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How to Strategically Use Social Media Trends to Boost Your Brand

Ignite Social Media

In this video, Community Managers AnnE Ford and Dervon Thompson will explore how to identify relevant trends for your brand, when to join in on viral trend conversations, and tips for putting your unique spin on trending topics. But a B2B software company likely wouldn’t have an authentic way to engage with that meme.

Trends 167
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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

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How a Candle Company Uses Social Media to Drive a Better Customer Experience

Buffer Social

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89
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How to Bring Humor to Community Management

Convince & Convert

I’ve said it before, and I’ll say it again: Community managers have a challenging job. They’re on the front lines of your social media and digital channels each and every day as the voice of the company. Each meme is different, personalized to the question or comment, and includes a link to the relevant Ikea product page.

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Wendy’s Social Media Strategy: Serving Humorous Engagement Online

Keyhole.co

However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. By tracking social media trends , the brand is smart and quick to get ahead of viral memes and trending topics. million LinkedIn: 170K (‘The Wendy’s Company) TikTok: 1.7 Wendy’s food has hordes of ardent loyalists.

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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Most cola and energy drink companies began with a product-forward attitude. Dipping into memes and current trends Ideal for quick consumption, memes, and trend-based content have surpassed being mere funny bits into valuable marketing materials for brands. But from the get-go, Red Bull made it all about a certain mindset.

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How social media consistency drives business results

Sprout Social

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) and their efforts led to audience growth, multiple viral videos and revenue-driving ads. The most successful brands are the ones who create a lot of video content. Listicles are also high-performing videos.”