Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

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Press Release Twitter URL RSS 145

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams?

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Team Twitter Facebook Press Release 179

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog.

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Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

MAY 12, 2010

Reply Lauren Kates May 12, 2010 at 1:50 pm OH MY GOD I have come across this EXACT situation with my company and was looking for an article just like this. Some companies are doing a good job but there seems to be a huge disconnect when it comes to some of the really big players, too. It’s much appreciated.

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Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

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Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Fede Alvarez published a small film to YouTube a few weeks ago, and it landed him a $30 million movie deal. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion.

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Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

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Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients.

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Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

APRIL 22, 2010

If you work for a company that just had a Super Bowl ad, a real time search will give you a window into how people interpreted the advertisement. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Tamar is also the author of The New Community Rules (July 2009).

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Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

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Newsletter Handbook Virtual World LinkedIn 144

Buzz Marketing for Technology

OCTOBER 4, 2008

isnt about the fact that learning professionals can now publish learning content without going to a webmaster or needing highly sophisticated tools. Shel cites a brief published by the Aberdeen Group , titled Web 2.0, Companies that didnâ??t Facebook or LinkedIn) or other communities of practiceâ?? informal learning.â??

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Project Web 2.0 Module Wiki 265

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. Building my first online community 4. Publishing a book (or at least an e-book, we’ll see) Four Music Artists I’m Listening To Now 1. The birth of my daughter (May 6th due date) 2.

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Meme Blogger StumbleUpon MySpace 100

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

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Social Media Marketing Digg MySpace 105

Convince & Convert

AUGUST 24, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Pinterest has purposefully not published an API precisely because they don’t want to have Twitter’s problems. Jay : And longer.

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Social Media API Training Class 115

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

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Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JULY 15, 2010

I think when you show your readers that you can do what you’re asking them to do – you can’t lose! As my company builds out our first blog- there are great tips in here, thank you. concept I find so easy to forget to test for when I get enthusiastic to publish each week. Humility and the K.I.S.S

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Blogger Engineering Flickr SEO 250

Buzz Marketing for Technology

JUNE 27, 2008

I scan 275 RSS feeds in Google Reader and I use dozens of bookmarklets and shortcuts to help me manage it all. In addition, if youre a Google Readers shared items (yes, you Scoble !) or Google Reader shared feed through Yahoo Alerts. Hence, my Google Desktop can search my bookmarks AND [toread] clippings.

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Bookmarklet Yahoo RSS Feed 238

Adam Sherk

DECEMBER 16, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals? If you’re not familiar with rel=&# canonical&# see Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag ). Do my publishers need to use rel=&# canonical&# ?

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Syndication Publishing URL Yahoo 103

Buzz Marketing for Technology

JUNE 27, 2008

The community of del.icio.us Bookmark from Google Reader. If you’re a fan of Google Reader, then you’ll definitely want to start using Google Reader + del.icio.us. This is a Greasemonkey script that puts an “add to del.icio.us&# button at the bottom of each post in Google Reader.

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Social Bookmarking Delicious Google Reader RSS 235

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand.

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Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 26, 2009

With permission, I am publishing the unedited version here. Brand evangelism is a word of mouth marketing tactic in which the ardent supporters of your service or product feel so passionately about your offerings that they act as unofficial spokespeople on your company’s behalf. Subscribe to service-specific alerts (e.g.

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Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

APRIL 8, 2010

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity. It doesn’t end after you hit “publish.&#

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Social Media Marketing Policies Sysomos 268

Justin Levy

JULY 6, 2010

The books I read are typically business books but I also love biographies and anything that provides the reader a behind-the-scenes view. Magazines : I subscribe to a healthy number of magazines (affiliate links): Fast Company , Inc. Entrepreneur , Fortune , Men’s Health , Rolling Stone , Wired , GQ and Food Network.

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RSS Overview Journal News 216

Techipedia: Tamar Weinberg

JULY 29, 2010

Whether or not it’s my choice — and in book publishing, there are other parties involved beyond just the writer — it’s just the wrong question to ask. FWIW, someone emailed me earlier today asking for help, not long after this post was published, and maybe *because* this post was published.

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Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. When asked for comment, Ferriss said: The 4-Hour Workweek was turned down by 13 out of 14 publishers.

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Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Therefore, if you’re serious about blogging, you need to make a concerted effort to learn traditional media/publishing etiquette. We both have difficult jobs. Keep the good stuff comin’, Tamar.

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Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

By putting effort into the writing process, you reap the benefits of a community that supports you because you lift them through your words. Bloggers who focus on a niche and tackle it are highly respected among their peers and within their communities. Want another tip on how to write well? Read a lot. Tips on self-improvement?

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Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

OCTOBER 19, 2009

He is extremely devoted to empowering individuals and companies about marketing, networking, reciprocity, and social media. Publishing, consulting and regular life all kind of merge on the web and it is sometimes hard to know which hat you have on. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

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MySpace Consultant Yahoo StumbleUpon 153

Viper Chill

AUGUST 12, 2010

If you use Google Reader in a list format for example – like I do – then your headline determines whether myself or anyone else using the service will click on your listing to read the post. I am always inspired, but have a hard time focusing, this gives me the template I need to get my thoughts together and publish.

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Content How To Examples Questions 78

Viper Chill

JUNE 24, 2010

I’ll also only publish something if I’m really happy with it. I hid my age online for a few years because I thought it would hinder me from getting internet marketing clients, but I didn’t let my age stop me from thinking I could make thousands of dollars per month helping companies succeed online.

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FeedBurner Feed Feedly Google Reader 75

ProBlogger

MARCH 13, 2013

Use Google Reader to subscribe to your favorite sources. Google Reader has a great search function, so if you wanted to curate resources on a particular subject, you can use the search to find posts from every blog you are subscribed to via RSS. Encourage the guest author to participate in the community.

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Content Curation How To Guidelines 53

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. The difference is that it’s virtual. Good choice.

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Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

However, the lack of follow-through was unsettling enough that I am publishing this post. There was a hostage situation at the parent company, Discovery Communications, on the first of the month. The three hostages are fortunately safe, and business resumed as usual for Discovery Communications staffers.

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Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

I have a couple set up for books that I work for the publishing company. I am trying to do this on my company fan page and I dont see the pencil for the boxes tab either. A big company like this you should think that they clould afford to give SUPPORT to there clients. !! Looking forward win! I hate being frustrated.

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Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

APRIL 1, 2010

You need to have a clear idea of who you are, what you want to be known as, and the type of content you can consistently publish, otherwise you won’t stand out. Use tools such as alltop.com and google.com/alerts to find the right blogs and new articles, and then subscribe to them through RSS using Google Reader.

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Social Media Brands How To Social Networking 240

Social Media Strategery

APRIL 2, 2010

Become Part of the Online Community Get on LinkedIn. community as Gov 2.0 Back when I got started with social media at my company, it took me around six months to go from “hmmm, this is interesting” to “let’s actually do something with this as an organization!” Don’t just listen – start engaging too. Events My Gov 2.0

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Gov 2.0 Social Media Policies Privacy 138

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

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Influencer How To Press Release Blogger 278