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Mapping Your Social Graph

Proactive Report

Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter—and getting smarter faster than most companies.” The Social Graph is the representation of our relationships. This is, of course, not a new phenomenon.

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Mapping the Brand’s Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. The social graph allows us to create a context for our actions. What are my friends ‘liking’?

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Trending Sources

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Facebook Commenting Platform: Pros and Cons For Businesses

Dave Fleet

Among the features Facebook has revealed: Social relevance – the new plugin uses what Facebook calls “social signals&# to prioritize comments on posts. Comments from people in your social graph, highly-liked comments and active threads rise to the top; those flagged as spam fall to the bottom.

Comments 388
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How to Take an Audience-Centric Approach to Content Marketing

Convince & Convert

Briefly, Affinio is a Marketing Intelligence Platform that leverages the social graph (how people are connected) to understand the communities that exist within a defined audience through their interests, affinities, and the content they consume. This allows us to understand each community in the context of their interests.

Content 60
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Building a Social Business

Koka Sexton

It all worked out and it was great to see so many customers in one place all wanting to hear the plans for InsideView and the were using Twitter to spred the news. During the conference there were about a dozen breakout sessions that fell into one of three tracks; Sales, Marketing and Social Selling.

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Time Spent Is The New Impression

Twist Image

Did they like the content so much that they would be willing to acknowledge it to their social graph (a "like" or a favorite)? . Did they like it so much that they are willing to share it with their community? . The media monitoring companies have been looking at how many viewers are spending time with content forever.

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Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

Brandwatch is a social listening & analytics tool that helps you dig out relevant data from blogs, forums, as well as social media and news or review sites. Similar to Keyhole and Brandwatch, this tool also lets you see your share of voice on social. Pros: Integrated access to social media tracking. Brandwatch.

Tools 52