Dark Social in 2023: Here’s Why (and How) You Should Track It
Hootsuite
JUNE 28, 2023
For example, people in the final stages of researching a purchase will often ask others their opinion, like in r/Fujifilm : Source: r/Fujifilm on Reddit I know Reddit isn’t strictly a dark social channel (only private subreddits are), but it shows the specific types of questions people ask in niche forums like this.
Let's personalize your content