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How to Leverage a Community of Passionate Fans

Convince & Convert

Jake Jacobson , Social Media Manager at Garmin , joins the Social Pros Podcast this week to reveal Garmin’s Youtility-esque goals when it comes to social media and customer service, plus how Garmin has been able to educate its wide and dedicated fan base through specialized content.

Open Community Case Study – GoPlow

SocialFish

If you have a case study to share, from the angle of any of the “big ideas&# in our little book, please contact us. Community: GoPlow. GoPlow is the Snow & Ice Management Association ‘s (SIMA) online community. Check them out: GoPlow Community.

Cooks Source: How to Avoid an Unnecessary Crisis

Dave Fleet

Tweet Situation: When food writer Monica Gaudio discovered that Cooks Source magazine had lifted an article she’d written and printed it in the magazine, she emailed the magazine to inquire about how it had come about.

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Therefore, it’s a force to be reckoned with. They’re there because they want to learn!

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5 Ways to Grow Your Instagram Following and Build Community

Convince & Convert

What’s the secret to building a thriving community on Instagram? It’s not exactly an easy question to answer. But how did they do it? But first, if you’re new to Instagram, this deck might be helpful: The Ultimate Guide To Instagram Marketing from Ross Simmonds.

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

As information flow is infinite, many find that it is of utmost importance to capture the attention of the select few who serve as influencers — these are the people who can actually stop their followers in their tracks to help spread your message. It was totally fun to do.

How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

He’s volunteered to give away a copy of his recent book, FBML Essentials , to two readers. Scroll down to the end of the post for details on how to win. This applies to Pages as well. Now what you want to do is create your tab. How can I: A.

How to Keep the Creative Content Spark Alive

Convince & Convert

It also helps to be an experienced wordsmith and grammar nerd! We are required to bring original perspectives to the table—not the kind that stop at one or two clever tweets, but perspectives which can be fleshed out into lengthy blog posts, e-books, and white papers.

How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

How-To. B-to-B. The Leader in Face-to-Face Education for Senior Executives. buy a link » SUBSCRIBE TO CIO. Are you involved in setting the direction for your companys IT budget or strategy? Apply today for a FREE subscription to CIO Magazine! How To Create A Know-It-All Company. Even in the best of times, its a battle to convince employees to participate in knowledge management programs.

How To Get Your Blog Project Approved

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011.

How to Write Facebook Sponsored Posts And Dodge the Haters

Laurel Papworth

Welcome to social media engagement! how to write sponsored posts and not be a dork. The minute you have to Buy Attention you’ve really admitted that the content/story/message is not strong enough to stand on it’s own. The community starts yelling back.

How to Use Social Media for Personal Branding

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Social Media > How to Use Social Media for Personal Branding How to Use Social Media for Personal Branding by Tamar Weinberg on April 1, 2010 Share This is a guest post by Dan Schawbe l.

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How to Take an Audience-Centric Approach to Content Marketing

Convince & Convert

One of a marketer’s goals is to make meaningful connections with consumers. Content marketing is meant to be a strategic way to reach and attract a defined audience. Lately, it seems to have moved to a dangerous place of ROI, subject lines, and vanity metrics.

How to Strategize Your Annual Content Calendar Without Going Crazy

Convince & Convert

Remember that time when you wrote content to promote a new product the day before it launched? What about the campaign you nearly forgot to create for the event on Monday —but it’s Friday right now? But what if it didn’t have to be that way? How can we improve?

How to Host a Successful Instagram Takeover in 7 Easy Steps

Hootsuite

An Instagram takeover is when someone temporarily takes over another account to create and share content—usually on behalf of a brand. In this post, you’ll learn: How an Instagram takeover can benefit your brand. A step-by-step guide to executing a successful takeover.

Public Relations becomes Community Relations – Social Media

Laurel Papworth

If you have the relationship with the community, and they like and respect you, it’s tough to turf you out and go with a competitor agency. Build and manage the community and you automatically take on a “public relations manager&# role. How does it work? Well, what if you manage PR for a cosmetic company? Today you do your best to get them articles in women’s magazines, hand out free samples and so on. How to apply.

How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging is a commitment to yourself and anyone reading.

What is Social Proof and How to Use it In Your Marketing Strategy

Hootsuite

To put it simply, it means relying on the wisdom of others when making a decision. Whether you’re buying a new mattress or choosing a hotel for your upcoming vacation, It’s easy to get overwhelmed. How do you decide between 100 different options that are supposedly “the best”?

Get Over Your Creativity Block With These 20 Social Media Content Ideas

Buffer Social

As a social media manager , it can be super fun to strategize and come up with multiple ways to share content with your audience. But it’s also easy to get stuck in a creative rut. How can I share a blog post on Facebook in a new, creative way? Create a how-to video.

How to Create Shareable Content for Social Media on a Consistent Basis – First Round Review [SSM025]

Buffer Social

Social media has the power to spread great content across the web like wildfire. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. And it’s going to become vital for any company that wants a sophisticated marketing arsenal to have content in their quiver.

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How to Save the World

Buzz Marketing for Technology

In search of a better way to live and make a living, and a better understanding of how the world really works. A fter Nancy White pointed me to Chris Lotts articles on Northern Voice, and on love, and Chris replied to my Tuesday post on how easily we unintentionally hurt each other through our actions, I did a bit more research on Chris work and discovered the remarkable chart above on Information Fluency. This ability to integrate is social fluency.

How to Make Money Online in 2016: An Unexpected Approach

Viper Chill

As we enter the first week of a brand new year, your motivations are probably higher than ever to make 2016 the year to finally achieve all you’ve been dreaming of. I’m not going to share any tips on how to get more visitors your website.

How to Immediately Gain Traction on Twitter (and Grow Your Business)

Rebekah Radice

From daily conversations to marketing tactics, how and when you engage has evolved. And like with anything else, taking the time to learn how to use it properly is the key to success. How to Immediately Gain Traction on Twitter (and Grow Your Business).

How to Generate Blog Post Ideas

Viper Chill

You are here: ViperChill » Social Media » How I Generated One Years Worth of Content Ideas In One Hour, And You Can Too How I Generated One Years Worth of Content Ideas In One Hour, And You Can Too Written by Glen, this post has 66 Comments I have a confession to make.

How to Grow Your Fitness Blog to 100,000 Monthly Visitors in Less than a Year

ProBlogger

How do you build a successful fitness blog? What does it take to start a blog and grow the traffic to 100K monthly visitors in less than a year? I’m sure that you want to see some numbers and statistics but let’s just hold on for a moment. Step 1: Get to know your niche.

How to Become a Niche Rockstar: The Guide

Viper Chill

A common desire for humans, once we’ve surpassed our basic requirements for survival, is to be part of something bigger than ourselves, while making a contribution to the world. There are always going to be fewer influencers than there are people to be influenced.

From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

From shared databases to communities of practice: A taxonomy of collaboratories. From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories. Go to a section in the article: Abstract. The Science of Collaboratories (SOC) project conducted a broad five-year review to take stock of the diverse ecosystem of projects that fit our definition of a collaboratory and to distill lessons learned in the process. Community Data Systems.

How to Save the World - PKM An Update

Buzz Marketing for Technology

Since I havent written about this in awhile I thought Id bring you up to date on whats happening in this space, and some of the discussions I have had with others on the subject. Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys. Was there too much content to wade through? Know-How Harvesting +.

Q & A: How to Solve Every Blogging Problem You’ll Ever Have

Viper Chill

When I introduced Ramsay as a new member of the ViperChill team, one of the things we asked you all to do was share some of the challenges you face when it comes to blogging. At least not figures that I’m allowed to share. They’re the ones people respond to as well.

264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events

ProBlogger

The post 264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events appeared first on ProBlogger. How One Blogger is Using Online Events to Build Engagement and Make a Difference. Trixi started her blog in 2009 to post kids craft projects.

2897 Words on How to Create Viral Content (The Key Element Behind.

Viper Chill

This not only creates impact, but also allows editors to simply snip off the bottom paragraph of a story if they need space for other articles. It of course matters what you say after the headline, but only if you can actually get people to read your article. Great to see you over here.

Top 5 Signs Your Business Should Not Be Using Social Media

Almost Savvy

The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely? A poorly constructed and executed social plan often leads to results more problematic than had the business done nothing at all.

How to Build a Superblog: Insights from the Technorati Top 10

Viper Chill

You are here: ViperChill » Social Media » How to Build a Superblog: Insights from the Technorati Top 10 How to Build a Superblog: Insights from the Technorati Top 10 Written by Glen, this post has 62 Comments It’s no secret that one-man blogs can make a lot of money.

Blog Design for ROI Rule #3: Shower Attention and Appreciation On Your Community

ProBlogger

Today we’ll talk about integrating your community into your design. Since a blog is a form of social media, even if—or especially if—it’s a business blog, it only makes sense to design the blog in a way that will maximize interaction. Blog Design community ROI usability

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. In honor of my birthday, I now have 300 posts to share. Community Management/Engagement. Here’s to firing via social media.

Quote of the Week: Jim Collins on Managing a Networked Ecosystem

SocialFish

Magazine. The alternative to tyranny, he said, isn’t democracy. It’s management—because well-managed organizations are what allow a free society to work. So one possibility is that there’s a shift to a new fundamental building of society, namely, the network.

The Blog Turns 20 This Year

Twist Image

I had to re-read the headline a couple of times as well. It is an ongoing space where people come together to think differently about how brands can better connect with consumers. Brands struggle to understand digital marketing. If you love to write. magazine.

181: How to Overcome the Challenges of Being a Solo Entrepreneur

ProBlogger

Over in the ProBlogger Podcast listeners facebook group this week I ran a little poll to see how many of you as listeners work alone vs work in teams. As a result for today’s episode I asked Robert Gerrish to join me. Expand to view full transcript. Talk to somebody.

7 Powerful Reasons Why Companies Will Pay for You to Blog

ProBlogger

Influential bloggers are being paid top dollar to write sponsored posts (thousands of dollars per post is not unheard of). They’re gifted with luxury items, cars and overseas trips, and invited to events previously exclusive to A-List celebrities and long-established journalists. Bloggers worldwide are proving to be fierce competition for mainstream media, as companies decide how to get the best return on investment for their marketing buck.

A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. How Canadians use Social Media. Magazine reading time down 77.5