Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Lots of diverse versions of this.

Communities 117

Communities Groups Groups Social Media 117

agora pulse

DECEMBER 28, 2017

Think of social media like one giant focus group. In fact, it’s better than a focus group because the people talking are already actively engaged with your brand, and their opinions and observations are offered unsolicited. The handles of any key people in your company (CEOs, spokespeople etc.).

Hashtag 128

Hashtag Marketing Focus Group Conversation 128

Pam Moore

JULY 11, 2018

Focus on consistent avatars, logo placement, colors, value proposition messages, company and product descriptions, bios, titles, fonts. Those three words should be the foundation for how your brand looks, smells and tastes to your audiences and community. Basically anything that is seen or heard should be consistent.

Apple 139

Apple Brands Tips Consultant 139

Buzzlogix

JUNE 27, 2017

After all, companies routinely unveil products and services that fail to gain traction in the marketplace. Silence about a product or a feature can either indicate its absence or lack of popularity. So, when you detect that no one cares about a certain feature, you can think of dropping it from your product development plan.

Products 40

Products Social Media Focus Group Sample 40

Pam Moore

APRIL 1, 2020

Focus on consistent avatars, logo placement, colors, value proposition messages, company and product descriptions, bios, titles, fonts. Those three words should be the foundation for how your brand looks, smells and tastes to your audiences and community. Basically anything that is seen or heard should be consistent.

Apple 78

Apple Brands Tips Consultant 78

Social Media Network Marketing

OCTOBER 15, 2010

Those organizations willing to invest the time and resources required to develop and support a strong virtual presence are gaining practically unlimited access to consumers' steady outpouring of raves and rants, toward favorite and disliked companies and products.

Social Media 101

Social Media Social CRM Repository Wiki 101

Kikolani

MAY 31, 2012

Even today, if you asked most companies why they’re using social media, they won’t be able to give you a straight answer. Take a look at how other early adopters are having success already, and figure out how you can use Google+’s unique features to create a new experience for your audience. Forget about the ROI.

Blogger 141

Blogger Social Media Tips ROI 141

agora pulse

APRIL 17, 2018

It’s disheartening to build an active Facebook group only to realize that no one knows it’s connected to your business. It’s important to let people know it’s your company that runs and manages it. Here’s how to brand your group without feeling sleazy. Add your business name to the group name.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

It’s disheartening to build an active Facebook group only to realize that no one knows it’s connected to your business. It’s important to let people know it’s your company that runs and manages it. Here’s how to brand your group without feeling sleazy. Add your business name to the group name.

Groups 74

Groups Groups Facebook Small Business 74

Social Media Network Marketing

MAY 31, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Unported License. Based on a work at pervarakapadiaatmoney.blogspot.com.

Social Media 62

Social Media Social CRM Reputation Widget 62

Social Media Network Marketing

AUGUST 14, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Also, for those with bigger pockets, don't forget there are plenty of Social Media Monitoring software companies out there who will help show that you can measure everything you do. Unported License. Social Media Ne. Nice blog.

Social Media 93

Social Media How To ROI Reputation 93

Convince & Convert

APRIL 1, 2010

It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. In a world where company employees from Legos reward their most die hard fans by engaging with them in their online communities, what better vertical to do something similar than with professional sports?

Social Media 120

Social Media Content Analysis Sports 120

Sprout Social

JUNE 26, 2023

This helps companies to streamline operations, reduce costs, and increase profit. Enable teams to pivot quickly and make data-driven decisions: Businesses adopting an integrated experience use analytics and customer behavior data to personalize customer journeys and introduce new features. Take Starbucks, for example.

Loyalty 122

Loyalty Retail Data Strategy 122

Hootsuite

APRIL 26, 2023

That’s why marketers regularly conduct market research, investigating industry trends, gathering feedback, and surveying focus groups to try and glean whatever information they can. So the company started releasing its products in Millennial-cool colors, targeting this new, surprising market of consumers.

Research 123

Research Social Media HootSuite Marketing 123

Convince & Convert

JULY 28, 2010

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Ask your customers directly.

Social Media 150

Social Media Strategy Consultant B2B 150

Webbiquity SMM

MARCH 29, 2022

Using the right Quora marketing strategies, marketers can get good results for their clients or companies in the coming years. It successfully manages to highlight all the features of CloudTalk software and motivate readers to use VoIP software. Why do you need to be on Quora today? This answer is non-promotional and on point.

Brands 204

Brands NoFollow Marketing How To 204

Sprout Social

AUGUST 21, 2023

Gain valuable insights You know what’s better than surveys and focus groups? Customer feedback can help you uncover trends, spot opportunities for new products and features and identify areas for improvement. For large companies spread across various regions, this unified view is a huge plus.

Review 85

Review Google Brands Sentiment 85

Sprout Social

JULY 6, 2023

These include conversations relevant to your company, competitors and industry at large, and often hold the answers to questions the C-suite asks (example: how are people talking about our brand online?). Track conversations around your brand Social is like a 24/7 focus group. How does analyzing social media data work?

Data 133

Data Social Media Metrics Analytics 133

Hootsuite

MAY 13, 2020

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. It’s time to get your fan community started. Here’s how to promote your business and reap the benefits of Facebook group marketing.

Groups 144

Groups Groups Engagement Facebook 144

Later

JUNE 11, 2021

And with a focused strategy, you can turn your brand’s Twitter account into a powerhouse for garnering leads and building an engaged community. This makes it perfect for delivering company announcements, sharing blog posts, providing timely customer support, and so much more — all with a touch of personality. Grow your community?

Twitter 86

Twitter How To Compete Hashtag 86

Sprout Social

JANUARY 20, 2021

Market research helps companies to: Understand and build B2B buyer personas. Getting recommendations from people in similar companies, roles and industries naturally sparks buyers’ confidence and interest in a product or service. Once Topics are set up, your tool will collect candid conversations from the world’s largest focus group.

B2B 114

B2B Research Sentiment Marketing 114

Later

JULY 4, 2019

The Instagram Stories Chat Sticker is your golden ticket to building an engaged community on Instagram, starting real conversations, and gaining more followers! . Instagram’s latest sticker launch is designed to help you host and participate in real, human group chats (no bots allowed!) with your followers. . Here’s how to do it: .

Instagram 78

Instagram Brands Hosting Groups 78

agora pulse

APRIL 29, 2020

And so we like to call people in our community purpose-driven entrepreneurs, which means that you actually start with the end in mind. So, if you’re struggling to come up with creative ideas for social, start by looking at some practical things you can do regularly, like answering questions your community is asking.

YouTube 96

YouTube Strategy How To Video 96

Buffer Social

OCTOBER 9, 2023

Professional Access & Meta Verified Section Facebook introduces a Professional Access section and a Meta Verified section, hinting at more features to improve professional networking and verification. Keep an eye on new features and user engagement trends on the platform. WhatsApp 1.

News 72

News Social Media Marketing Facebook 72

Sprout Social

AUGUST 2, 2022

Are you consuming or communicating? In the social media world, there’s a lot of talk about audiences and communities. Now think of a community, like a small town. If people stop playing their parts, the community stagnates. Communities and audiences have distinct dynamics. Companies like Meta are taking notice.

Communities 111

Communities Social Media Community Platforms Platform 111

Buzz Marketing for Technology

JUNE 27, 2008

FEATURED EMPLOYERS. Berkeley’s Mellon-funded program, renewed after its initial grant for several years, is now in a hiatus phase in which the university is working with external evaluation consultants to conduct focus groups and interviews with participants. Looking for a job? Related stories.

Education 179

Education Research News Google 179

Viper Chill

DECEMBER 2, 2012

” Source: Fast Company. We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. Seuss” appeared after he graduated, six months into his work for The Judge, where his weekly feature Birdsies and Beasties appeared.” Source: Digiday.

Reddit 80

Reddit Wikipedia Aggregator Cost 80

Sprout Social

FEBRUARY 8, 2023

They feature their booksellers on their primary brand account and on accounts specific to local stores. Align to company goals Monthly performance reports keep marketing goals top of mind, but what about sales and service goals? These sources might include surveys, questionnaires, analytics tools, focus groups, CRM data.

Strategy 84

Strategy Marketing Loyalty Collaboration 84