Communities Company Delicious Loyalty 
Firebelly
NOVEMBER 17, 2011
It engages users with a behind-the-scenes look into the process behind a company or person. As Duncan says, “it’s a great way to tell stories , generate conversation, and build community.” It’s easy and has major return for brand loyalty. Once you start pinning, you can’t stop. Whole Foods. .”
Keyhole.co
OCTOBER 19, 2023
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Techipedia: Tamar Weinberg
MARCH 4, 2010
Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# It is an open community of creative and passionate people.
Sprout Social
JUNE 30, 2021
Given the benefits that brand evangelism can bring to companies, working to inspire this loyalty is important for businesses to consider. In fact, 71% prefer to buy from companies that are aligned with their values. And when you do, they need to align to your company’s values. bts #fyp. ? original sound – Chobani.
Techipedia: Tamar Weinberg
MARCH 12, 2009
Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.
Convince & Convert
SEPTEMBER 21, 2010
You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. That’s not a “wave the magic wand&# scenario.
Convince & Convert
SEPTEMBER 21, 2010
Can you describe what your company does in 120 characters or less? Awareness, Sales, or Loyalty? If you’re a small company, congratulations, this should be pretty easy. If you’re a big company, how can you act small again? Or Loyalty for Nothing -> Acted once? Or Loyalty for Nothing -> Acted once?
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