Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. surveys, focus groups, test marketing) often spend millions to locate their target markets. What are your goals?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

The Marketing Blog

OCTOBER 10, 2008

Jump to Comments Image via Wikipedia It is that time of the year when some of the brightest minds gather to discuss about technology, business, startups and much more. The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive.

Startup 109

Startup Web 2.0 SMS Proposal 109

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Viper Chill

DECEMBER 2, 2012

How to Get The Founder of Wikipedia (or Anyone) to Reply to Your Emails. ” Source: Fast Company. ” Source: Wikipedia. We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. ” Source: Wikipedia.

Reddit 80

Reddit Wikipedia Aggregator Cost 80

Buzz Marketing for Technology

JUNE 27, 2008

The problem is near-universal for professors who discover, upon assigning research projects, that superficial searches on the Internet and facts gleaned from Wikipedia are the extent — or a significant portion — of far too many of their students’ investigations. E-mail Print. Library Associate III University of Georgia.

Education 179

Education Research News Google 179