Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

SEPTEMBER 20, 2010

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

AUGUST 11, 2010

.&# But, I’m excited by the possibilities, eager to get our kids set up in what I think will be a terrific situation, fired up about our new home, and eager to get integrated into the Indiana social media community. We just moved there and I need some company though I've a temp relocation to the Netherlands for the month of August.

Social Media 115

Social Media Strategy Travel Team 115

Webbiquity SMM

AUGUST 16, 2010

HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. A Cheat Sheet to Help You Conquer Social Media by Fast Company. Rebecca Corliss reveals an easy five-step, 10-minute daily process for keeping on eye on what’s being said about your company across popular social media venues.

Social Media 200

Social Media Tools Strategy Tips 200