Pixlee

JANUARY 25, 2018

User-generated content enables a brand’s passionate customers to become advocates, in turn building engaged communities around products and services. Tourism Australia. Tourism Australia knows that everyone loves sharing their vacation photos and video with friends and family. Stuart Weitzman.

Campaign 43

Campaign UGC Content Tourism 43

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Imagine subscribing to a magazine that was about tennis one month, and about cooking the next month.

Metrics 130

Metrics Strategy How To Tourism 130

Waxing UnLyrical

JANUARY 13, 2011

Our community was now creating the bulk of our content. an ad in our alumni magazine, a note in our alumni e-newsletter, posters around campus (my experimentation with QR codes), print ads, Facebook ads, etc. But that was the case even with the internal print publication… unearthly, jaw-dropping amounts of it.

Project 170

Project How To Class Posterous 170

Waxing UnLyrical

DECEMBER 4, 2010

Even if Fast Company tries to tell you so. Those are the kind of campaigns that raise awareness and build community -- and you nailed the importance of community for nonprofits. Instead, Ill find a nonprofit and community I respect and trust. But I wont donate through the DD campaign. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Class 233

Class Campaign Klout Influencer 233

Bare Feet Studios

JUNE 7, 2009

As I understand it, this blogger trip is not the first time Hawaii tourism has paid for blogger fam trips – though it is the first official blogger tour and significant campaign of which I am aware. I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service.

Social Media 40

Social Media Tourism Blogger Upcoming 40

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Hootsuite

JULY 8, 2019

Look at what other companies they’ve worked with in the past. A post shared by Little, Brown and Company (@littlebrown) on May 19, 2019 at 7:35am PDT. Perfect alignment between the host and the company. This is an option for your brand too, if you want to show off a range of products or facets of your community.

Hosting 111

Hosting Instagram How To Hashtag 111