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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

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20 Most followed brands on Instagram

Unmetric

By posting consistently and creating Instagram stories like a pro, Huda beauty has built a strong community that adores its beauty line. were incorporated into this evening ensemble created by the House’s petites mains for the Autumn-Winter 2019-2020 #DiorCouture collection by #MariaGraziaChiuri. Chanel – 36 million followers.

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How digital content creators are reshaping brand strategies

Sprout Social

They cultivate authentic communities and build unique personal brands, some even reaching celebrity status. For example, though Subway has grown an impressive TikTok presence , creator Ben Mofitt garnered over 221,000 likes and more than 2,300 comments on his video about the sandwich company—stats that eclipse their average engagements.

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