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What's your social currency?

Akamai Marketing

Million users on YouTube. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all.

Lurker 203
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A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Read Part 1 here. See [link] for a quick overview.

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How Social Media Marketers Use Social Media In Real Life

Ignite Social Media

Someone working on the analytics team could be using social media in a far different way than someone working all day as a community manager. I am a hugely active member of Twitch.tv , the gaming equivalent of YouTube. While YouTube is great, my community is with other gamers who have moved on to Twitch.tv First stop, me.

Lurker 104
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The Social Media Analytics Compass: What and How to Measure

Razor Social

In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. For some companies traffic is enough. Community Responsiveness.

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20 Important TikTok Stats Marketers Need to Know in 2020

Hootsuite

YouTube just launched Shorts. Figures released from mobile data and analytics company AppAnnie show that TikTok tops the download charts this year. In September 2018, TikTok’s parent company Bytedance usurped Uber’s long-held position as the world’s most valuable startup. Not yet, at least. For Facebook, it’s Lasso. In the U.S.

Marketing 145
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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. A Cheat Sheet to Help You Conquer Social Media by Fast Company. Rebecca Corliss reveals an easy five-step, 10-minute daily process for keeping on eye on what’s being said about your company across popular social media venues.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

For brands, the company logo is usually the best avatar choice. Bitmoji is owned by Snap, the parent company of Snapchat, and is well integrated with the Snapchat app. Community manager. Community managers help develop professional and brand-focused social relationships by monitoring and engaging with fans and followers.

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