Ignite Social Media

MAY 17, 2016

Someone working on the analytics team could be using social media in a far different way than someone working all day as a community manager. While YouTube is great, my community is with other gamers who have moved on to Twitch.tv First stop, me. Justin, aka “the Intern”. for video game entertainment.

Lurker 104

Lurker Social Media Marketing Trends 104

Buzz Marketing for Technology

SEPTEMBER 15, 2009

Productivity gains are now at everyone’s fingertips … So you begin recruiting your internal employees, getting them to join, asking them to get others to join, and placing reminders to join in the company newsletter – you whole organization is a buzz with the news. You are a hero. But where is the productivity?

Collaboration 100

Collaboration SocialCast SocialText Lurker 100

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

AUGUST 11, 2010

Want to cheer for a historically mediocre college football team. But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. No idea what a Hoosier is. Definitely. Safe travels.

Social Media 115

Social Media Strategy Travel Team 115

Hootsuite

MAY 18, 2022

That being said: with Reels and Explore, you’re likely to be served up videos from creators you haven’t heard of… but if you have interacted with them in some way previously — lurkers, raise those hands in the air high and proud — Instagram takes that into consideration too. Cultivate an active community. Relevance of the content.

Instagram 142

Instagram Hashtag HootSuite Lurker 142

Hootsuite

SEPTEMBER 27, 2021

What’s more interesting: a bidet company explaining that last season’s model is 25% off, or a bidet company sharing the environmental impact toilet paper has on the planet ? Mail-order vitamin company Ritual mixes in personal letters from its CEO with memes, informational posts and product intel. Team up with someone fun.

Products 145

Products Social Media Brands Meme 145

Webbiquity SMM

AUGUST 16, 2010

Noting that “Smart and savvy companies have positioned themselves as authoritative experts and trusted sources of information by creating their own content,&# Gordon Plutsky outlines a six-step process for consistently connecting with prospects through relevant, compelling content. 10 Principles for B2B Sales by Better Closer.

Social Media 200

Social Media Tools Strategy Tips 200