Convince & Convert

AUGUST 18, 2010

Better question: How can we optimize and improve our existing social media programs? Better question: How can we encourage existing customers to truly engage with our clients on the social Web? Better question: How can we encourage existing customers to truly engage with our clients on the social Web? What do you think?

Questions 160

Questions Social Media Consultant Education 160

Mindjumpers

OCTOBER 1, 2010

Here is what you can learn from the company to achieve a more engaging and growing community. You want your community to grow bigger and you want people to recommend it to their friends. There are two questions you need to ask yourself: What value do we bring our customers? For what reason do they visit our page?

Social Media 279

Social Media Fashion Disqus Communities 279

Pixlee

AUGUST 2, 2021

Using this platform, you can more subtly highlight the story of your company and brand mission from different perspectives and angles of discussion. Podcasts Help Build Community. Podcasts are ripe ground to build up a community. Community can go beyond growing subscribers, as well. Provoke Conversation Instead of Sales.

Brands 98

Brands UGC Authentication Influencer 98

Sprout Social

SEPTEMBER 21, 2020

Black communities have always been cultures that thrived amidst struggle, experienced joy and prevailed through creative expression — we’ve simply neglected to wholeheartedly express this side of the coin.”. Celebrating Black joy, seen through the eyes of Black women photographers. — VSCO (@vsco) August 7, 2020.

Issues 134

Issues Survey Campaign Authentication 134

Firebelly

NOVEMBER 17, 2011

This week at work, I was explaining Pinterest to some of my coworkers, and one of them posed a question that I had yet to ask myself — What brands are using Pinterest? It’s the digital equivalent of ripping something from a magazine and posting it on your bedroom wall or bulletin board. How It Works. How Brands Are Involved.

Conversation 229

Conversation Brands Fashion Loyalty 229

Webbiquity SMM

MAY 3, 2011

Expert Community Manager with the Focus Expert Network, a network of thousands of leading business and technology experts who answer questions and post thought leadership content. Jenara is an Asia-based filmmaker, organic farmer, and freelance journalist for Fast Company magazine and CNNGo, as well as a Harvard and Berkeley grad.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Almost Savvy

DECEMBER 15, 2011

The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely? Using digital platforms successfully to build community, relationships, and trust is an iterative process. is blowing smoke in your direction.

Social Media 273

Social Media ROI Construction Reputation 273

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.

Social Media 162

Social Media Flipboard Journal comScore 162

Pixlee

DECEMBER 3, 2019

This quick guide will help you evaluate which popular social platform, Youtube, Instagram, or TikTok, will work best for your cosmetics company. . Companies have less control over their brand narrative, but this can be a good thing if done right. This means companies have less control over their brand’s messaging.

YouTube 65

YouTube Instagram Brands Influencer 65

Waxing UnLyrical

JUNE 13, 2012

I intend to build a viable business, so as I work to grow and expand Tootzypop I’ll be asking myself the following questions. Does my audience want entertainment, or community, or both? Her career began in magazines before she co-founded MTV Online in 1994. But everything I just described? Not the formula.

Fashion 248

Fashion Aggregator Journal Startup 248

Keyhole.co

MAY 9, 2023

Drop a comment: This encourages brand conversations, allowing you to build a community of loyal audiences. Observe how @eclectically_made , an interior decor magazine (80.6K+ followers), asks its audience to share interior designing ideas. For instance, you can ask questions like – When did we establish the company?

Instagram 52

Instagram UGC Hashtag Guidelines 52

Buffer Social

MAY 24, 2022

Instead of spreading ourselves too thin by trying to become the expert, we focused our efforts on building a stable company that creatively integrates organizations and local leaders who are already working on the cause. In 2020 and 2021, we have donated more than 25,000 bowls to our community.

NGO 74

NGO CSR Policies Real Estate 74

Buffer Social

DECEMBER 10, 2019

Tastemade is a community of food, travel, and design lovers. They posted this to the Burrow Stories, along with instructions on how their community could download the picture and add to it. Many people in their community ended up using the filter on their photos and tagging Potluck in the Stories. Let’s get right to it then. .

Instagram 98

Instagram Patterns Template Templates 98

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. via Boston Magazine. Please Support Our Sponsors. The Art of Curation.

Curation 139

Curation Web 2.0 Case Study Social Media 139

Twist Image

JANUARY 31, 2014

To say that this is nothing new, is to acknowledge just how slow companies can be to adapt, and how adverse to change many people can be. I could not believe that if my words resonated, I would be able to find my own audience and build my own community. online community. online community. books on blogging. business book.

Blogroll 103

Blogroll RSS iPhone Software 103

Social Media Marketing

JULY 18, 2013

And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Be vigilant, community managers. But the question of b is another question entirely. Commentary Good companies are storytellers; great companies are story doers.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Hootsuite

OCTOBER 25, 2021

She shows what popular fashion brands look like on an everyday person, compared to the overly-stylized, professional model photos companies often use. This works for all companies, not only fashion. Not only does this save you time (and brainpower), it helps build a community around your brand. Get creative! Steal this strategy.

Social Media 142

Social Media Meme HootSuite Influencer 142

Laurel Papworth

AUGUST 5, 2012

Overview of customers and companies on Facebook, plenty of case studies. All your questions will be answered as your facilitator has been managing Facebook Pages with 1 million plus fans for several years and growing online communities in general for 20 years. Please email pa@laurelpapworth.com (Cheryll) for more information.

Class 75

Class Facebook Course Foursquare 75

Direct Marketing Observations

APRIL 26, 2010

The majority of companies today are not set up to handle this new consumer. Decades of closed systems and legally approved content are getting in the way of companies trying to interact with the consumer. Even though consumers are changing their behaviors by the second, companies can not move that quickly.

Social Media 173

Social Media Radian6 Apple Marketing 173

Laurel Papworth

JULY 13, 2010

Social Media Monetization is becoming THE hot issue in online community chatter. Probably because companies are getting past the “why should we care?&# The challenge is not that Facebook and other social networking sites are underpricing advertising, it’s that the context is different in online communities.

Social Networking 98

Social Networking Advertising comScore CPM 98

Convince & Convert

NOVEMBER 15, 2013

Nissan is one of the few multi-national car companies with a dedicated Hispanic presence. They also look at whether issues are being resolved, whether they’re answering the questions that people ask. They also handle blogger outreach and social press. Still yet another agency handles the multi-cultural aspect of the brand.

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

OnlineRockersHub Marketing Blog

FEBRUARY 10, 2020

Affiliate marketing is the process of paying other websites, such as online magazines or personal blogs, to promote your products/ services and generate traffic and leads for you. Companies make claims and promote products all the time, but do they work, do they add any value to real life? What Is Affiliate Marketing?

Affiliate marketing 81

Affiliate marketing Content Marketing Collaboration 81

Devumi

AUGUST 22, 2014

There’s no questioning the fact that Instagram has lots of uses for social media marketers. It’s easy to share interesting photos with Instagram users and create a community of brand loyalists simply from pushing the button on the top of your camera. The Instagram ad analytics tools owe a lot to their parent company, Facebook.

Analytics 74

Analytics Instagram Tools Wikimedia 74

Writtent Blog

MARCH 10, 2014

These questions, and many more, were answered in the following case studies from leading marketing agencies. Pace: Four Seasons Magazine. The content would be implemented and publicized by hospital, employers, and other companies. While the task sounds massive, Hammock succeeded intensely well. Good Blogs: The Flaming Vegan.

Content 85

Content Marketing Energy Case Study 85

Adam Sherk

OCTOBER 20, 2009

Of course the larger question is whether or not companies will use third-party services to distribute press releases via Twitter when they can do so for free on their own. in the comments below, today I corresponded with Greg Galant , CEO of Sawhorse Media, the company behind Muck Rack.

Press Release 145

Press Release Twitter URL RSS 145

Twist Image

JUNE 12, 2012

I was flipping through an in-flight magazine yesterday and noticed a two-page spread for a diaper company. " I found myself asking a very simple question: "what is this brand of diapers doing on Facebook that is so unique to the brand experience that it can't be done on their own website? The tough question.

MySpace 105

MySpace Social Graph Mobile YouTube 105

Writtent Blog

OCTOBER 28, 2013

Clive Thompson of New York Magazine estimates that the first blog was created in 1994 by a college student, even though the term wasn’t created for another 3 years. Stating “walk to be healthy, walk to be happy,” there’s probably no question that the practice also was key to his creativity and inspiration.

Meme 93

Meme Reddit FAQ Conference 93

Ari Herzog

SEPTEMBER 30, 2010

There is something about human curiosity that leads everyone to ask the same question when meeting someone for the first time: What do you do? Founder of the 12for12k Challenge, a community-driven social media charity initiative to connect globally and help locally. Featured in Marketing Magazine. Featured in Marketing Magazine.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Almost Savvy

DECEMBER 15, 2011

The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely? Using digital platforms successfully to build community, relationships, and trust is an iterative process. is blowing smoke in your direction.

Social Media 100

Social Media ROI Construction Compete 100

Almost Savvy

DECEMBER 15, 2011

The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely? Using digital platforms successfully to build community, relationships, and trust is an iterative process. is blowing smoke in your direction.

Social Media 100

Social Media ROI Construction Compete 100

ProBlogger

MAY 30, 2013

Back in the day, companies used to spray and pray. They sprayed their message in as many places as possible (magazines, newspapers, TV, radio, etc) and prayed that they picked the right advertising spots. Larger companies could afford to pay for market research, so they were able to make sure most of their efforts paid off.

Engagement 46

Engagement eBook Questions Survey 46

Twist Image

JANUARY 30, 2015

I explained the rationale in a blog post titled, Why Did I Sell Twist Image (And Other Questions)? How does this affect you and the Six Pixels of Separation community? Magazine have all put my thinking (and what Twist Image is all about) on a global stage (which I am forever thankful for). inc magazine. It doesn''t.

Press Release 40

Press Release Meeting Review Course 40

Laurel Papworth

OCTOBER 1, 2011

In this article, I’m looking at process vs product journalism, representational democracy falling over, the demise of capitalism, authoritarian aspects of traditional media AND online community hosts e.g. Twitter and the newly found power of Crowd Activism. Not bad for a Sunday morning in rainy Sydney!

Journal 111

Journal Flash Mob Communities Digg 111

Convince & Convert

DECEMBER 14, 2015

” to every answer of a question until I’m about 50 whys deep. Magazines are arguably one of the first publications to rock content calendars. Their content calendars do this traditionally to help their customers (marketers) know how to connect their advertisements into the big picture of each magazine issue.

Content 60

Content How To Project Publishing 60

Twist Image

FEBRUARY 5, 2015

As someone who has both published magazines and worked as a freelance journalist, there was something (deep inside of me) that wanted to use technology to share both the process of what we were going through as a business and how we - as an agency - felt about technology, brands and building a semblance of community. I''m nervous.

Publishing 40

Publishing Data Communities Team 40

Convince & Convert

APRIL 15, 2010

We have entered an era where every business needs to consider themselves a TV station and a magazine , and the quicker you figure out your strategic content marketing plan, the faster you can use content to drive meaningful business results. Is Your Company in the Content Marketing Industry? Consider a company like Kodak.

Content 124

Content Marketing Consultant Social Media 124

agora pulse

JANUARY 19, 2017

Build community. You wouldn’t pay for an ad in a magazine no one reads right? MUST FOLLOW US AND LEAVE YOUR QUESTION BELOW IN THE COMMENTS TO BE ANSWERED! Pre-scheduling posts lets you “set it and forget it” – leaving you with more time for community management and building around the takeover.

Instagram 60

Instagram Hashtag Influencer Campaign 60