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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

Examples 228
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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

As you might expect from someone who heads up a higher education social listening company, Liz is attuned to pretty much everything that happens in the industry, making her a valuable source of information (and analysis) on big news, trends, and other developments: The hot water the Stanford president found himself in started in online forums.

Marketing 240
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60+ Creative Marketing Ideas for Small Business

Writtent Blog

This makes you a valuable community member and builds awareness. If there isn’t a competition in your industry or there’s no way you can compete in one, hosting your own unique competition creates buzz as other businesses scramble to win your award. Host free events. Answer questions on forums and answer sites.

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What is Twitter Spaces? – Bring your Twitter conversations to life with audio

Sprout Social

Users can host these conversations in an audio chat room called a “Space” and invite other users to participate. If someone you follow is hosting Space or a Speaker in one, it’ll show up as a purple bubble at the top of your timeline for the duration of the conversation. As a Host or Speaker, you can also: Manage your speakers.

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14 types of social media every marketer should know

Sprout Social

What about forums? You could post on community review sites or live-stream it to the masses. Discussion forums. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Audio sharing.

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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

But Reddit isn’t the best place for every company. Reddit is a social network with a forum-style discussion structure. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. What is Reddit?

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