engagement Metrics How To 62

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour. Enter social media analysts.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

agora pulse

JULY 23, 2020

For a company to ask one of its team members to tackle this is too much if they’re in any other role in that company. Unfortunately, social media management often is something that a company with a limited budget often relegates to an intern for a low cost. So, how does a company choose the right one?

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Kikolani

JUNE 27, 2013

This is Youtility , and, quite simply, companies that practice it are followed, subscribed to, bookmarked, and kept on the home screen of mobile devices. Companies that don’t… aren’t. Instead of marketing that’s needed by companies, Youtility is marketing that’s wanted by customers. Google Trends.

Tools 141

Tools Patterns Adwords Advertising 141

Oktopost

NOVEMBER 16, 2023

Track follower demographics such as location, company, gender, title, and industry to ensure you are attracting the right audience and to identify if any of your current followers are potential prospects. Overall, the goal is to identify trends and patterns within the data. Ask yourself, what story is the data telling me?

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

SEPTEMBER 23, 2022

You have to quickly — and wittily — react to trending topics. Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. You speak the language of memes and microtrends that your boss and coworkers might not understand. The hard part is done.

Social Media 145

Social Media Tools Tips HootSuite 145

Keyhole.co

APRIL 12, 2023

For example, a company running a holiday sale might use the hashtag #holidaydeals or #blackfriday to promote their campaign. Community hashtags: These are used by a specific community or group of people with similar interests or affiliations. But don’t jump with excitement just yet.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Hootsuite

MAY 21, 2020

General trends that apply to your industry. Once you start collecting this valuable data, you can use it to look for trends and insights. Google Alerts lets you monitor the entire web for mentions of your company, your competitors, or other relevant topics. Mentions of your competitors. Google Alerts. Reputology. ReviewTrackers.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Keyhole.co

NOVEMBER 7, 2023

Identify trending hashtags in your niche Engage with these hot topics within your industry to connect with a wider, yet niche-targeted audience. This feature empowers you to spot and swiftly engage with emerging industry trends, making sure your brand stays ahead and connected within your niche. Are they worth the hype for your brand?

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Buffer Social

SEPTEMBER 20, 2023

Here are some suggestions for what you should be monitoring on social media: Brand or company monitoring Your name or your brand’s name (e.g., bffr, bufffer) Names of the most active/visible members of your company (e.g., Connect with your community At Buffer, we have a Discord community.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Techipedia: Tamar Weinberg

AUGUST 31, 2011

Thanks to some deft management by Brian, we were able to also be on the twitter trending topics for about 13-15 minutes. There were 5 primary patterns that we noticed a week after launch: Techcrunch (TC) dominated pageviews and registrations. Mashable provided the best usage patterns over a week 1 period. This was an avalanche.

Press Release 142

Press Release Patterns Marketing Klout 142

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Community management. Create community and brand loyalty. Source: Hootsuite 2023 Social Trends Report.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social media analytics relies on data to: Identify patterns. Predict trends on any channel. Loomly is a social dashboard that has publishing, community management, and ads.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

JUNE 9, 2020

It’s a site where people post wallpapers, knitting patterns, and honeymoon destinations—right? Here you can find success stories, tips, tricks, and most importantly monthly trends. The company used Promoted Video Pins targeted to the search phrases furnishing a home” and “first-time homebuyer.”.

Engagement 138

Engagement Retail Case Study How To 138

Pixlee

JANUARY 4, 2021

Companies had to look beyond their customer experience models and pivot their digital marketing strategies to accommodate rapidly increasing online consumer demands. Their “Questival” cultivates outdoor exploration in the community through 24-hour scavenger hunts in various locations guided by the brand’s app.

Marketing 53

Marketing Sentiment Loyalty Meeting 53

Pixlee

MAY 6, 2019

An integrated shopping tool across social platforms can help brands gather data on customer interactions and transactions, schedule posts, and monitor trends. For ecommerce companies, an abandoned cart can be treated as an opportunity with automation and personalization. Take Your Storefronts Social. Press Play on Video Marketing.

Strategy 74

Strategy Marketing UGC Authentication 74