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16 Stellar Examples of High-Converting Facebook Ads

Social Media Strategies Summit

While there’s a time and place for snappy copy and abstract imagery, sometimes the best-converting Facebook ads are also the simplest, as demonstrated by this example from the travel comparison website KAYAK. HubSpot understands Facebook’s B2B lead generation potential. Image source. Blue Apron. Image source.

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Monday Roundup: Compelling Storytelling

Waxing UnLyrical

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. A Visual Guide to Telling Compelling Stories for Your Brand [Infographic]. Data Storytelling: How to Tell a Compelling Story with Data. Why: “On its own, data means [sic] nothing. Based in the Washington, D.C.,

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15 Lessons That Took Me 15 Years to Learn by Jim Tobin

Ignite Social Media

I also created a company called Carusele. I think if you took our company, Ignite, and you took all the people and slapped us together as a transformer, then we collectively would be a social media expert, but I don’t believe a single person can be a social media expert, truly. And so that leads to a couple things.

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Monday Roundup: Email Metrics

Waxing UnLyrical

And while these fundamental metrics are important to note, there are actually a lot more to consider,” writes Bella Wu for HubSpot. Why: “What kind of open rates should companies like yours expect? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Conversational marketing: What it means for your social media strategy

Sprout Social

More than two-thirds (68%) of people agree social empowers them to interact with brands and companies. Use video chats as a chance to poll your community, answer common questions and show your product or service in action. Amtrak is doing everything they can to make customers feel supported while they travel. Sprout Social.

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Never Run Out of Content to Share: 70+ Places to Curate Great Content

Buffer Social

With our community’s help, we put together an ultimate list of content curation sources across multiple industries. Ecommerce Marketing Blog by Shopify: A blog about ecommerce marketing, running an online business, and updates to Shopify’s ecommerce community. . But where do you start with curation? Remote work.

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How to Write a Great Social Media Manager Job Description (and Hire a Top Social Media Manager)

Buffer Social

The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Here’re the common key sections of a job description: About Your Company or Team. About Your Company or Team. Job Purpose or Scope.