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Building a New Kind of Cruise Community

Waxing UnLyrical

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Building a New Kind of Cruise Community. Guest Post by J.D. Lasica.

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Every time I tell someone I’m a Community Manager , I get a varied response. Really, many people trying to describe Online Community Managers, end up sounding like this: Others may know what Community Manager is, but don’t know exactly how much it entails.

[Case Study] Have you crossed the mobile threshold?

SocialFish

The first of hopefully many case studies of the awesome work that ICF (the company we consult for) does every day. This one is w ritten by Jeremy Vanderlan, Mobile Practice Lead. Interested in mobile strategy? Crossing the Mobile Threshold. Optimizing for mobile.

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? leaderswest Digital Marketing Journal ). Just 11% say social media is highly effective for lead gen, and 1% identify mobile marketing.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Rapidly growing companies? Furthermore–75% of social media users “object to major companies and platforms using their personal information for commercial purposes.” 54% of consumers say that “smaller communities have greater influence on a topic than larger ones.”

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

Building Social Bookmarking Networks 101 by Search Engine Journal. Noting that “Smart and savvy companies have positioned themselves as authoritative experts and trusted sources of information by creating their own content,&# Gordon Plutsky outlines a six-step process for consistently connecting with prospects through relevant, compelling content. A Cheat Sheet to Help You Conquer Social Media by Fast Company. Five Rules for Responsible Social Marketing by Fast Company.

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Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

Note to bloggers: if you point out fallacies in the way companies do marketing, PR and so forth, you can have pretty intense debates. People can also be bullied online by groups of people such as class groups or collective members of an online community. What is a cyberbully?

The Blog Turns 20 This Year

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To say that this is nothing new, is to acknowledge just how slow companies can be to adapt, and how adverse to change many people can be. In a world where pictures can be sent via mobile and then destroyed so that no trail ever exists, I still believe in words. mobile.

Social Pros 24 – Shawn Morton, JPMorgan Chase

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. We actually partner with a company called North Social that does Facebook tabs.

This Week in Social Media – 7/24/2013

Social Media Marketing

Facebook’s Q2 earnings show mobile growth, U.S. Most companies focus on customer acquisition and not conversion or retention. Few companies are strategic about content planning and development.

Is Starbucks the Most Dangerous Competitor to Facebook? | E.

Convince & Convert

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. Starbucks is not only offering free Wi-Fi in all stores come this fall, but also unveiling their Starbucks Digital Network that all in-store web and mobile users will have the opportunity to enjoy (it’s a partnership with Yahoo!).

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter.

The Top 9 Social Media Trends of 2019

Social Media Strategies Summit

According to a recent report from Statista , more than 50% of digital videos are now viewed on mobile in vertical format. By 2021, Instagram reports that mobile video will account for 78% of total mobile data traffic.

This Week in Social Media – 4/10/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

What Your Brand Can Learn from Warby Parker’s Massive Success

Pixlee

Not only that, but the company would donate one pair of eyeglasses for each pair that sold. In 2015, the company was valued at $1.2 Warby Parker was founded on the belief that a company should be able to serve more than their customers and shareholders.

10 Top Influencers to Guide You through the Social-Media Jungle in 2016

Socialmedia.biz

According to Entrepreneur Magazine, Neil created one of the 100 most brilliant companies in the world. He was named one of the top ten online marketers by Forbes, and a top influencer on the web by the Wall Street Journal. Fast Company called her “A veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World.” Sujan is a key partner in software companies Mailshake , Narrow , Quuu and ContentMarketer.io.

A Walk Through Twitter’s Walled Garden

The Realtime Report

Ever since Twitter picked a business model based on advertising, the company has been emphasizing the importance of creating a “consistent experience” for Twitter users. A Technology , um, Media Company In The Media Business. .

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Here are 10 reasons why you as a company entity should avoid it.

28 (of the) Best LinkedIn Marketing Guides of 2014

Webbiquity SMM

And yes, it’s still a key site for job seekers and employers—91 of the Fortune 100 companies (along with thousands of smaller firms) use LinkedIn for candidate searches. ” However—beware of mobile users: “mobile accounts for 47 percent of total traffic to LinkedIn.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

CommerceTools uses cloud-based technology to help companies streamline the distribution of products, supplies, services and content to individuals or groups by simplifying and automating order and fulfillment processes. It works on desktops, laptops, and mobile devices.

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Interview with SMSsummit Anaheim Keynote Melinda Byerley of TimeShare CMO

Social Media Strategies Summit

Building on Vanessa’s deep understanding of her target market and our research, we determined that building a community of micro-influencers was the right approach for DVD Netflix. So, any time your business can connect with an engaged group of passionate advocates, your company will reap the benefits. We’ve heard from #DVDNation community members that their participation in the program was at once “life-changing” and unlike any other brand’s influencer program.

Link Love Monthly: Best of March 2011

SocialFish

bitly’s Got a Brand New Mobile Site! As Journalism Weakens, the Fifth Estate Strengthens (Geoff Livingston). Things Companies Don’t Want to Hear about Social Media (Sysomos). 8 Signs You Have Outgrown Your Online Community Platform (Socious Member Engagement Blog).

How Tools Measure Your Internet Life

Ari Herzog

Not too shabby, considering the majority of the top 100 include Northwest Airlines, CBS News, Skype, The Wall Street Journal, and other for-profit industry leaders and media conglomerates.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Allison lives in the New York City area and works with the Marketing team at Google to explore the changing face of media, mobile and consumer behavior, drive new thinking internally, and communicate Google’s visionary concepts to wider audiences.

Organic links. Is there any way how you can affect the amount of them? The answer is yes!

Kikolani

And to do it you will have to know your audience very well – if you disagree with it, you should maybe just get a notebook and write a journal. But I don’t think that the comments that will go along with it will make you happy or add value to your personal or company’s brand.

3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

On average, if you joined the Facebook Page, you spent about $22 extra on the company. Each community forum post earned them about 99 new sales and 48 repeat sales. Community posts had an even stronger influence on blog posts.

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How Social Media Weaves Its Way Into Your Life

Social Media Network Marketing

Social Media enables you as the Page Admin and Community Manager to connect with individuals on a one-to-one level. Sometime back when calling / telephoning, writing letters and sending emails would be falling to deaf ears Social Media has made the company people stand up and react in almost real time. You could make numerous calls to the customer care and the complaint section of the company.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager.

Six Links Worthy Of Your Attention #406

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The Surprising Creativity of Digital Evolution: A Collection of Anecdotes from the Evolutionary Computation and Artificial Life Research Communities - Cornell University Library. Well, once oil companies knew they were warming the earth; and once tobacco companies knew they were killing people. 10 Years After The Crisis - The Wall Street Journal. mobile phone. the wall street journal. wall street journal.

Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

This allows me to store some feeds in a "mobile" folder that I have bookmarked on my mobile phone, even as they also reside in a "blogs" folder. Posted at 12:28 AM in Mobile , PR , RSS , Search , Tagging , Weblogs | Permalink. Citizen Journalism. Community. Mobile.

30 Must-Read Growth Hacking Resources for Digital Marketers

Writtent Blog

This is a vibrant community for agile, growth-obsessed marketers and developers to connect, share and get inspired. Quora’s community of resident braniacs compiled this renowned list of hacks that you know will work in the field. The Wall Street journal has the inside scoop.

Asperger's and IT: Dark secret or open secret?

Buzz Marketing for Technology

Blogs Webcasts Quickstudies Security Managers Journal This Week in Print. Mobile & Wireless. Mobile & Wireless. Mobile Devices. Mobile Access. Mobile Applications & RFID. Mobile. Hes great at hammering out details one on one with other intensely focused people, often the CEOs of the companies he contracts for. White Papers Read up on the latest ideas and technologies from companies that sell hardware, software and services.

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Be it MySpace or Facebook or whatever network works for your target demographic, companies and individuals interested in maintaining their personal brand need to establish and maintain a presence on social networks - especially if youre looking to connect with the younger crowd. mobile.

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10 reasons Avon Is Not Too Late To The Social Media Party

Diva Marketing Blog

A recent Wall Street Journal article, Avon Is Late to Social Media’s Party , reported sales for cosmetic products have steadily moved online to sites. Although Avon does have online channels it's not been as aggressive as other cosmetic companies. They have a brand community of 5.8

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The Next Billion-Dollar Startup

Twist Image

Believe it or not, there is a laundry list of great, new companies who had very interesting valuations prior to the Instagram acquisition, but now they're looking prettier than ever. Companies like Rovio (makers of the highly addictive Angry Birds video game), Foursquare (the location-based mobile social network), Spotify (the socially-driven music streaming service) and even Airbnb (instead of staying at a hotel, you can pay to crash at someone's pad) could be next.

Text Messages Sent by Cellphone Finally Catch On in U.S. - WSJ.com

Buzz Marketing for Technology

Staff Reporter of THE WALL STREET JOURNAL. mobile networks, while a text message costs only 18 cents, according to prices listed on Oranges Web site. Wireless company executives acknowledge that its not easy to persuade ordinary Americans to add a new category to their cellphone bills. "Text messaging is the mobile equivalent to instant messaging on the Web," says Jeff Hallock, an executive at Sprint Corp.s Copyright 2008 Dow Jones & Company, Inc.

Content Is Everywhere - The Changing Tide Of The Internet

Twist Image

Here's what Arianna Huffington had to say about the acquisition of her company to AOL: "AOL's Patch.com covers 800 towns across America, providing an incredible infrastructure for citizen journalism in time for the 2012 election, and a focus on community and local solutions that have been an integral part of HuffPost's DNA. You can see by AOL's performance and some of the media punditry that this is a company in transition. citizen journalism online community.

Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. Tim is the author of The Four Hour Workweek , a bestseller about the mobile lifestyle.

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Blog World 2010 Recap – My Notes and Experiences

Kikolani

I have returned from Blog World Expo 2010 with new friends, 30 pages of notes, tons of pictures, two magazines, three books, a blank journal, a nice stack of business cards, four buttons, stickers, a yo-yo, and, most importantly, an elevated enthusiasm for the world of blogging and social media.

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

People do not want to hear from companies as represented by marketers, they want to hear from other people. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

With its gobs of storage, speed and tremendous search/tagging capabilities , you can transform it into a personal nerve center thats available from any computer or mobile device. While previously I was using Yojimbo to manage all of this information, I found the solution wanting since I travel a lot and need to access my bits from a mobile device. Google Notebook also doesnt work on a mobile device and its search functions are rather lacking. Citizen Journalism.

eLearning & Deliberative Moments: The present and future of Personal Learning Environments (PLE)

Buzz Marketing for Technology

In universities, VLEs often act as secure gateways to digital indexes and research journals. Software development companies are keen to make their product or service a nexus of attention. This applies not just to software for personal computers, but also for mobile PDAs.