Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Laurel Papworth

JUNE 16, 2010

Yesterday I attended the Sharepoint geekfest at The Hilton Sydney. I plonked myself down in the front row, iPad at the ready, to listen to Daniel McPherson ( danmc ) talk about socialising the business with Sharepoint. His company is ZevenSeas which wins points for having a cool name, I reckon. The Game of Work. cough cough*.

Badge 108

Badge Sharepoint Social Media Foursquare 108

Socialized

JANUARY 22, 2010

E-mail is far from dead, particularly in large companies. Running a business is a complex affair requiring complex communications. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. The CEO Needs to Blog.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Buzz Marketing for Technology

JUNE 27, 2008

community is uniquely prepared to solve. Ross Mayfield is the Chairman, President & Co-founder of Socialtext , the first wiki company and leading provider of Enterprise 2.0 sharepoint. But of more interest, the use cases have evolved and practices are enabling new solutions that offer competitive advantage. flick r.com.

SocialText 100

SocialText Conversation Wiki Folksonomy 100