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Sprout on Sprout: How to create your own social media video template

Sprout Social

Published on. Here are the methods I use to generate fresh content ideas that support Sprout’s social media video strategy and company-wide goals. For example, when we launched the Sprout Community Hub , many of our teams came together to create the announcement video. Film videos in a flash. Filming and editing.

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How Buffer’s Content Team Collaborates + Our Content Calendar Template

Buffer Social

At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. Our Content team publishes at least four articles a week, one for Monday through Thursday, plus we regularly refresh older content and send a weekly newsletter.

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7 steps to a successful social media video marketing strategy

Sprout Social

Behind-the-scenes : These give a look into company operations and employees. They serve solely to entertain the audience but can be a great way of emphasizing your brand voice and building a sense of community among your audience. Hiring an agency or production company will alleviate a lot of the stress in steps 4 and 5.

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5 Social Media Video Tips to Get More Engagement

Later

Social media video content is quickly becoming an essential asset for growing your community and sharing your brand story. Plan, schedule, and auto-publish video posts to all your social platforms from the Later dashboard — for free! Tip #1: Film High Quality Footage. Don’t forget to clean your lens before filming!

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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Why AI ethics matter Companies are already investing in AI, but the difficulty is ensuring responsible use.

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How One Viral TikTok Generated Over $25,000 in Sales for My Business in a Month

Buffer Social

I didn’t want to dance, figured the Gen Z audience of TikTok wouldn’t be interested in seeing me on screen, and didn’t think entertaining videos would lead to sales for my company, PerfectDD , which designs clothes specifically tailored to fuller busts. Either way, I move on to the next idea and keep trying.

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An Introduction to Vertical Social Networks

Buffer Social

The increasing adoption of vertical networks and popular social networks’ efforts to replicate them (Twitter’s Communities and Super Followers features come to mind) show that audiences are increasingly looking for community online. Pay attention to their language, overall tone, and what kind of content performs best.