Audiense

JULY 5, 2016

In 2016, mature social media teams can adopt a myriad of roles across marketing, communications, customer service, audience research, product development, and much more. At the core of this activity is using social media data intelligently to extract smart insights. oPFpp7ruQF pic.twitter.com/uQhw1fG2z7.

Microsoft 112

Microsoft Analytics Metrics Data 112

Oktopost

JANUARY 2, 2023

While companies have started focusing on this in recent years, just 36% of US employees are currently engaged. In this article, we’ll explain why employee engagement is important and help you maximize engagement through your social media strategies. Share three pieces of company-brand content.

Engagement 62

Engagement Social Media How To Curation 62

Webbiquity SMM

APRIL 13, 2021

Once you’re able to score an invite, you may want to check out the excellent tutorial on how to get started on Clubhouse from Social Media Examiner (if you don’t mind the obnoxious pop-ups). That would be four times what the company was valued at just four months ago. Three Reasons Clubhouse May Crash and Burn.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Socialized

NOVEMBER 26, 2009

Here are my five social media predictions for 2010. Location-Based Applications Will Dissolve Into General Social Networks. Services that are specifically location based will not experience the kinds of growth achieved by general purpose social networks. These companies could end up being acquired.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Sprout Social

MAY 4, 2023

LinkedIn Groups are about building community and fostering relationships. Imagine the boost these community-centric Groups give to your LinkedIn marketing. This creates a robust community within LinkedIn. Or, you can enter a specific group name, an industry, a company name or consumer group.

Groups 130

Groups Groups LinkedIn Microsoft 130

Buzz Marketing for Technology

SEPTEMBER 17, 2015

Recently I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Leading Companies for Customer Service, On and Off Social. We discussed a ton of ideas on how customer services on and off of social need to scale.

Liveworld 100

Liveworld Company Storify Microsoft 100

agora pulse

DECEMBER 17, 2019

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Does your brand look inauthentic on social media? Get Authentic.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Jason Yormark

MAY 5, 2011

I had built up close to 12+ years of experience around digital marketing, but was really gravitating towards social media marketing. I was lucky to be in the right place at the right time at Microsoft Advertising on the community team. Do a search on the term “ social media douchebags ”. Don’t believe me?

Social Media 204

Social Media Buy Case Study Microsoft 204

Ignite Social Media

JULY 13, 2017

This huge convention runs for several days during the summer and allows game developers, publishers, and big companies (like Microsoft and Sony) to show off what they have in store for the gaming industry in the upcoming year. Twitch is a lesser known social platform, but in the gaming community is very well known.

Social Media 87

Social Media Brands Microsoft Hashtag 87

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

Buffer Social

JANUARY 23, 2018

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. We hope to make things easier for you with this go-to guide for social media conferences in 2018.

Conference 103

Conference Social Media Price Hubspot 103

The Social Media Incubator

JULY 28, 2011

Google+ is getting a lot of attention right now due to the “rivalry&# between Google and Facebook, which is heavily partnered with Microsoft. Social Media Strategist Caroline Melberg feels that the site will be beneficial at some point in the future, but it might take some time. “I have more to worry about.

Sites 125

Sites Google Social Media Microsoft 125

Webbiquity SMM

APRIL 5, 2011

A growing number of community colleges, vocational schools, online universities, technical colleges and even big-name universities are now offering social media certificate programs (Google this if you like, I don’t want to legitimize any of them with a link). Ultimately, social media is a tool.

Social Media 151

Social Media Microsoft Policies Cost 151

Ignite Social Media

JULY 13, 2017

This huge convention runs for several days during the summer and allows game developers, publishers, and big companies (like Microsoft and Sony) to show off what they have in store for the gaming industry in the upcoming year. Twitch is a lesser known social platform, but in the gaming community is very well known.

Social Media 68

Social Media Brands Microsoft Hashtag 68

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. That said, if you are a large company, it could take you 3-4 months just to coordinate calendars to get all the right people gathered!

Communities 117

Communities Groups Groups Social Media 117

Social Media Strategies Summit

NOVEMBER 14, 2019

As a result, the audience of LinkedIn is different than any other social media site: 50% of LinkedIn users have a college degree, 45% earn at least $75K per year, and 33% of millionaires are on the platform. Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers.

Class 100

Class LinkedIn Brands Microsoft 100

Sprout Social

OCTOBER 13, 2020

Communicating with customers on the front lines is a challenging and nuanced endeavor, especially for social media managers. In fact, according to data in the most recent Sprout Social Index, social marketers said their greatest challenge was identifying and reaching their target audience.

Hubspot 102

Hubspot Microsoft Collaboration Team 102

Sprout Social

JULY 7, 2020

Throughout 2020, brands have been challenged to maintain their social media presence as audiences invest their attention into major social movements and changes to their way of life. Given the complexity and emotional weight of these issues, why should brands weigh in on social media channels traditionally used for marketing?

Brands 119

Brands Survey Microsoft Issues 119

Sprout Social

NOVEMBER 19, 2020

From increased access to social data and functionality to expanding beyond core social; from creating tighter alignment across critical CRM and helpdesk solutions to tie-ins with critical workflow tools that make collaboration and access more seamless. Extend social further into your business with CRM & Helpdesk integrations.

Reddit 104

Reddit Hubspot API Reputation 104

Koka Sexton

MAY 14, 2011

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Template: Blogging and Social Media Policy.

Policies 111

Policies Social Media Examples Liveworld 111

Sprout Social

JANUARY 27, 2021

Every February, brands suddenly find they have something to say (or sell) on social media regarding Black History Month. But following a year of racial justice protests and more companies than ever taking a stand on social and political issues, brands are under pressure to get Black History Month 2021 right. 1/??????

Brands 129

Brands Authentication Communities Campaign 129

Oktopost

APRIL 30, 2020

LinkedIn Events is Microsoft’s (much anticipated) professional answer to Facebook Events. For Microsoft, it is also serves a second purpose, which is a way to reduce LinkedIn users’ dependence on third-party tools like Meetup to invite their LinkedIn followers to virtual or in-person events. What are LinkedIn Events?

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Oktopost

JUNE 21, 2022

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses.

Influencer 88

Influencer LinkedIn B2B Industry 88

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. Serious disconnect there.). Followers range from less than 10 (no, that’s not a typo) to more than 10,000.

List 155

List Twitter Brands Microsoft 155

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. 1 Social Media Tool Create.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

Analysis 69

Analysis Data Sentiment Metrics 69

Dave Fleet

APRIL 12, 2011

That’s why I was really interested to see a note from Shashi Bellamkonda on the Social CRM Pioneers group , pointing to some interesting research by Microsoft and Psychster on the effect of companies acknowledging issues via Twitter on the actions and perceptions of customers. Win-win.

Social CRM 379

Social CRM Cost Microsoft Issues 379

Sprout Social

APRIL 6, 2020

When it comes to marketing to these graduates, in addition to the monthly mailer or newsletter, there are now multitudes of social media channels that colleges can take advantage of. LinkedIn has been used as another outlet to communicate these changes to all of the colleges’ students and alumni alike. Company size.

Education 102

Education LinkedIn Hashtag Communities 102

Convince & Convert

JANUARY 14, 2015

Picture this situation: You’ve chosen the right social media platforms for your business and are posting good content to each one of them, but you’re not getting any more than just a handful of clicks. But should you stop using social media sites because they aren’t driving your websites and blogs enough organic traffic anymore?

Social Media 60

Social Media Survey LinkedIn Applications 60

Social Media Strategery

JANUARY 10, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 From our most senior VPs to senior executives within the government to our summer interns, every group has their own set of questions, concerns, and pre-conceived notions about social media and what it means for them.

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Webbiquity SMM

MARCH 19, 2024

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Image credit: DataReportal Here are three more reasons for B2B companies to invest in Instagram ads: Stand out from the crowd.

B2B 170

B2B Company Instagram Cost 170

Buffer Social

SEPTEMBER 11, 2023

What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP.

LinkedIn 113

LinkedIn Tips Skills URL 113

Jason Yormark

JUNE 2, 2010

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft , Misc. Back From The Dead: Updates From The Blog Grave | Subcribe via RSS Back From The Dead: Updates From The Blog Grave June 2nd, 2010 Posted in Microsoft , Misc. I’m a Senior MVP Lead for Microsoft Office. More to come!

Microsoft 140

Microsoft Sports Compete RSS 140

Jason Yormark

JUNE 2, 2010

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Microsoft , Misc. Back From The Dead: Updates From The Blog Grave | Subcribe via RSS Back From The Dead: Updates From The Blog Grave June 2nd, 2010 Posted in Microsoft , Misc. I’m a Senior MVP Lead for Microsoft Office. More to come!

Microsoft 140

Microsoft Sports Compete RSS 140

Sprout Social

AUGUST 22, 2023

Artificial intelligence (AI) technologies, especially natural language processing (NLP) and machine learning (ML) have transformed social media listening tools into comprehensive platforms for business intelligence. In doing so, they have leveled the playing field for brands of all sizes and industries. For example, Simpli.fi

Analytics 84

Analytics Conversation Brands Sentiment 84

Twist Image

FEBRUARY 13, 2018

Sure, we were laughing about his The Boring Company flamethrowers last week, but we have to give credit where credit is due. From Whole Foods , to Amazon Web Services to announcing the launch of their own healthcare company , last week Amazon announced that it is launching a delivery service to compete against FedEx and UPS.

Microsoft 45

Microsoft Sports Travel Compete 45

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Strategy Apple iPhone 113