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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

” Regulations and guidelines keep us operating safely, pun intended. Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. What are social media guidelines in healthcare? Hip, hip, HIPAA, hooray!

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HIPAA and Social Media: 5 Tips to Stay Compliant

Hootsuite

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Create clear social media guidelines It is critical for any healthcare organization using social media to have a robust social media policy. What does HIPAA say about social media?

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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Community management and customer service: Responding to comments and messages, routing customer service inquiries. Optimization : Making daily content adjustments.

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The Complete Guide to Using Facebook Chatbots for Business

Hootsuite

Have you ever messaged a company on Facebook, only to wait so long for a response that by the time they get back to you, you forgot you contacted them in the first place? 60% of people say they are open to receiving personal messages from companies. say a chat box to speak with a company is a driver of their online purchases.

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6 Tips to Protect Your Brand From Fake Social Media Accounts

Hootsuite

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. Affect your stock prices Public companies understand that any major announcement has the potential to impact stock prices, either positively or negatively. Book a demo to see it in action.

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What does a social media analyst do?

Unmetric

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour. Enter social media analysts.

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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Or, it can mean that employees share the company culture online. An employee advocacy program provides guidelines, resources, and rewards. It’s not just the company that benefits. Even more people (65%) trust a company technical expert. Nearly three-quarters expect the company culture to be “values-driven and inclusive.”