Twist Image

OCTOBER 17, 2012

We created a vision of an online channel/community (video, audio, blogs and more) that would extend the Red Bull brand into a media entity. They are not just sponsors of sporting events and athletes, but have helped to bring high adrenaline activities into the zeitgeist. There were no Red Bull stickers or posters or t-shirts or hats.

Strategy 108

Strategy Case Study Sports Marketing 108

ProBlogger

APRIL 25, 2012

It’s the search engine that prides itself on human curation. Blekko separates itself from other search engines by making use of the “/” tag—the slashtag as a search tool. Using slashtags, you can basically create your own search engine for any topic you like. Have you used Blekko yet? Here’s why.

Curation 39

Curation Engineering Domain Name Posterous 39

agora pulse

JUNE 9, 2020

The company used Promoted Video Pins targeted to the search phrases furnishing a home” and “first-time homebuyer.”. The campaign resulted in a meaningful brand lift for the company and its products. This insight led the company to identify a continued opportunity to engage with 18-to 44 year-olds. Sporting Goods.

Engagement 138

Engagement Retail Case Study How To 138

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. Source Authentic, Community-driven Posts. Morphe Brushes showcases community posts from their top influencers and everyday customers on their social posts to create authentic connections with their audience. And it’s working.

Engagement 56

Engagement Social Media Brands UGC 56

The Marketing Blog

AUGUST 19, 2007

Probably it is time for Indian sports authorities to get into the act and ride on the movie’s success. No sport can become big unless it has good backing at the grass root level in schools. Home About In the Media Pune sojourns Random Quote August 19, 2007.8:38 This could only ne possible with the backing of administration.

Web 2.0 100

Web 2.0 Sports Startup Film 100

Pixlee

DECEMBER 6, 2018

Search Engine Optimization (SEO) plays a large role in whether or not a site shows up when someone looks for relevant terms in Google, Bing or Yahoo (among others). The company put an emphasis on their core values first and foremost. This has brought a community of families, and parents of young children to the website.

Posterous 41

Posterous UGC Yahoo Sports 41

Twist Image

MARCH 19, 2016

Mergence-Accommodation Conflict: Why Bad 3D Literally Makes You Sick - Sports Video Group. We've been engineered in a very specific way, and any change to that will cause a whole lot of psychological trauma. community bookstore. fast company. sports video group. community bookstore. fast company.

Sports 40

Sports Sentiment Retail Analytics 40

Sprout Social

DECEMBER 15, 2016

Here are some of their top picks in engineering as well as a few fiction and nonfiction options to mix things up. Our Engineering Picks. Recommended by Colin, Senior Software Engineer. Recommended by Chris, Senior Software Engineer. Recommended by Dan, Software Engineer. Recommended by Shane, Software Engineer.

Team 40

Team Engineering Software Handbook 40

Bill Hartzer

NOVEMBER 2, 2021

Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. On October 28, 2021 Facebook filed for a trademark on the word Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

Telecommunications 218

Telecommunications Wireless Software Applications 218

The Marketing Blog

SEPTEMBER 10, 2009

It’s a great opportunity for fans to meet their dream cricketers, and for sports bloggers & photographers & ‘fans’ (or YouTube-content-creating-lovers) to get real experience and mass exposure. Once again a fantastic demonstration of how agencies are tapping on the potential of social media.

Web 2.0 109

Web 2.0 Startup FeedBurner Case Study 109

Adam Sherk

JANUARY 12, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964?

Team 179

Team Twitter Facebook Press Release 179

Buffer Social

SEPTEMBER 28, 2016

3 Community Building & Customer Support podcasts. Social Pros, recently named the best marketing podcast at the Content Marketing Awards , dives into the inside stories and behind-the-scenes strategies of how huge companies and brands like Ford, Dell, IBM, ESPN and more manage and measure their social media programs.

Skills 40

Skills Social Media Hosting Marketing 40

Buzz Marketing for Technology

JUNE 25, 2008

A recent article in Fast Company. Filed in Autism , Knowledge Management , Learning , Mastery , Music , Sports , Tools. « Six attributes of an affinity group (or community of practice). Engineering. Technology makes it easy to ‘remember,’ the trick is learning how to forget. Post a Comment. in a reader.

Repository 100

Repository How To FeedBurner RSS 100

Convince & Convert

APRIL 1, 2010

Instead, it’s the standard sports franchise drivel, including ads for home equity loans above the team logo. I couldn’t believe it, given how many video assets a professional sports team has. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features.

Social Media 120

Social Media Content Analysis Sports 120

Social Media Strategery

AUGUST 26, 2010

Unfortunately, IT departments at large companies and government agencies are too often doing the equivalent of developing Android apps at work and using the iPhone at home. Common Ground – you become a member of the community instead of the guy behind the curtain making changes willy-nilly. Notice anything?

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Almost Savvy

AUGUST 28, 2008

Several of the sites listed in the search engine results included information about Melanie, but each gave a vastly different picture of who she is. First, I headed over to her company?s The information on the company website is well written and crisp; leaving no doubt that she is a highly qualified and well respected executive.

Reputation 100

Reputation Lijit LinkedIn Virtual World 100

The Marketing Blog

NOVEMBER 25, 2007

Really great to see an Indian company using my favorite platform As far as the blog is concerned I’d personally love to see more stories behind the development of these two fantastic products ‘Bikers’ and ‘NEONDISC’ The Flickr stream has the entire collection of Eyegear and Watches. traits in media.fastrack.in

Social Media 100

Social Media Web 2.0 Startup Flickr 100

Social Media Strategery

FEBRUARY 9, 2010

In this week’s Washington Post , Leonsis discusses why the team is aggressively using social media to engage with their fans and the potential impact that social media can have on his team and on the sport. and social media communities have been telling our bosses and clients for years now? Sound familiar? discussion.

Gov 2.0 94

Gov 2.0 Organization Sports Forums 94

The Way of the Web

MARCH 3, 2012

Or I do: Writing, Journalism, Blogging, Natural SEO, Paid SEO, PPC, Content Marketing, Social Media Marketing, Training, Tutoring, Affiliate Management, Community Management, Analytics, Either way, it means I should need the world’s biggest business cards. I manage affiliate campaigns for other people. I don’t. It's me.

Project 40

Project SEO Reputation Training 40

Writtent Blog

DECEMBER 6, 2023

Sponsor a local sports team. This makes you a valuable community member and builds awareness. In addition to putting on them company vehicles and owners’ cars, give them for free to employees, partners, stakeholders and investors, charities you donate to, and other contacts to display. Imprint company logo on hats and T-shirts.

Small Business 98

Small Business Marketing Compete Directory 98

Hootsuite

DECEMBER 10, 2019

It’s all about developing a relationship between the brand and its customers, and creating a sense of community. This trust means employees expect the companies they work for to make things better , not just make better things. In particular, millennials identified several areas they want their companies to deliver on.

Trends 145

Trends Social Media CPA Sports 145

Little Web Giants

NOVEMBER 4, 2014

Then I went a step further and thought I ought to give this back to the social media marketing community. In the past few years the organic reach of pages has declined , meaning pages must pay more to continue to reach their fans (even for non-profits and community groups). Company, Organization or Institution. Brand or Product.

Social Media 47

Social Media Facebook Marketing CPM 47

Techipedia: Tamar Weinberg

JANUARY 12, 2010

I needed to differentiate Digg from social media because they actually are part of a distinctive community (and as you know, I’m very passionate about Digg so it really did deserve its own category). Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Little Web Giants

NOVEMBER 4, 2014

Then I went a step further and thought I ought to give this back to the social media marketing community. In the past few years the organic reach of pages has declined , meaning pages must pay more to continue to reach their fans (even for non-profits and community groups). Company, Organization or Institution. Brand or Product.

Social Media 28

Social Media Facebook Marketing CPM 28

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. As with this year, we will be asking our community to nominate their favorite leaders in this field. Meghan Biro.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

ProBlogger

AUGUST 17, 2016

This past November, Google released their Quality Rater Guidelines so that businesses, marketers, content writers, and SEO experts could get an idea of exactly what the search engine giant was looking for when it came to quality content. Then, on March 28, Google updated the original document and pared it down from 160 pages to 146 pages.

Guidelines 20

Guidelines Meeting Google Content 20

Keyhole.co

FEBRUARY 17, 2023

“A brand is a name a company uses to represent a specific product or business for marketing purposes.” Develop a memorable brand image Each company must create a distinctive brand identity for audiences to recognize it instantly. Currently, an estimated 92% of companies use this channel for marketing.

Strategy 52

Strategy Brands Discount Hashtag 52

Sprout Social

JULY 26, 2022

Aside from content creation, I was also handling community management, customer service and analytics. Even if your company can’t partner with creators at this level, there are still plenty of takeaways from their rise to fame. Mark Rober is a Streamy Award-winning creator with a focus on science and engineering content.

Brands 75

Brands Content Project Social Media Management 75

agora pulse

APRIL 28, 2020

An experienced digital marketing professional who works with companies to enhance results from Digital Marketing. As a result, either you or a member of the larger community may say something that misses the mark and upsets someone. Ashley Graham : How you plan to connect and communicate with your community on social media is key.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Sprout Social

AUGUST 16, 2023

To meet the needs of their thriving online community, their social team made the switch from using Social Studio to Sprout Social. Many vendors say their products integrate with Salesforce, but it requires an extremely heavy lift from multiple engineers to create a custom integration. Sprout is a social team favorite for a reason.

Brands 68

Brands Social Media Management Authentication Software 68

Laurel Papworth

SEPTEMBER 18, 2014

Not community driven content. In other words its’ the equivalent of telling them “it’s here” Tweet your surfing home movie with #surf #sport or your latest culinary delight photo with #food #foodporn. But they are also about COMMUNITIES OF INTEREST and linking your content to groups that would be interested.

Hashtag 111

Hashtag Tips Meme Folksonomy 111

Buffer Social

APRIL 5, 2017

I was a sports reporter. Feel free to grab a download of the Sketch file or Canva template we used to build this, if you’d like to customize it for your company. The marketing foundation at your company is likely to entail some unique skills of its own. Arielle, Community Strategist. Community: Stack Overflow.

Marketing 108

Marketing Diagrams Skills How To 108

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

With Twitter being so incredibly large and vast, there are different types of mini-communities. Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. I ran a sports site until just recently, and I LOVED to talk sports from that Twitter account.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

APRIL 8, 2010

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity. There’s no shortage of opportunity to connect with the right people.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

By putting effort into the writing process, you reap the benefits of a community that supports you because you lift them through your words. Search Engine Roundtable is an excellent example of a successful unique blog in a saturated market. Want another tip on how to write well? Read a lot. Smashing Magazine ), among other things.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Diva Marketing Blog

JULY 26, 2012

Critical : determine your content direction that goes beyond your brands or company messaging. Include search engine optimize key words in bio, board and pin descriptors. Although your pins should reflect your brand values/promise (Strategy #1) not all pins should be directly related to your products, services or company (Strategy #5).

Strategy 96

Strategy URL Message Boards Social Networking 96

Techipedia: Tamar Weinberg

JANUARY 5, 2012

User Friendly SEO : These are the tactics that search engine optimizers should use to optimize for search engines and user experience. Your strategies must employ content creation, community management, local/maps optimization, among others. Wouldn’t you want your image to be associated with local places?

Marketing 264

Marketing SEO Case Study Small Business 264