Convince & Convert

NOVEMBER 1, 2011

Now your Google+, your Foursquare. And to counter that law, this was a few years ago, I had come up with my own theory, and that theory was something that I called Social Graph Theory. That every year, you would double the size of your social graph, depending on what you were sharing. That fosters community.

Klout 121

Klout Social Capital Influencer Social Graph 121

Mindjumpers

NOVEMBER 5, 2010

This is great advertising for consumer communities on Facebook. What makes Facebook doing this so special is viewing it from a marketing perspective and the 500 million active user community that lives on Facebook. I was obviously wrong, many people do), but I still feel the same way about Foursquare as I did back then.

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Foursquare Facebook Social Graph Technorati 208

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. Remember, the most important customer of EVERY company is Google.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

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Foursquare Analysis Consultant Mobile 150

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? .”

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Social Media Tips Tumblr Wikipedia 207

Laurel Papworth

AUGUST 1, 2010

Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Social Networks and Online Communities – maybe Twitter?

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Facebook Virtual World Foursquare Banking 105