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AI won’t replace social teams: Here’s why

Sprout Social

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? You need to make sure what’s happening on your social channels is human-fed and human-curated. It’s about connection, and building a community—a human element AI just can’t fully replicate.

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Dos and Don’ts of UGC Curation 2021 

Pixlee

Alo Yoga showcases Instagram posts from its customer community on-site, with shoppable tags for easy product navigation. To help you curate your UGC, Pixlee allows you to pick and choose from existing posts by your fans to find the content that is right for your brand. . The best thing about it? It’s effortless yet valuable content. .

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How to Build a Brand Community for your B2B Business

Oktopost

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. The biggest benefit for B2B companies is developing genuine relationships with your customers. .

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The complete guide to create your employee advocacy content strategy

Sprout Social

In this article, we offer prescriptive recommendations for how you can curate a pipeline of content and ensure the long-term success of your advocacy efforts in 2023—and beyond. If your company’s not in a good place with content, then you’re going to struggle.”. Behind-the-scenes/company culture content. Social media posts.

Strategy 130
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Social media manager vs. community manager: What’s the difference?

Sprout Social

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? As the social media industry has evolved, each role in the marketing team has developed along with it. As the social media industry has evolved, each role in the marketing team has developed along with it.

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How OWN Creates Community and Multi-Platform Success With Social Video

Social Media Strategies Summit

To reach their goal, LeBas and his team realized Super Soul Sunday had to become a multiplatform brand. Specifically, would women of color be interested in a dedicated social community? Their audience research confirmed: They wanted curated content. They trust OWN to curate it. The Know: An OWN Community.

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Target Dabbles in Curated eCommerce with “Awesome Shop”

Convince & Convert

Currently in beta launch, the site curates Target’s most popular and trending offerings from its website and Pinterest data into a visually stunning eCommerce experience. So, what can companies and brands learn from the Target Awesome Shop? Big companies are notorious for slow execution. Own Your Innovation.

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