Techipedia: Tamar Weinberg

AUGUST 11, 2011

Since I use social media to market my company, and myself, I personally am struggling with this feature. When Facebook came on the scene and slowly overtook MySpace, the majority of users weren’t engaging as often on any social networks. This way, if you want to only post family pictures, you can easily post to only your family circle.

Google 177

Google Hitwise Social Networking comScore 177

Kikolani

JULY 30, 2012

Naturally, companies both large and small see these as avenues for a new target audience that was previously unheard of. Take a look below to get a better idea of just where companies are with this process via this study from InSites Consulting and Marketing Profs : Most companies are still in the very early stages of taking this next step.

Campaign 155

Campaign Social Media Marketing Domain Name 155

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# It is an open community of creative and passionate people.

Hotels 245

Hotels Social Media Communities Discount 245

Sprout Social

NOVEMBER 18, 2022

Some companies still treat the social media team like Harry Potter in the cupboard under the stairs. But this misunderstanding–or more accurately, this lack of understanding–does real harm, both to the social media professionals on staff and the company as a whole. Perform community management. MySpace was started in 2003.

Resources 100

Resources Company Social Media Team 100

Techipedia: Tamar Weinberg

MAY 12, 2010

Moreover, if you follow the latest search engine algorithm trends, you know that Google and others are apparently beginning to factor any and all social mentions into their ranking methodologies, and it’s likely that these social signals will become even more influential over time. It’s much appreciated. It’s much appreciated.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Buzz Marketing for Technology

JUNE 27, 2008

The office has done this by enlisting the public in its review of progress reports from more than 2,000 companies--an effort to make sure each is complying with established social and environmental guidelines. But most corporate wikis are closed to the public, limiting access to employees inside the company firewall.

Wiki 171

Wiki Software Wikipedia Collaboration 171

Techipedia: Tamar Weinberg

JUNE 3, 2010

Then, when you’re joining a community for the first time, you’ll need to study the users and slowly build relationships with them. Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message. Your Facebook Fan page will have 0 fans.

Social Media 221

Social Media Marketing Digg Consultant 221

Sprout Social

JUNE 27, 2023

Wolfley points to the nostalgic days of internet angst for many: MySpace. Writing emo poetry on MySpace notes revealed a passion for creative writing. What are the trends? What are the different formats that we can use to engage community or produce content? Director of social and partnerships.

Travel 93

Travel B2B Automotive Campaign 93

Diva Marketing Blog

SEPTEMBER 7, 2009

Follow Dede on Twitter @clutchmagazine Facebook MySpace Angela Benton is the Founder and Publisher of BlackWeb 2.0. com is a blog that analyzes emerging web trends as it relates to African-Americans and African-American culture. BlackWeb20.com s effects on urban entertainment.

MySpace 56

MySpace Marketing Web 2.0 Forums 56

Convince & Convert

APRIL 15, 2010

Is Your Company in the Content Marketing Industry? What formerly was the sole bastion of the media, is now also a company bailiwick. Consider a company like Kodak. Kodak (and thousands of other companies) are writing blogs, taking photos, uploading videos, making presentations and creating all sorts of other content.

Content 124

Content Marketing Consultant Social Media 124

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. JB : How are companies incorporating influence metrics into their marketing? Should companies treat customers differently?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Techipedia: Tamar Weinberg

JULY 15, 2010

As my company builds out our first blog- there are great tips in here, thank you. I also research trends and what others with much higher authority than me have to say as cited references. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Blogger 250

Blogger Engineering Flickr SEO 250

Buzz Marketing for Technology

JUNE 27, 2008

Will they freely submit to such structured information environments as those provided by SAP and Oracle, content and knowledge management systems, and communication by email? Or will they overthrow the computational and communicational status quo with MySpace, MyBlog, and MyWiki?â?? Future of Communities. More info here.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Convince & Convert

FEBRUARY 10, 2010

“We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company. But, the service goes a long way toward tying email and social media together in a coherent, actionable fashion, and is affordable for almost every company. But, the current system is just the beginning.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Webbiquity SMM

JULY 30, 2019

Some companies succeed by innovating, continually improving product quality, and listening to their customers. Third, the company has failed to react as a disturbing number of B2B tech company accounts have gone dormant (details about this to come in a future post). And some succeed despite not doing any of those things.

Report 122

Report Twitter B2B MySpace 122

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. That’s not a “wave the magic wand&# scenario. It’s about humanization.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 20, 2010

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). We reconfigured our companies to accommodate phone. Not just the big companies, but the every companies. is my vote. is my vote.

Upcoming 124

Upcoming Project News Social Media 124

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. Give them a reason to want to communicate.

Facebook 279

Facebook How To Marketing URL 279

Oktopost

JULY 13, 2023

You know, sites like Myspace. Visibility, then, has become the difference for companies seeking success, customer attention and customer loyalty. It will make real-time social listening automatic (more on that below), alerting you to trends, which means no more trawling keywords and tags for inspiration.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Convince & Convert

MARCH 25, 2010

On the ROI front, Swix CEO Scott Lake ( @scottica ) told me that the company puts as much emphasis on tracking the “I&# as they do the “R&#. Mr. Lake believe that access will be granted however, allowing his company to deliver a whole suite of new Facebook data points into the Swix system. New YouTube video that goes viral.

Social Media 117

Social Media Strategy Statistics Metrics 117

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. 10 Creative Contests Powered by Social Media (Mashable): You can use social media to do many things: build community, make business decisions, and more.

Marketing 265

Marketing SEO Journal Engineering 265

Diva Marketing Blog

JANUARY 1, 2009

Blogging is powerful because it is the power of niche communities. 2009 I'd love to see companies, PR professionals, governments and more continue to embrace new media and to reach out to, rather than be afraid of, the blogging community. Plus many more companies need to start blogging. It never hurt to communicate more.

Blogger 53

Blogger Blogosphere RSS Software 53

Convince & Convert

AUGUST 18, 2010

What’s the hot new trend in social media that we can bring to our clients? But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. What do you think?

Questions 160

Questions Social Media Consultant Education 160

Convince & Convert

APRIL 14, 2010

Geek Squad Founder Robert Stephens was asked about the contradiction of a services company providing helpful videos at a conference where I spoke. Social Media Success = Find a Way to Remove Friction Start today by conducting a Helpfulness Audit for your company. I think some companies do a good job of this…Comcast to name one.

Social Media 128

Social Media Consultant Health Care Questions 128

Convince & Convert

APRIL 13, 2010

link] Rachel Edelstein I had a manager at “The Nature Company&# who had the best customer service advice that I have ever gotten. link] Rachel Edelstein I had a manager at “The Nature Company&# who had the best customer service advice that I have ever gotten. Thanks Jay for the awakening and thought provoking exercise.

Social Media 112

Social Media Strategy Influencer Education 112

Buzz Marketing for Technology

JUNE 27, 2008

Soon-to-be sophomore and official Yale blogger, Sam Jackson , puts this concept to work on his own site, where he blogs about higher education marketing trends. Since then, the students have formed their own vibrant community on Twitter. Features , Social Web , Trends. Or are they trying to make a buck off a trend?

Class 274

Class Social Media Web 2.0 Wiki 274

Convince & Convert

MAY 11, 2010

I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). Or, you could survey Web site visitors, gathering data in real-time.

FAQ 137

FAQ Content Consultant Social Media 137

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. Others aren’t.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

OCTOBER 31, 2014

Many of our guests have been working in social at their respective companies for a few years. When the NBA was pushing the teams to get on MySpace, he thought they were crazy. “They really are trend-setters in the social arena.” Tweetable Moments I don’t think I saw social media coming. Jeramie Tweet This.

Social Media 128

Social Media MySpace Journal Team 128

Convince & Convert

OCTOBER 31, 2014

Many of our guests have been working in social at their respective companies for a few years. When the NBA was pushing the teams to get on MySpace, he thought they were crazy. “They really are trend-setters in the social arena.” Tweetable Moments I don’t think I saw social media coming. Jeramie Tweet This.

Social Media 115

Social Media MySpace Journal Team 115

Techipedia: Tamar Weinberg

APRIL 14, 2010

Social Media is a Trend Wait, what ? However, to some, social media is a fleeting trend. Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. After all, the companies are intruding on their turf unannounced. Here’s why. It’s too hard now.

Social Media 267

Social Media SEO Blogger Communities 267

Buzz Marketing for Technology

JUNE 27, 2008

Weve written about a number of companies that employ crowdsourcing to produce their product or service here on ReadWriteWeb, but in this post well specifically look at companies that allow you to leverage the crowd to get something done. Fixya is a question and answer community, in which people ask and answer technical support queries.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Techipedia: Tamar Weinberg

MARCH 10, 2008

A lot of the focus as of late is how we as a company has grown. Facebook helps people connect and communicate more efficiently. We’re not the only ones [enabling such communication] but a lot of people are using our tools, especially in places like Colombia. As a company? Tell us about how it has evolved.

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104

Convince & Convert

JULY 22, 2010

According to a recent Social Media and Online PR Report from Econsultancy , 86% of companies surveyed planned to spend more on social media marketing in 2010, but only 25% say they have gained “real, tangible value&# from the medium.

Social Media 128

Social Media Strategy Influencer Case Study 128