Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Webbiquity SMM

AUGUST 16, 2010

Noting that “Smart and savvy companies have positioned themselves as authoritative experts and trusted sources of information by creating their own content,&# Gordon Plutsky outlines a six-step process for consistently connecting with prospects through relevant, compelling content. 10 Principles for B2B Sales by Better Closer.

Social Media 200

Social Media Tools Strategy Tips 200

Hootsuite

MARCH 31, 2020

When Instagram wanted to shut down the shady “growth-hacking” apps people were using to grow their audience artificially, they shut down their old API and launched a new one with much tougher privacy controls. For brands, the company logo is usually the best avatar choice. Community manager. Related: Mute, Troll. Crowdsourcing.

List 145

List Social Media HootSuite URL 145