Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

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Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

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List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Right now, you’ll find the likes of Tamar , Jonathan , Lisa and Rebecca in my feed reader, and consequently, in that box.

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Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

JUNE 3, 2010

Then, when you’re joining a community for the first time, you’ll need to study the users and slowly build relationships with them. Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message. &# question a hundred times. Thankfully, now I am.) It’s hard work.

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Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Blogging Experiment November 2, 2007 at 10:02 am How Do You Feed MediaSnackers? BTW – I’ve really been interacting with the Digg community more and more. It really is about being a part of the community. I guess I shouldn’t be surprised though, misery loves company right? His friends are just the same.

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Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

JANUARY 12, 2010

I needed to differentiate Digg from social media because they actually are part of a distinctive community (and as you know, I’m very passionate about Digg so it really did deserve its own category). Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic.

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MySpace LinkedIn Facebook Social Networking 114

Sprout Social

APRIL 10, 2023

Attention is invaluable as your audience gets pulled in a million directions and getting more eyes on your company means being memorable. In short, your brand identity captures what your company is all about at a glance. Take a company like The Ordinary, for example. After all, you know what your company is all about.

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Brands Handbook Company Examples 123

Convince & Convert

MARCH 29, 2012

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I was a customer of this company for a while.

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B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I was a customer of this company for a while.

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B2B Software Social Media Survey 120

Bare Feet Studios

JULY 8, 2009

She didn’t last long, as the community questioned her extreme statements and Jeremiah Owyang (a Forrester Analyst) contacted Exxon directly for comment. (I This is the phrase often shouted by CEO’s to their ad and PR agencies , thinking that viral web successes can be pulled out of a tactics and strategy handbook.

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Social Media Wikipedia Astroturfing Upcoming 80

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. It’s their community of choice and that’s fine. It’s hard to say if that will happen again.

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Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. Give them a reason to want to communicate.

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Facebook How To Marketing URL 279

Sprout Social

OCTOBER 26, 2021

Not only are companies searching for new skill sets and talents, but the way that businesses find their ideal candidates has turned on its head. Social media recruiting through employee advocacy and referrals could allow companies to tap into brand new spheres of talent. 5 companies that have mastered the art of social recruiting.

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Applications Cost Team LinkedIn 109

Techipedia: Tamar Weinberg

MAY 9, 2008

As a top Digg submitter, it worked like this: at first, people noticed my heavy community involvement and my participation , and consequently, my submitted stories easily front-paged. The community had to react. There’s no real community in Digg. Most other sites you belong to probably have a bigger sense of community.

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Digg Sites News API 100

Techipedia: Tamar Weinberg

MAY 28, 2010

Blogging helps you build community (especially via comments), establish thought leadership, bring links to your website (both internally, perhaps to products or to other articles on your blog, and externally, when people like what you say and opt to link to you), and get you some nice traffic. Give to your community. Customer Service.

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Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > The Ultimate Social Media Etiquette Handbook The Ultimate Social Media Etiquette Handbook by Tamar Weinberg on December 10, 2008 Share Social media mimics real relationships — in many cases.

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Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

MARCH 10, 2008

A lot of the focus as of late is how we as a company has grown. Facebook helps people connect and communicate more efficiently. We’re not the only ones [enabling such communication] but a lot of people are using our tools, especially in places like Colombia. As a company? Tell us about how it has evolved.

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Web 2.0 MySpace Applications Microsoft 104

Buzz Marketing for Technology

JULY 31, 2008

Communication (and Coordination?) Updated: Community and Social network Vendor Blogs. I know its Friday, but can I have an online community by Monday? John P Scott: Social Network Analysis: A Handbook. Day: Peripheral Vision: Detecting the Weak Signals That Will Make or Break Your Company. Tagging Community.

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Organization Microsoft Sharepoint Geotagging 100

Techipedia: Tamar Weinberg

APRIL 8, 2010

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity. And get your account started and active immediately.

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Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

MARCH 10, 2010

I was excited at the prospect that there might be some freedom for someone who was forced to clearly break every rule that was in the ethical Internet Marketing handbook. “What are good companies to target? Users submit timely news articles to Sphinn, and the community votes up the best stories to appear on the front page.

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How To Marketing SEO Training 240

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

With Twitter being so incredibly large and vast, there are different types of mini-communities. Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. I DO own one for ORM, but I’ve left it as a news feed. Call them cliques if you will. Transparency.

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Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

By putting effort into the writing process, you reap the benefits of a community that supports you because you lift them through your words. Bloggers who focus on a niche and tackle it are highly respected among their peers and within their communities. Want another tip on how to write well? Read a lot. Tips on self-improvement?

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Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JULY 29, 2010

At the end of the day, though, we ALL have families to feed. I had a former supervisor tell us on the first day of a sales job, “Yes, our company helps people and we do it very well. This post didn’t seem to fit with your ethos, but it did prompt me to buy “the new community rules&# on kindle. Great post!

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Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

JUNE 16, 2010

Can you please share your Twitter feeds on LinkedIn? Also, you should consider sharing your Twitter feeds and Facebook updates on your blog’s sidebar. People are following AT&T because they care about AT&T, not about some no-name behind the company. Most retargeting companies utilize ANONYMOUS pixeling.

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Questions Social Media How To Postrank 277

Hootsuite

SEPTEMBER 21, 2020

Communicate your mission to new followers and spread the word about new initiatives, campaigns, and issues within your community. Build communities. Social media can be a powerful community building tool for nonprofits. Signing up to be a poll worker will help elections run smoothly and efficiently in your community.

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Social Media Tips Guidelines Hashtag 145

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader. Community Management/Engagement. Today, I turn 30. Affiliate Marketing.

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Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

It should also, at the same time, be something familiar to other Facebook users, as this is what they will see in their News feeds as their friends become fans or you post updates. I have a couple set up for books that I work for the publishing company. Everyone’s “home&# page is unique to them based on their news feed.

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Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Engaging the community and building a well-designed website are also important elements.

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Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

There was a hostage situation at the parent company, Discovery Communications, on the first of the month. The three hostages are fortunately safe, and business resumed as usual for Discovery Communications staffers. However, many of those companies are still gripping onto the traditional roles of an earlier era.

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Social Media Foursquare Marketing Flickr 217

Sprout Social

FEBRUARY 18, 2020

It’s a place where you can establish a community of raving fans, a voice unique to your brand and an identity that is unmistakably yours. . If you’ve ever seen a brand’s social feed and it looks and feels like it’s managed by 10 different people, chances are they don’t have a style guide in place. View this post on Instagram.

Social Media 144

Social Media How To Hashtag Guidelines 144

Techipedia: Tamar Weinberg

JULY 2, 2010

But over the past few months, the Facebook community has become a huge success and is continuing to flourish, and my classmates are slowly beginning to join the network. In my case, I have particularly taken a liking to the News Feed. Eventually, Facebook opened its doors to high school students as well. Facebook is clean and usable.

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Facebook MySpace Web 2.0 API 111

Techipedia: Tamar Weinberg

JULY 7, 2010

Despite the fact that he had over 50,000 Twitter followers, his entire feed was a broadcast. Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. However, following their home Twitter feed was really difficult. Will you even pay attention to your home feed?

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Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

JUNE 23, 2010

I’ve briefly touched upon a huge pet peeve of mine in my social media etiquette handbook , saying that you should use your real name and not represent anyone (or anything) else. Community Pages are the most annoying thing Facebook has given us , but I see their point. It’s how social networks are intended to be used.

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Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

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Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

JANUARY 14, 2009

4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? Jill Whalen has been active on forums and online communities for 10 years now. How Does a Company Dip its Toes in the Conversation? : If you’re new to social media, how do you engage as a company? Not excess.

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SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

APRIL 28, 2010

With the initiative for Facebook to be open and to empower businesses to host pages that celebrate their business, offering deals and giving the community the ability to converse directly with the business or entity these pages represent, you forgot about accountability. After all, this time, they’re not complaining about news feeds.

Facebook 277

Facebook Issues MySpace Privacy 277

Koka Sexton

JANUARY 1, 2009

Tatango – connecting groups through group text messaging How to Set up a Professional Twitter Profile | Social Desire Conversion Central: 101 Tools to Convert Video, Music, Images, PDF stumblephone copy.jpg (JPEG Image, 488×687 pixels) – Scaled (84%) visualguidecrisis2.jpg

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StumbleUpon Flickr iPhone Social Bookmarking 55