For Social Success: Think As A Media Company

Mindjumpers

Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. The purpose of the topics is to drive conversations in a community.

Reasons Why You Can’t Do Without a Company Blog

Mindjumpers

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog.

Why the Future of Social Community is Omni-Social

Convince & Convert

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social.

Facebook by the Numbers [infographic]

Mindjumpers

Tweet The online social media news site, Mashable , has put together a very nice infographic giving an overview of the current state of the social platform Facebook.

A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community.

Indian Companies on Twitter – A Usage Study

The Marketing Blog

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no. Iffort Consulting , a NCR based social media consulting firm has researched the Twitter usage by companies in India.

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Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

This isn’t another overview post about how to search engine optimize a news release. Combining creative ability and optimization skills to create compelling, keyword relevant press releases will only prove to be a rewarding public relations effort for your company.

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Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content?

The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. And more importantly, how do you build an engaged community in your Facebook Group? How to build an engaged community in your Facebook group.

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Xtees.com - A Unique t-shirt selling hub

The Marketing Blog

I would give an overview of it in the near future. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. Home About In the Media Services & Tools for Bloggers OSSCamp Summer Edition June 18, 2008.3:22

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From One to a Million: Managing Social Media at Scale

Dave Fleet

Community Management: How do you go from 1:1 to 1:1,000,000? Community management at scale requires brands to reassess the norms they hear espoused daily. I offered seven pointers for scaling community management practices: Moderate to deal with trolls (with an affectionate prod in the slide at Scott Stratten ) – if you operate a social media program at scale without moderation, you’ll spend your life dealing with trolls and spammers. Tweet.

When Millennials Take Over [Book Review]

Waxing UnLyrical

About a month ago, Maddie authored an extremely comprehensive overview of the book on Social Media Today. It’s one in which companies must learn how to move faster, flatten their hierarchies, share more openly, and operate more digitally. Successful companies, on the other hand, are shifting to embrace four key capacities that will drive the future of business: digital, clear, fluid, and fast.

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Changing Trends in Social Media Can Influence Your Business Model (part II)

Mindjumpers

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. In my previous post, I have given an overview of the changing trends in social media. Community building- The impact of group communication.

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Social media for start-ups: Connect, converse and grow!

Mindjumpers

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. Have a clear overview of your present condition and the efforts you need to put in.

9 Things to Include in Every Speaker Request

Almost Savvy

A high-level overview of the opportunities, possibly. Note: You will need to get the speaker’s permission up front to do this anyway and allowing them to share the content will bring additional visibility to your company or organization, which is usually an added benefit.

7 best Facebook analytics tools

Unmetric

Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Get a complete overview of your user posts on Facebook to see what your consumers have to say about your brand.

9 Ways to Measure Content Marketing Success

Writtent Blog

Every marketer’s goal should be to turn their website into a vibrant community, foster discussions, and listen to their readers. Building a list of loyal readers is the most effective way to gain repeat visits, and convert these readers into community members.

PERTH: Social Media Training Course April 2012

Laurel Papworth

In this one-day course you’ll get a real taste of the marketing power of the new Social Media campaigns: creating managing and distributing social content through online communities. By the end of this course participants will: • have an overview of the 5 steps of a social media campaign.

Civic Crowdfunding vs Tax – Collaborative Government #Gov2

Laurel Papworth

No Gov – complete Big Society community activism. Education let’s us down… Warning: This version of social media and online community call to actions is so far to the Right that it becomes Left again. Are the energy companies too much in Gov pockets?

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations.

Facebook Intensive Class – Computer Class, 1 Day

Laurel Papworth

Overview of customers and companies on Facebook, plenty of case studies. All your questions will be answered as your facilitator has been managing Facebook Pages with 1 million plus fans for several years and growing online communities in general for 20 years.

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Announcing The Socialized Business Podcast

Justin Levy

In case you’re not able to listen to the podcast right now or are wondering a bit more information, I wanted to provide a brief overview of the podcast for you.

What Happens When Facebook Fans Engage With You [infographic]

Mindjumpers

Therefore, the company has tried to illustrate what happens when fans engage with your brand on three different levels, namely light, moderate and heavy engagement, and also how interaction is created on those levels. How to Build a Successful Social Media Community (Presentation).

Picking The Right Social Platform For Your Brand

Mindjumpers

Henriette has previously written a blog post that offers a quick overview of the vast social media marketing landscape. Media companies chose Twitter. Twitter has proven to be a very successful platform for Media companies.

Freemium Revenues: Social Media Business Podcast

Laurel Papworth

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it?

Use an editorial calendar for content marketing

Sherrilynne Starkie

An editorial calendar not only improves the organization of content marketing initiatives overall, it provides the broad overview required for smart strategy. For example, industry issues, trends and practices, products, company news, community news, customer testimonials and case studies.

API Widget Economy: Social Media Business Podcast

Laurel Papworth

Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. An overview of social media monetization revenues.

How to Measure Social Media Success for Your Small Business

yMarketingMatters

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business and increase sales. Community Growth & Sustainability.

How to Grow Your Fitness Blog to 100,000 Monthly Visitors in Less than a Year

ProBlogger

On the other hand, it’s the companies that make millions per year by selling meal plans, diets, supplements and sometimes just hope to help those people achieve their goals. Here is an overview of the monthly traffic for the first 12 months. Build a community around your blog.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

For smaller companies, Meshfire, Sendible, and Hootsuite lead the pack. And for the midsize company, Sendible, Meshfire (again), and Oktopost are leaders.

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How to Use Facebook to Market Your Business

Buffer Social

Whether you’re running a brick and mortar store, an ecommerce site, an agency, or a software company, you can use Facebook for marketing your business. Facebook Group: How to build a community. Overview Report. You can learn more about the Overview Report here.

October Marketing Updates: losing likes, a less creepy ‘gram and an awesome acquisition… mazel!

Oktopost

The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. For a deeper dive into the update, check out Larry Kim’s overview on INC.

How to Use LinkedIn Live: The Complete Guide for Marketers

Hootsuite

Through live streaming, it lets marketers connect with their communities in real-time. Try the Communities Hashtags feed. The Communities panel is on the right-hand side of your Page admin view. Reach out to your community across multiple platforms.

6 Twitter analytics tools to amplify your Twitter strategy

Sprout Social

Get a clear overview of your overall impressions through these reports. Besides its paid analytics tool, the company also offers a few free Twitter analytics tools including the Twitter Snapshot Report. This gives you an overview of your brand performance on Twitter—perfect if you ever need a quick report for audits and presentations. Tweepsmap is one of the best Twitter analytics tools to gain a deeper understanding of your Twitter community and how to better engage them.

How to Use Reddit to Boost Your Marketing through the Roof

Webbiquity SMM

However, when used correctly and with the interests of the Reddit community in mind, it can be used to drive highly specific traffic to your website, build a fan base around your brand, and reach internet “influencers” who can help spread and promote your best content.

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3 Easy Steps to Organize Your Content Digital Assets Like a Pro

Pam Moore

What products and services does it align to within your company? Is it a corporate overview? Is it a competitive overview or comparison? . Content marketing… I find that most business leaders either love it or they hate it.

3 Easy Steps to Organize Your Content Marketing and Assets Today

Pam Moore

What products and services does it align to within your company? Is it a corporate overview? Is it a competitive overview or comparison? . Content marketing… I find that most business leaders either love it or they hate it.

Why Starbucks has 20 Million Fans On Facebook

Mindjumpers

The customers are the ones who know how they would like the company to be, so Starbucks is very open towards getting new ideas and on this basis creating new initiatives. 4) Building community and using channels. Tweet.

Announcing The Socialized Business Podcast

Justin Levy

In case you’re not able to listen to the podcast right now or are wondering a bit more information, I wanted to provide a brief overview of the podcast for you.

The 7 Ways Brands Use Social Listening

Convince & Convert

Company’s name: 55%. Company’s executives: 44%. A social following cannot thrive without a strong community as its foundation, and community is not built by shoving content down people’s throats—it’s built by engaging in conversations. Company Name.

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