Buffer Social

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89

Company Social Media Instagram Social Media Management 89

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Read Part 1 here. See [link] for a quick overview.

Communities 221

Communities Collaboration Statistics Lurker 221

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

Jason Yormark

OCTOBER 18, 2010

Tweet It’s amazing to me how quickly social media and community management have exploded in the job market. There’s some great resources out there to target your job search when it comes to social media and community management jobs. The links below really do focus on social media and community are a great place to start.

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Resources Communities Social Media Technorati 196

Akamai Marketing

SEPTEMBER 13, 2011

Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Interested in a community vs. an audience? Guess what?

Communities 174

Communities Creative Commons Buy Advertising 174

Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81

Sprout Social

DECEMBER 5, 2023

Meet our experts Kikora Mason Laurise McMillian Greg Rokisky Cassandra Blackburn Algorithm Name: Kikora Mason Pronouns: She/Her Company: JPMorgan Chase Title: Vice President, Community—Chase Social Media Bio: Kikora Mason currently oversees social listening and community management strategy at JPMorgan Chase.

Social Media 122

Social Media Survey Education Team 122

Techipedia: Tamar Weinberg

JANUARY 12, 2011

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? How (and when) did you get to be the Community Manager for EA Sports Active?

Sports 204

Sports Communities Social Media Forums 204

The Realtime Report

DECEMBER 2, 2022

Playsee , the fast-growing social media company that highlights neighborhood connections, today announced a major feature release. Playsee Boards is a neighborhood-centric feed that allows users to explore and start new conversations in the community, discover first-hand information about places and learn about local happenings.

Social Media 91

Social Media Apple Survey Feed 91

Buffer Social

DECEMBER 14, 2023

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Techipedia: Tamar Weinberg

JUNE 19, 2012

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. And the more you work on getting members to engage, the more productive they become.

Cost 135

Cost Communities Drupal Forums 135

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

Sprout Social

DECEMBER 6, 2023

B2B influencer marketing is a strategic approach where businesses promote their product or services through collaborative partnerships with subject matter experts within a specific industry. Most social platforms have their own professional communities, both formal and informal. Here’s how.

B2B 118

B2B Influencer Brands Marketing 118

Ari Herzog

MARCH 13, 2012

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook. Women are dishing it up. Guys are participating, too.

Company 152

Company Tumblr Case Study Hashtag 152

Hootsuite

NOVEMBER 28, 2022

That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. They can boost your visibility by: Showing off your products on social media. Driving more traffic to your products. Leaving positive reviews on your website.

Social Media 122

Social Media UGC How To HootSuite 122

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. Optimizing your profile headline will ensure that your account comes up in the first few positions and gets more clicks when your prospects search for your service, product, or industry. What is social media SEO? Aim for three to five in each post.

SEO 154

SEO Social Media Strategy Hashtag 154

Convince & Convert

FEBRUARY 21, 2024

More than 92% of Fortune 500 companies are using ChatGPT. How AI is affecting workers and companies is nuanced and requires high-level thinking. Companies that best adapt to AI impacts will consider and respond to all of these considerations. Do you have company guidelines for AI use? Adapt for your use as needed.

Training 152

Training Policies Team Guidelines 152

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? So, let’s jump in and explore what makes Twitter tick for businesses.

Strategy 52

Strategy Twitter Tips Marketing 52

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Focus on relevant topics that will help your community approach common industry challenges. Behind-the-scenes/company culture content. Product news/industry partnerships. Data reports.

Strategy 131

Strategy Content Curation Press Release 131

Techipedia: Tamar Weinberg

OCTOBER 8, 2015

So, you built a working product. There’s a product I blogged about before. There’s a product I blogged about before. As a customer, I have been so heavily inconvenienced by so many companies in the service realm, indicating a void that so desperately needs to be filled. Many of you know one of those products.)

Products 100

Products How To Buy Cost 100

Ignite Social Media

JULY 10, 2019

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak). Pinterest & Instagram Rival for Shopping.

Trends 128

Trends Social Media Groups Groups 128

Ignite Social Media

APRIL 22, 2021

This decision had our team heavily weighing which category was more appropriate for the company. The success of YouTube subsequently led to several similar online video streaming platforms, from companies such as Netflix and Hulu. Community Tab. The company has created various avenues for creators to earn from their content.

YouTube 154

YouTube Social Media Notification Film 154

Convince & Convert

MARCH 15, 2013

The RSS feed is: [link]. Many casual users of Garmin may only know them as a GPS company, but the truth is that Garmin has been around much longer than the portable GPS has been available, working on equipment for aviation, marine, outdoor recreation, and fitness industries. We couldn’t do it without them! Listen Now .

Communities 138

Communities GPS How To Social Media Management 138

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. According to Cmejla, being helpful is how you maintain authentic relationships within online communities.

Tips 133

Tips Authentication LinkedIn Groups 133

Hootsuite

JULY 6, 2022

Instagram eCommerce refers to using Instagram to promote the selling of products for your eCommerce business. ’ It means buying and selling goods, products, or services over the internet. Instagram eCommerce tags, or Shopping tags, are tags on products featured in content. Other folks on Instagram can tag products too.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

OCTOBER 19, 2022

As companies grow their brands, the need to communicate with consumers and attract new customers puts the demand for content at an all-time high. For example, in my previous work as a social strategist, I developed a list of creators and influencers to reach out to for product launches. Look within your community.

Campaign 105

Campaign Content How To Influencer 105

Hootsuite

SEPTEMBER 27, 2023

In that time, creators, artists, and media companies have earned more than $50 billion from their YouTube content. YouTube Shorts ad revenue sharing In this method of seeing your YouTube Shorts monetized, you get a share of the revenue generated from ads between videos in the Shorts feed. Can you monetize YouTube Shorts?

YouTube 93

YouTube Adsense Affiliate marketing Video 93

Ignite Social Media

MAY 6, 2021

It’s becoming more social overall – no longer are we constantly seeing whitepapers, case studies, webinar announcements, or other lead generation tactics clogging up our feed. Have you noticed this trend happening on your feed? Product Pages. This new tab on your LinkedIn company page seems like a great addition.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Ignite Social Media

JULY 15, 2022

You’re already seeing competitors like Facebook and Instagram adjusting their app experience to include “For You feed” lookalikes by adding Facebook and Instagram Reels. It’s important to note that there are already “areas” where users on TikTok can purchase products. Like product tags on Instagram or affiliate marketing links.

Affiliate marketing 91

Affiliate marketing Instagram Feed Feedly 91

Ignite Social Media

DECEMBER 11, 2018

In September, Instagram rolled out product stickers in stories and the shopping channel in Explore. S hopping collection , which is similar to the current collections feature, allows users to save products they’d like to eventually purchase through the product tag on a brand’s photo. . Facebook Tests Keyword Blocking.

Social Media 122

Social Media Posterous Feed Feedly 122

Sprout Social

FEBRUARY 14, 2023

It’s a win-win-win, and the companies that capitalize on the opportunity are reaping the benefits. While the path to a perfectly curated feed is paved with good intentions, there’s bound to be some trial and error along the way. I get asked about my company more than ever and people comment on how active I am on LinkedIn.

Authentication 92

Authentication Examples Class Team 92

Buffer Social

JANUARY 3, 2023

To help us answer our questions, we spoke to Hien Mai, from the LinkedIn Product Marketing team. Being professional on LinkedIn means being respectful to all members of the LinkedIn community. What shows up in my Feed on LinkedIn, and why? What shows up in my Feed on LinkedIn, and why?

LinkedIn 113

LinkedIn Team Hashtag Authentication 113

Keyhole.co

FEBRUARY 9, 2024

Facebook marketing creates awareness and promotes a company or individual via the platform. Some of those include posting on your Facebook feed, stories, reels, Facebook groups, etc. Some of those include posting on your Facebook feed, stories, reels, Facebook groups, etc. Different marketing tools for Facebook 1.

Strategy 52

Strategy Facebook Marketing Groups 52

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products.

Strategy 123

Strategy Brands Content UGC 123

Sprout Social

APRIL 17, 2023

Making the wrong choice can lead to unforeseen expenses – from team inefficiencies to a sunk cost on a product no one uses. The Total Economic Impact™ of Sprout Social study found that our platform boosted team productivity, provided intuitive reporting, enhanced customer interactions and established critical governance.

ROI 102

ROI Social Media Management Team Study 102

Oktopost

JANUARY 2, 2023

While companies have started focusing on this in recent years, just 36% of US employees are currently engaged. Improving employee engagement can increase productivity and make it easier to attract high-quality candidates to vacant positions. Lower turnover Turnover is a major cost for many businesses.

Engagement 62

Engagement Social Media How To Curation 62

Sprout Social

OCTOBER 5, 2021

Look no further than the news cycle to understand why consumers are becoming more careful about the businesses they support, the products they use and their impact on the planet. Posting a Tweet that gives a vague indication that your company is committed to “doing the work” isn’t going to cut it. Responsive brands breed trust.

Brands 110

Brands Marketing Apparel Issues 110