Waxing UnLyrical

MARCH 22, 2013

I have clients right now who use their personal email addresses for work, and have seen quite a few other iterations of a business name incorporated into a popular email provider, e.g. “MyBusiness” [a] yahoo [dot] com. A company branded address seems more professional. And I’ve always wondered: why?

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Brands Consultant LinkedIn Yahoo 273

Techipedia: Tamar Weinberg

MARCH 13, 2012

Companies always strive for ways to create brand awareness. As everyone knows, the big companies will always have an advantage in this field due to their surplus of money which forces the smaller companies to think more creatively. I can probably attribute at least 2,000 of the votes to Yahoo! because a Yahoo!

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Brands Yahoo CSR Widget 132

Writtent Blog

MAY 11, 2021

Established in 1993, the Corporation for National and Community Service (CNCS) is a federal agency that engages more than 5 million Americans in service through its core programs — Senior Corps, AmeriCorps, and the Social Innovation Fund — and leads President Obama’s national call to service initiative, United We Serve.

Insurance 40

Insurance Yahoo Banking NGO 40

Writtent Blog

JANUARY 15, 2024

You’re not only professional as a company, but you really showed a caring attitude towards my work. Attention to detail and meticulous work with every document make this company one of the students’ top choices. Most expert writers working at this company have graduated from top UK universities. Thank You!” – George R.

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Price Review Cost Company 52

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Just do it while giving back to the community as well. This may be nothing more than a refresher course in the Captain Obvious department but even the savviest of companies is still missing the boat. Engage in dialogue.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM. Answers Yahoo! That is not realistic.

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Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

MAY 12, 2010

Granted, this is an extreme example, but it’s based on the cumulative scenarios I’ve faced when dealing with agency clients in recent years, I think that it’s based on some sort of deep-rooted psychological misgiving. Leveraging email communications to encourage social engagement and following? It’s much appreciated.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Keyhole.co

MAY 11, 2023

For example, if you’re posting a photo of a vegan meal, use hashtags such as #veganfood, #plantbased, and #vegandinner. Plus, reels are discoverable by the entire Instagram community, which can help you attract new followers and grow your audience. People want to do business with companies they trust. Here’s a pro tip.

Instagram 52

Instagram Strategy Marketing Hashtag 52

Social Media Marketing

DECEMBER 18, 2012

Backed by Yahoo!, This news was greeted with a collective yawn , The Verge went one further, noting that Twitter missed the point: " Instagram is winning because of the photo-centric community it has built. And it's about creating that community around the user base - as noted above. Amazon is the best example of this.

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Instagram Flickr Privacy Policies 168

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# In fact, the Roger Smith Hotel did it quite successfully.

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Hotels Social Media Communities Discount 245

Buzz Marketing for Technology

JUNE 27, 2008

Its awesome to have a lot of friends, and even more so being active in the hottest blog communities. But with messages coming in from other MyBlogLog members & the communities you follow, on top of your many friend requests and updates, we understand that sometimes all those alerts can be a bit much. XOXO, Tilly. Comments (3). |.

Yahoo 100

Yahoo Google Reader Flickr Widget 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Years ago we talked about how we didn’t want Mobile ads popping up just as you walked in front of Starbucks for example. There is a huge opportunity here that some company needs to fill fast. Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Its time next year to embrace it!

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Marketing Adwords Mobile Social Graph 217

Techipedia: Tamar Weinberg

APRIL 22, 2010

For example, if you wanted to research historical information, like to learn what year World War 2 ended; or if you wanted to find out how many games your favorite professional team won last year, a traditional search engine will get you this information. A real time search engine should not be used for the majority of your searches.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. One great example this year has been Blame Drew’s Cancer. GetSatisfaction provides a way for companies to do that. Answers Yahoo! JS-Kit Echo uses GetSatisfaction for their customer support.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Pixlee

DECEMBER 6, 2018

Search Engine Optimization (SEO) plays a large role in whether or not a site shows up when someone looks for relevant terms in Google, Bing or Yahoo (among others). The company put an emphasis on their core values first and foremost. This has brought a community of families, and parents of young children to the website.

Posterous 41

Posterous UGC Yahoo Sports 41

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Here are seven video examples that have become viral phenomenons in their own right. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. Answers Yahoo!

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Answers Yahoo! Your mileage may vary.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Buzz Marketing for Technology

DECEMBER 15, 2009

Years ago we talked about how we didn’t want Mobile ads popping up just as you walked in front of Starbucks for example. There is a huge opportunity here that some company needs to fill fast. Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Its time next year to embrace it!

Marketing 157

Marketing Adwords Mobile Social Graph 157

Laurel Papworth

MARCH 15, 2010

Keeping things open meant you could browse our site to read tweets from friends, celebrities, companies, media outlets, fictional characters, and more. Imagine being able to follow a New York Times journalist directly from her byline, tweet about a video without leaving YouTube, and discover new Twitter accounts while visiting the Yahoo!

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API Twitter Widget Aggregator 69

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Take my own situation as an example. For example, when I first started making money online, I was 16 years old. The first is personal.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

AUGUST 18, 2010

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. It should definitely be assumed that if someone uses his Facebook account for both, for example, that there will be a mixture of comments that may not necessarily be personal. Call me Victoria from the example above.

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

Social Media 105

Social Media Marketing Digg MySpace 105

Buzz Marketing for Technology

JUNE 27, 2008

How to automatically store your bookmarks in Gmail (Gmail + del.icio.us + Yahoo Alerts). or Google Reader shared feed through Yahoo Alerts. Ive used Yahoo! Its not easy to just up and leave something youve used that long, but Yahoo! » Yahoo! Using Gmail as a Massive Database. Mails new beta is a bust.

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. It’s the same company that did the net promoter scores that kind of come up with a social media score that’s kind of parallel to that.

Digg 113

Digg Communities MySpace YouTube 113

Proactive Report

DECEMBER 30, 2009

The notion of an advertiser or company producing some engaging content for the consumer in order to sell something is nothing new. But they do want to communicate with companies and brands so they can get information they want or need. The idea is to listen to online conversations and establish what interests your community.

Trends 40

Trends Brands Content Web 2.0 40

Proactive Report

DECEMBER 30, 2009

The notion of an advertiser or company producing some engaging content for the consumer in order to sell something is nothing new. But they do want to communicate with companies and brands so they can get information they want or need. The idea is to listen to online conversations and establish what interests your community.

Trends 40

Trends Brands Content Web 2.0 40

Techipedia: Tamar Weinberg

JULY 15, 2010

What’s a good example of this? As my company builds out our first blog- there are great tips in here, thank you. There are a few bloggers who are smart and great writers … like you for example, Tamar. Lately, I’ve been creating graphics with screenshots to point out specific examples.

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Blogger Engineering Flickr SEO 250

The Marketing Blog

FEBRUARY 5, 2008

Jump to Comments Imagine the cabbies playing the dual role of a ‘driver’ and a ‘product-marketer’ Recently, I had read in a blog-post that the company that sells ads on the outside of cars in London would now secretly pay money to the car drivers for product marketing. Yahoo lead me here – good for you i guess!

Web 2.0 100

Web 2.0 Startup Marketing Training 100

Buzz Marketing for Technology

JUNE 27, 2008

This example represents the challenge with a lot of our elearning. In the example above, if the safety course started with an earthquake, I’d have to make decisions and get routed through the course based on the decisions I made. For example, the image below shows some simple changes I’ve made to the same image.

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Template Templates Course Real Estate 280

Josh S Peters

NOVEMBER 23, 2009

This is often used by established companies (like Chevy with their eco campaign, or the GAP ) to keep themselves fresh in peoples minds and assist with their ongoing bid to stay relevant in the current culture. Some of which not only compile online info about your company, but do sentiment analysis as well.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

ProBlogger

DECEMBER 12, 2012

Once you have your topic, search Yahoo! Susan likes to explain these through an example of a golf information product suite. For example, an ebook titled How to Add 120 Yards to Your Drive, priced at $37. For example, a quick video course on pitching and putting priced at $200-$300. What have you studied extensively?

Case Study 46

Case Study Study Real Estate eBook 46

Techipedia: Tamar Weinberg

JANUARY 12, 2010

For example, one of my Friendster aliases is Times Square. I needed to differentiate Digg from social media because they actually are part of a distinctive community (and as you know, I’m very passionate about Digg so it really did deserve its own category). I just don’t think there’s a lot to do with it.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. Share the 10OFF discount code for everyone, for example.

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Facebook How To Marketing URL 279