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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. How does one small hotel possibly compete with these hotel franchises?

Hotels 245
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Hotels and Social Media Travel Tourism

Laurel Papworth

Just had a rather crappy experience with Discover Australia – they advertised “Free Internet -Exclusive&# for the hotel we wanted to stay in, then after we booked (we sent a confirmation email with a question on the internet) said “Oh it’s just a FREE 1/2 HOUR&#. features and functionality on the hotel website.

Hotels 85
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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

via Flickr, CC 2.0. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Retail companies the world over are taking to holistic commerce and everything it brings to the table. It’s been a heck of a ride!

Content 253
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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

Social media makes the word of mouth marketing that restaurants and hotels already profit from and makes it more efficient. 3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. They also often require large investments to create an initial community.

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7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

Companies that succeed at winning the video arms race are those who bridge the gap between content that’s simply visually stimulating, and content that’s truly tailored to their fan base. Photo Credit: ~jjjohn~ (Flickr). We’ve highlighted several of the sharpest ways to engage prospects online with branded videos: 1.

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Applying the Johari Window to as/w Product

The Marketing Blog

Kinshuk is an individual, a fresh MBA working for as a community manager for an open-source consulting company. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

Products 100
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Maharashtra Sojourns - II

The Marketing Blog

28 pm Maharashtra Sojourns – II Jump to Comments Sitting here in the hotel lobby on a hot Sunday in Pune, I am getting ready to leave for the city’s domestic airport to catch my flight for Delhi. Be it the hotel lobby I am in or M.G. Home About In the Media A Pleasant Gift Christmas 2.0 Greetings December 23, 2007.2:28

Web 2.0 100