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The Secret to Instagram Success: Square’s Community Curation Strategy

Buffer Social

Yet for some reason, many brands overlook or fail to tap into the vast resource that is their community. For financial technology company Square their community of entrepreneurs and business owners is at the very core of their social media strategy, most prominently on Instagram.

The 21 Best Content Curation Tools

Webbiquity SMM

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). A social network / curation tool for images.

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The Secret to Instagram Success: Square’s Community Curation Strategy

Buffer Social

Yet for some reason, many brands overlook or fail to tap into the vast resource that is their community. For financial technology company Square their community of entrepreneurs and business owners is at the very core of their social media strategy, most prominently on Instagram.

Do You Know When to Create and When to Curate?

Convince & Convert

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The RSS feed is: [link].

How the Very Best Content Curation Is Done on Social Media [SSM002]

Buffer Social

For us, Moz’s Rand Fishkin and his enjoyable, educational Twitter feed is right near the top. Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. How does he go about his content curation?

How to Curate 6,000 Pieces of Content This Year

Convince & Convert

Todd Wheatland, VP of Marketing at Kelly OCG, joins the Social Pros Podcast from Content Marketing World in Sydney, Australia this week to discuss producing massive amounts of relevant content, curating your personal brand, and how to get your followers to share your content.

The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

The News Feed is outdated and stories are becoming the default for content consumption. Facebook, for example, didn’t invent the vertical scrolling feed. Why Stories are the new News Feed. The News Feed is not a native experience on mobile.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach.

Content Curation Tips: 6 Places to Find Content to Share on Social Media

Writtent Blog

According to the experts at Curata, time and resource constraints are a major barrier for many companies who want to build a content empire, but lack the time. Content curation isn’t a quick fix for your staffing woes, or a way to escape your company’s need to think in campaigns.

Are You IN? L’Oréal Celebrates Unique Qualities of Its LinkedIn Community

Convince & Convert

In celebration of reaching 300,000 followers on LinkedIn , L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” The ten best IN moments will also be shared on the L’Oréal company page at the end of the campaign. .

Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

The new Groups tab will now show a personalized feed of activity across all the groups you’re a member of and recommend similar groups based on your interests. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak).

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Never Run Out of Content to Share: 70+ Places to Curate Great Content

Buffer Social

Curating top content from around the web is a great strategy to increase your social media reach. But where do you start with curation? With our community’s help, we put together an ultimate list of content curation sources across multiple industries. I hope you’ll find some great websites for your content curation strategy. The big list of content curation sources across multiple topics. What’s your favorite content curation source?

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity SMM

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. For smaller companies, Meshfire, Sendible, and Hootsuite lead the pack.

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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. Brand Marketing Opportunities: Instagram Story Ads – just as you would run a promoted post in the feed, you can do the same in Instagram Stories.

How to Curate Content: The Secret Sauce to Getting Noticed, Becoming an Influencer, and Having Fun Online

Buffer Social

If you’re looking for a competitive edge, a way to establish your authority, a way to get more followers, one of the best, proven paths to online success is content curation. The difficult part is that there is a lot that goes into a world class content curation strategy.

6 Free Social Media Monitoring Tools: With Tips from Experts

Talkwalker SM

Social media monitoring (often called social listening) is increasingly becoming a key part of a brand, company or organization’s business strategy. It helps us understand our community better so that we can identify those who support us and those who engage with us.”

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5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)

SocialFish

Here are 5 quick tips that you can easily implement today to get your company dominating on social media (if you want even more tips, check out our book with over 80+ pages of social media advice for social good companies )…. Set up methods to easily curate content daily.

5 Social Media Tips for Social Good Companies That Will Get Your Message Heard (In Less Than 10 Minutes Per Day)

SocialFish

One way to easily find great content to share with your company’s followers is to follow your own employees, partners, and volunteers on social media. Set up methods to easily curate content daily. Click here for her social media guide for social good companies.

5 Ways to Elevate Loyal Customers on Social

Likeable

When brands think about community management , they usually think about addressing customer issues, complaints, and crises. Here are a few ways community managers can use social media to elevate their most loyal customers.

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The Best Brands Utilizing Instagram Stories

Ignite Social Media

In the five months it’s been around, we’ve seen Instagram Stories blow up in our feeds, and, truth to be told, we like what we see. Brit & Co’s Instagram Stories are much like the media company itself: bright, playful, informative, and always on point.

How to Find Your Social Voice and Help Others Do the Same

Convince & Convert

Michele Wingate , Social Media Manager for American Family Insurance , joins the Social Pros Podcast this week todiscuss building lasting relationships on social media, complying with federal marketing regulations, and developing an internal community to support employees in social media.

The Long Tales - The Best In Business Innovation Content - Issue #5

Twist Image

A leader of the free world is stripping down one of the biggest companies via Twitter (slicing billions from their market cap). Beverage Company Califia Farms Publishes Branded Magazine 'Pour Over' - MediaPost. All of this, brought to you by the nut-beverage and coffee company Califia Farms. I was insane, crazy in love with Google Reader and tried (desperately tried) to fall in love with Feedly. Which company? feedly. news feed. online community.

The Top 5 Social Media Tools in 2020

Pixlee

The right social media tools in 2020 help improve your reach and engagement, but also create valuable moments of community and conversation. More than half of all brand discovery ( 52% ) is happening in public social feeds.

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Solving Klout’s “Warren Buffett Problem”

Convince & Convert

Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

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How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

The RSS feed is: [link]. As a financial services company, there are certain things they can’t do according to federal regulations. How does a company target “mobile users” if that demographic is so heterogeneous? News needs fact-checkers and curators.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Apparel company Diesel – who’s aggressive marketing is consistently noteworthy – has rolled out perhaps the first-ever integration of Facebook “likes&# in a dressing room … Diesel boutiques in Spain now come equipped with the Diesel Cam, where shoppers can try on garments and then instantly take and upload photos to Facebook, where friends can presumably lie about whether a halter top is a good idea. The killer app isn’t information, it’s curation.

Time Spent Is The New Impression

Twist Image

Did they like it so much that they are willing to share it with their community? . From the Business Insider article, Facebook is watching how long you spend reading a story to decide what will appear in your news feed : "even though people may not 'like' or 'share' an item, they may spend significantly more time on it than the majority of other stories. The media monitoring companies have been looking at how many viewers are spending time with content forever. community.

Top 10 Social Media Management Tools for 2020

agora pulse

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? For efficient social media publishing, simple content curation, and an integrated media library, e-clincher is a solid solution.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community.

8 Different Ways to Post to LinkedIn Using Agorapulse

agora pulse

However, your company page can easily blend in with the competition on this social platform. If you want to maximize your company’s presence on LinkedIn, don’t stop with scheduling a post just once. Simply type in the source URL, and Agorapulse will autopopulate the RSS feed.

Ultimate Guide to User-Generated Content

Later

Building a loyal fan base and community around your brand. There’s no point in sharing UGC for UGC’s sake — you need to be both strategic and considerate with it in your feed. . UGC Best Practices #5: Encourage UGC That Builds Community. on their feeds! .

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9 Popular Instagram Trends of 2019 (So Far)

Later

While highly curated feeds with perfectly staged shots were all the rage in the past, more brands and influencers today are stepping out of their comfort zones and sharing honest, unfiltered content to their feeds and stories. Instagram Feed Collages.

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How Often And What To Post on Social Media

yMarketingMatters

Let’s get right to it: If you’re a brand using social media to raise awareness of your products and services, build an engaged community of fans and customers, and drive visitors to your website, you really need to be updating all of your channels once a day, every day.

Pinterest for Business: How to Go Beyond Pretty Pins and Engage More Customers

agora pulse

Story Pins feature up to 20 pages of images, text, and links and appear in users’ home feeds with a cover image and a title. They can be used to create a step-by-step guide, show steps for a DIY project or recipe, tell a story, or curate a collection of products.

B2B Employee Advocacy Best Practices

Oktopost

Employee advocacy is the promotion of a company by its employees. By sharing company-related content to their personal social media profiles, employees amplify a company’s message. Hence the latter gains less exposure in our feeds. Review of company social media policy.

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Social Media Best Practices to Help Guide You During Any Crisis

agora pulse

Ask yourself, “Does this impact just our company or is it a national or global concern?” Check other social media automation systems like Triberr, Viral Content Bee, Quuu, and other reciprocal sharing systems or RSS Feed aggregators. Schedule a team and company meeting to make sure everyone fully understands how to handle the crisis and whether temporary new guidelines need to be in place. Next, look at your company’s mission statement and goals.

Winning Instagram Strategies for Small Business

Later

Using Instagram for small business is a powerful (and affordable) way to grow your company. . However, while it ’s fairly easy to produce beautiful photos and a curated feed on Instagram, many small businesses forget a key ingredient: strategizing their posts to sell.

How the New Pinterest Shop Tab Drives More Sales for Your Business

Later

Pinterest has long been curating style and trend guides based on a search term — for example, when searching for home-related terms like “living room ideas,” browsable style guides will appear in popular styles like mid-century, contemporary, and rustic. .

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Where is the Instagram Aesthetic Headed in 2020?

Later

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. .

11 Creative Ways to Use Instagram Carousel Posts for Your Business

Later

Add links or tag products in Instagram posts to turn your feed into a clickable, optimized landing page. ???Linkin.bio Linkin.bio by Later helps your followers find the exact URL they’re looking for from your feed. ?? ??? ??? Start planning and scheduling your feed with Later ! .

What 777,367,063 Facebook Posts Tell Us About Successful Content in 2019 (New Research)

Buffer Social

And although we continue to see a dramatic rise in the usage and effectiveness of Stories content , traditional posts in the Facebook News Feed offer a powerful outlet for brands looking to generate engagement and traffic. Play the long game by focusing on building an engaged community.

Top 7 Online Tools to Automate Your Content Marketing

Kikolani

feedly. feedly is one of the best RSS feeds on the internet and boasts millions of users. Whether you want to read a wide variety of content or focus on a single niche, feedly can bring the latest articles and blog posts in your interests right to your screen.

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Pinterest 101: What Every Smart Social Media Manager Needs to Know

agora pulse

Whether you’re managing Pinterest for a client or for your company, this decision is a no-brainer. By saving and commenting on popular Pins, you can cultivate a community and forge relationships with influencers and other key figures. Are you getting everything you can from Pinterest?