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Yahoo! Unloads Delicious

Small Business Mavericks

Unloads Delicious Yesterday, the Internet’s largest has been – Yahoo! – sold Delicious. Delicious is one of the early forerunners of social bookmarking. The question is, can these two successful entrepreneurs take Delicious and turn it into a superstar? They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. sold Delicious. About Us What’s a Maverick?

Rumor: Yahoo Sells Delicious | Small Business Mavericks

Small Business Mavericks

The latest is around the social bookmarking site Delicious. I think that is a gross underestimation of Delicious’s value, though I’m no expert on business valuations. And if you use Delicious, then you won’t have to export your bookmarks to someplace else. Personally, I hope Delicious sticks around. Perhaps another company will take it and make something out of it. Still no word as to who the new owner of Delicious might be.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook by Tamar Weinberg on March 17, 2010 Share This is a guest post by Itamar Kestenbaum. Every time I tell someone I’m a Community Manager , I get a varied response.

5 Successful Instagram Influencer Marketing Campaigns from 2020 [Backed by Data]

Keyhole.co

You probably started hearing how Instagram Influencer Marketing was all the rage a few years ago and rolled your eyes. Despite your eye-roll, it didn’t go away and influencer marketing became more prevalent. What is Influencer Marketing? Why Instagram Influencer Marketing?

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.

Tips on How PR Pros Can Create Social Media Success

Mindjumpers

As many businesses have realized, there is great value in running a blog to share knowledge and show what your company is actually about. This means that it can be of great value to consider creating a social news backgrounder together with your pitch, using a site such as Delicious. Delicious can be useful as a kind of social news backgrounder, since it can hold different links to relevant articles and information on subjects that you would like to pitch to the media.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. 2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), Content Development/Marketing. Pay-Per-Click (PPC) Marketing.

7 Instagram Influencer Marketing Tips for the Holiday Season

Later

Looking for influencer marketing tips for the holiday season? The holidays are just around the corner, which means it’s high time to start planning your Instagram influencer marketing campaign! . In the following blog post, we share 7 key Instagram influencer marketing tips for the holiday season. By incorporating influencer marketing into your strategy! 1 Instagram Influencer Marketing Tips: Establish Your Goals and Plan Ahead.

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy. We should still tackle some realities about social media marketing before you get too excited about its potential.

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Use Facebook for Business and Marketing How to Use Facebook for Business and Marketing by Tamar Weinberg on May 5, 2010 Share As much as Facebook may not be kind to businesses , it’s still a tremendously valuable business tool. If you are officially representing your company, you’d want to create an Official Page.

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Facebook Marketing: Now Available! | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! I’m proud to announce that my first book, Facebook Marketing: Designing Your Next Marketing Campaign (affiliate link), is now available for purchase. What is Facebook Marketing About? Facebook Marketing is a deep dive into how Facebook can be leveraged by your company starting TODAY. Buy Facebook Marketing!

Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Social Media for Non-Profits: How One Small Charity Makes it Work Social Media for Non-Profits: How One Small Charity Makes it Work by Tamar Weinberg on August 14, 2009 Share In the spirit of featuring case studies like the ones in Chapter 4 of The New Community Rules , I am going to highlight other companies that have excelled in their social media achievements.

Top 5 Best Performing Post Types and How to Use Them for Your Brand

Ignite Social Media

With an abundance of food blogs and meal preparation kits like Hello Fresh, the torrent of food photography is only expected to continue (after all, if you don’t post a photo of a delicious meal, did it really happen?). Have you ever wondered how to build your own oak bookshelves or make delicious cake pops? Refine your UGC sourcing and sharing process and you’ll be rewarded with relatable, relevant content that builds and celebrates your community.

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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This saves time, effort and money in the long run, but it’s a step too many companies skip over. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

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Diva Marketing Turns 7!

Diva Marketing Blog

Yes, girlfriend, Diva Marketing celebrates 7 years. And so I continued Diva Marketing because I was having too much fun to stop. . Along the way Diva Marketing changed from a concentration on general marketing and branding to a focus on how to use social media to support brand values/promise by creating and nurturing relationships. They morph and change to reflect the interests of the author and the community. . Provide value to me and my community.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Google , Industry News , Internet , Interviews , Marketing , Search Engine Optimization , Social Media , Viral Marketing , Web Design > Best Internet Marketing Posts of 2009 Best Internet Marketing Posts of 2009 by Tamar Weinberg on January 5, 2010 Share It’s my birthday! Here are 10 reasons why you as a company entity should avoid it.

Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | NetworkWorld.com Community

Buzz Marketing for Technology

t always found a lot of success, particularly for companies where Outlook isnâ??t Delicious. Friday, June 27, 2008. Research Centers. Security. Anti-Virus / Spyware / Spam. Compliance & Regulation. Firewalls / VPN / Intrusion. Services. Cisco Security Watch. Microsoft Security Watch. LANs & WANs. Broadband Services. Ethernet Switches. Metro Ethernet. Routers. WAN Optimization. VoIP & Convergence. IP PBX. Unified Communications. VoIP Services. Network Management.

What is Social Proof and How to Use it In Your Marketing Strategy

Hootsuite

And as a marketer, it’s one of your most important tools. 10 social proof examples and how to use them in marketing. Social proof takes many forms, and lucky for you there are tons of ways to incorporate it into your marketing strategies. Below, we’ll walk through some of the most valuable forms of social proof marketing and how they can work for you. That gamble paid off (refreshing and delicious, and only 50 cents!), Referral marketing.

10 Social Media Marketing Basics for Budding Businesses

Sprout Social

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. If you’re trying to master the social media marketing basics of hashtags, tagging and social media etiquette, look no further. Have you mastered these social media marketing basics?

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6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Personal , Social Media > 6 Things Parenthood Taught Me About Social Media Marketing 6 Things Parenthood Taught Me About Social Media Marketing by Tamar Weinberg on June 3, 2010 Share Just last year, I became a mother for the first time. Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message.

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

A digital marketing success story. Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. One of the reasons companies continue to put a lot of emphasis on their websites while still maintaining a robust Facebook page is that Facebook couldn’t do all the things a website can do.

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer? What skills, though, do successful social media marketers have that put these individuals above the average (or addicted) social media user, and better yet, above the traditional marketer?

3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Social Media > 3 Golden Business Rules for Social Media Engagement 3 Golden Business Rules for Social Media Engagement by Tamar Weinberg on August 25, 2010 Share If you’re doing social media for your business, there’s nothing better than to do it right. Just do it while giving back to the community as well. Have you read The New Community Rules ?

Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

However, the number of SEOs I’ve come across are much fewer and farther between than social media marketers. Despite this, social media marketing is much more difficult than search engine optimization. The Quest for Knowledge What exactly does it take to become a search engine optimization expert or a social media marketing expert? In both of these aspects of search engine marketing, you begin by learning. In social media marketing, the assets are missing.

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Data and Storytelling: PR’s Peanut Butter and Jelly

Waxing UnLyrical

PR pros are very familiar with the deliciousness of storytelling. I witness the power of data every day as the Director of PR Engineering at AirPR , a PRTech company focused on cultivating the PR leaders of tomorrow through analytics, insights, and measurement. Because let’s face it, everyone loves a delicious and nutritious dose of knowledge. Soza holds BA in Marketing and a BS in Psychology from Loyola University of Chicago. Guest Post by Leta Soza.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

companies now use social media for marketing (though the figure varies widely based on size of company)? Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. companies now use social media for marketing. 14% of all blogs are about technology and internet marketing. 500 companies.

Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. 9 Reasons You Should be Using and Watching Facebook (Sugarrae): There’s a lot of marketing potential in Facebook, and Rae shows you why. What are Social Media Marketing and Social Media Optimization?

The Blogger and Marketer's Cheat Sheet to Getting High Profile.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Social Media > The Blogger and Marketer’s Cheat Sheet to Getting High Profile Jobs and Blog Mentions The Blogger and Marketer’s Cheat Sheet to Getting High Profile Jobs and Blog Mentions by Tamar Weinberg on August 18, 2009 Share Sometimes you can’t tell the difference between a marketer and a blogger.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Apparel company Diesel – who’s aggressive marketing is consistently noteworthy – has rolled out perhaps the first-ever integration of Facebook “likes&# in a dressing room … Diesel boutiques in Spain now come equipped with the Diesel Cam, where shoppers can try on garments and then instantly take and upload photos to Facebook, where friends can presumably lie about whether a halter top is a good idea.

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Industry News , Marketing , Opinion , Social Media > Apple Gets More Serious About Using Twitter, but Why it Doesn’t Matter Apple Gets More Serious About Using Twitter, but Why it Doesn’t Matter by Tamar Weinberg on October 22, 2009 Share Apple, the company behind aesthetically pleasing hardware that keeps fanboys drooling, has recently joined Twitter.

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Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing , Opinion , Search Engine Optimization > Advice for a New Internet Marketer (or How to Spot Internet Marketing Snake Oil) Advice for a New Internet Marketer (or How to Spot Internet Marketing Snake Oil) by Tamar Weinberg on March 10, 2010 Share I met her during my freshman year of college, though she was two years my senior. Internet Marketing?

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Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > Social Media Marketing Without Brand Awareness Can Kill You Social Media Marketing Without Brand Awareness Can Kill You by Tamar Weinberg on July 8, 2007 Share Social media marketing can be very effective if done the right way, but if it backfires, the fallout can be pretty undesirable. Let the community know who you are.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

In fact, social media can be MORE transformative for a B2B company than a B2C company. Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. Creating and calibrating a social media strategy for any company should follow the same process. Private brand communities vs. Facebook.

Tweet Spinner Review: A Powerful Application to Manage Your Tweets

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > Tweet Spinner Review: A Powerful Application to Manage Your Tweets Tweet Spinner Review: A Powerful Application to Manage Your Tweets by Tamar Weinberg on December 22, 2009 Share Finding productivity on Twitter, especially if you are a large company or one that manages several profiles for clients, can be quite difficult.

4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

Companies should follow, not lead, their customers across the social Web. Rapleaf is better for larger companies. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Build Your Brand a Social Content Ladder in 5 Steps Why Social Supports Email in the Interactive Marketing Hub Blastoff for My New Social Media Newsletter [link] Danny Brown Great tips, Mr Baer.

Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Reply Ken Wohl February 11, 2010 at 1:08 am In the coming month I’ll be be contacted bloggers that either my company has already built a relationship with or that are within my company’s niche. My company, Leftos.com is going through a complete revamp and relaunch so it’s important that we let these bloggers know what we’re up to.

Is Viral Marketing for Everyone? An Interview with Language.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > Is Viral Marketing for Everyone? An Interview with Language Trainers, Creators of the Accent Game Is Viral Marketing for Everyone? I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution.

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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. He brought the incident to Consumerist’s attention and then even transcribed, verbatim, the verbal threats he received from the company owner over his phone’s voicemail. Sure, there are probably a few things you can point out that should work in the company’s favor.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy.

Best Internet Marketing Posts of 2008: Social Media, SEO, and More " techipedia | tamar weinberg

Techipedia: Tamar Weinberg

My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. Here’s how this works : In the Internet Marketing Best Posts “series,&# I take posts that are typically timeless — they’re not confined to a specific event or news occurrence — they’re valuable for the long haul in terms of Internet Marketing and creative strategy. Is your company on the list?

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