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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. BluePay is a credit card processing company that has fallen victim to content scraping.

NoFollow 198
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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

What Google doesn’t want is for those links to have SEO value, which is why their guidelines dictate that paid links are coded in a way that they will not pass PageRank. Previously, sponsored links in JavaScript such as those in the example above could not be read by crawlers and thus were in compliance with Google’s guidelines.

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Book Review: Social Media Marketing

Webbiquity SMM

This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. Instead, they want to connect. Social Events (e.g.,

Review 152
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Your Link Building Guide for 2018

Razor Social

Nofollow links also matter. Some links, for example, the ones from blog comments may have the rel=”nofollow” attribute. <a <a rel=”nofollow” href=” [link] “>Example of nofollow link</a> Any paid links must have the rel=”nofollow” attribute to comply with Google’s guidelines.

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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. ” 20 Guidelines for Twitter Success by Global Copywriting.

Tools 201
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Your strategies must employ content creation, community management, local/maps optimization, among others. Top 10 Attributes of a Successful Blogger : If you like writing, have good grammar skills, are creative, and have an entrepreneurial spirit, you might make a great blogger for yourself or your company! Notorious S.E.O:

Marketing 264
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PIN’s: The Future of Private Link Building

Viper Chill

If you are loyal to Google guidelines, the teachings of blogs like Moz and love playing by the book, then you’ll probably realise with this article that we possess a very different perspective. Their company is worth hundreds of billions and mine, well…isn’t. “Just follow the Google guidelines.”

SEO 40