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Why Facebook’s Community Pages Could Give Brands Headaches

Dave Fleet

A couple of weeks ago I received a worried call from a friend working in PR for a large company. Her opening question went something like: “What the heck are Community Pages on Facebook, and why is there one for my company?&#. Community Pages 101. In theory these pages should be a good thing for companies.

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Instagram 101: How to Get Your Small Business Started on the Platform

Social Media Strategies Summit

Here are some examples: To nurture an online community. Look at how the hair color brand, Paradyes, has curated its Instagram bio. If you want to hop on to current trends and collaborate with the Instagram community, Reels are a great place to start. Answer FAQs. So, start by setting a broad objective.

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AI won’t replace social teams: Here’s why

Sprout Social

You need to make sure what’s happening on your social channels is human-fed and human-curated. It’s about connection, and building a community—a human element AI just can’t fully replicate. And 48% strongly agree that social media data and insights will be a primary source of business intelligence for their company.

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Social Media Automation Rules No Brand Should Break

Sprout Social

You still need to check in on messages and your community. When we talk about automation, we’re talking about scheduling posts, sending out company content promotion on a regular schedule and having keyword alerts set up. You’ll worry less on if you posted today on Instagram and spend important time engaging with your community.

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Community Manager: Job Description & Key Responsibilities

Hootsuite

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager? Are you paid enough?

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How to Transform Your Customers into Brand Advocates

Pixlee

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. It is an ongoing effort in building customer loyalty that requires consistent input and community-driven strategies. . Image Source.

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5 YouTube features to use to boost engagement

Sprout Social

YouTube’s powerful search capabilities have made it the world’s second-largest search engine —of course, having Google as your parent company never hurts. Let’s go through a few of the search features that can help you reach your audience, know your competitors and manage your community. Search YouTube comments. Hashtag searches.

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