Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. The "fire drill" idea seems like it would help many people and companies.

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Class Creative Commons Postrank Flickr 179

Waxing UnLyrical

NOVEMBER 15, 2010

Image: Andras Pfaff via Flickr , Creative Commons Was this helpful? These steps are quite easy, really. It’d be a shame to miss out on inclusion in Google News because you wrote a headline two words too long , don’t you think? Have any questions? Please let me know in the comments. These fine folk did: Jan.

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News Google SEO Postrank 274

Waxing UnLyrical

NOVEMBER 7, 2010

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now. In other words, something very unusual.

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Class Creative Commons Postrank Conference 144

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. These fine folk did: Jan.

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Social Media Postrank Energy Tourism 153

Waxing UnLyrical

NOVEMBER 4, 2010

First, you… Image: Kate Sumbler via Flickr , Creative Commons Hold on! Bland Image: jason carlin via Flickr , Creative Commons I mean, chicken-soup-with-no-celery-or-pepper bland. Don’t you want the back story first? Possibly, never to return. Double yikes. So to customize it, I… Dude.

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Class Tumblr Template Templates 241

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. Image: Marc Benton via Flickr, Creative Commons 3. There is always one company willing to hire the not so top notch applicant because of budget. That got a big “check&# from me. These fine folk did: Jan.

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Class How To Applications Course 227

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. And understanding is one of the most important building blocks to a successful career in any field, and particularly in business communication. It makes the blogosphere less frightening.

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Class Blogosphere Blogger Creative Commons 226

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. The small community of readers I have built up and learned from would shun me, rightly perhaps. My opinion on this is nuanced. Simple, right?

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Class Blogger Issues Review 184

Waxing UnLyrical

DECEMBER 4, 2010

Image: Shawn McClung via Flickr, Creative Commons You have to really, really be paying attention to notice if someone hasn’t tweeted in a while, unless you talk to them every day. Even if Fast Company tries to tell you so. Instead, Ill find a nonprofit and community I respect and trust.

Class 233

Class Campaign Klout Influencer 233

Waxing UnLyrical

NOVEMBER 14, 2010

Image: Arturo Sotillo via Flickr , Creative Commons How about you? As always in good company with the Tinu and the others. PR and the power of ideas , from Richard Bailey’s PR Studies. Why: I do think you start with the idea … and PR is no different. Do you have hidden gems to share? Enjoy your day!

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Blogroll Class Postrank Comments 214

Waxing UnLyrical

OCTOBER 22, 2010

Title image: Lukasz Strachanowski via Flickr, Creative Commons Life… supplemented™ data courtesy and used with permission of Priya Ramesh, CRT/tanaka Thanks so much for stopping by WUL! decision on what to measure will be unique to each company. Not that difficult, is it? These fine folk did: Jan.

Postrank 151

Postrank Campaign Tourism Social Media 151

Buzz Marketing for Technology

JUNE 27, 2008

Massive list posts ("50+ Ways to Use Flickr," "100 Social Media Resources", etc.) Flickr photo via BTal. You can: Take a picture (or several) and upload them to Flickr or to your blog. Flickr photo via ragesoss. June 27, 2008 | Permalink. |. Comments (0). |. TrackBack (0). Comments (13). |.

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Project Web 2.0 Wiki Flickr 234

Buzz Marketing for Technology

JUNE 23, 2008

Flickr photo via ragesoss. In fact, the desire to help, the joy inherent to crossing barriers, the sense of belonging to a community, the awareness that the meaning of whatever we praise and respect may be deepened by our common effort, all those are priceless values clustered in the heart of human beings. Subscribe in a reader.

Project 100

Project FeedBurner Web 2.0 Wiki 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Flickr photo via Nesster. Companies that didnâ??t Facebook or LinkedIn) or other communities of practiceâ?? The investment these companies will make in blogs, social networks, and communities will â??stimulate Stephens PLE: Store photos ( Flickr ) and video ( Google video ). through the lens of Web 1.0,

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Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

JULY 22, 2008

fluency -- our ability to function socially in the modern complex world, to be of use socially to others in our communities. This could show what people value in others in their networks/communities, and what they offer, and how that effects both their popularity and the strength of the community as a whole. Fast Company Blog.

How To 100

How To Compete Skills Directory 100

Buzz Marketing for Technology

JULY 24, 2008

From experience I can tell you that getting permission is easier than it sounds -- the companies Ive spoken to are delighted to permit it, provided they are debriefed on it so they can (a) learn something about whats not working in their own organizations themselves, and (b) learn about Customer Anthropology so they can do it with their customers.

Technorati 100

Technorati Aggregator Resources Report 100

Kikolani

JANUARY 16, 2011

Question: How to convince a company that you work with how important blogging can be to their company’s success? Answer: I would say the easiest way to convince a company to use blogging is to find a competitor that is using it successfully. It just depends on the site and the community!

Questions 167

Questions WordPress Postrank Blogger 167

Jeff Esposito

JULY 22, 2010

Things like engagement, understanding the community, we need to be in the space and if we’re not there we lose ground with the competition, are common statements. They have all made a living off of their usage in the social space – you can do the same for your company. Image – Lissie Loo – Flickr Enjoy this post?

Metrics 24

Metrics Creative Commons Disqus Exercises 24

SocMed Sean

DECEMBER 9, 2011

That’s their job, making money for the company by serving customers. Help them understand that there are ways they can listen to their community, leverage feedback, and improve their business. Any company that is not blogging in 2012 is missing out on a HUGE opportunity. Photo courtesy of EirikSo on Flickr.

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Social Media Social CRM Creative Commons Sentiment 255

Social Media Strategery

FEBRUARY 25, 2008

Fri, Sep 5, 2008 Miscellaneous Photo courtesy of Flickr user Le Syndicaliste under Creative Commons license That’s actually a great question, and one that I struggled with for a long time before I actually bit the bullet and created this site. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Heroes At the Gov 2.0

Gov 2.0 50

Gov 2.0 WordPress Resources Wiki 50

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand.

Marketing 265

Marketing SEO Journal Engineering 265

Waxing UnLyrical

DECEMBER 2, 2010

Image: Tania Gail via Flickr , Creative Commons We were deluged by applications; when we had openings, when we didn’t have openings, when we had budget to hire, when we didn’t have budget. It was so creative, that I remember it verbatim to this day. It was crazy. Or not qualified at all (see #3 above).

Class 208

Class Applications Creative Commons Organization 208

Justin Levy

JUNE 23, 2010

Facebook Marketing is a deep dive into how Facebook can be leveraged by your company starting TODAY. In Chapter 6, “Extending the Experience with Facebook Apps,&# I discus plug-ins such as flickr, Delicious, StumbleUpon, and several other applications that can help you to connect with your prospects, customers, and fans.

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Facebook Marketing Privacy Class 259

Waxing UnLyrical

NOVEMBER 1, 2010

Title image: Edgely Cesar via Flickr, Creative Commons My take Measurement should be, but still isn’t, the jewel in the crown of PR. On his blog , Nick says: “Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them.&#

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Class Education Metrics Creative Commons 258

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. Others aren’t.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

With Twitter being so incredibly large and vast, there are different types of mini-communities. Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. I started following people who wrote or commented on the SEO blogs to develop my own Twitter community.

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Twitter Sports Microblogging HootSuite 205

Waxing UnLyrical

DECEMBER 7, 2010

After all, who wants to do business with a company that has a “bad&# name? Image: Heart Industry via Flickr, Creative Commons Thanks so much for stopping by WUL! It’s a name they feel comfortable being associated with. And now, with social media, we’re extending that quest to the social Web.

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Reputation Postrank Class Tourism 183

Techipedia: Tamar Weinberg

JULY 29, 2010

Reply Todd Mintz July 29, 2010 at 1:40 pm If I think the person is just after free information, I give off a “skunk smell&# sorta vibe…it usually scares them away : ) Though I’m a bit of a sucker for a free meal (if I like the company I’m with)… Reply Tamar Weinberg July 29, 2010 at 1:45 pm LOL, I do hear you.

Products 267

Products Consultant Price Social Media 267

Kikolani

SEPTEMBER 25, 2012

If you’re a business, you may have the luxury of hiring an awesome Internet Marketing Company to keep up with the trends, but as individuals managing a blog for as a hobby or for profit, it’s up to you to not only maintain that blog but keep up with ways to increase traffic. Photo Credit: Alexander Henning Drachmann on Flickr.

Questions 167

Questions Adsense Marketing SEO 167

Buzz Marketing for Technology

JUNE 27, 2008

Hence, they prefer the more limited view of PLEs as a configurable extension to a VLE, especially when they continue to see themselves as the monopoly technology service providers for their learning community (eg online enrolment, email addresses). Software development companies are keen to make their product or service a nexus of attention.

Web 2.0 165

Web 2.0 Wiki Metadata Social Bookmarking 165

Buzz Marketing for Technology

JUNE 27, 2008

Many companies that jumped early onto the KM bandwagon have all but abandoned it, while many organizations that waited are now repeating the mistakes of the pioneers. The quote at right is what one executive told me when I suggested his company make such an investment.

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Organization Repository Module Template 113

SocMed Sean

JULY 29, 2012

During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Even companies like Yelp have been able to beat their initial offering price by staying aligned withe business of their customers.

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Company Social Media Price LinkedIn 278

Convince & Convert

SEPTEMBER 21, 2010

Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. Using Flickr’s advanced search, you can browse photos that are specifically made available under a Creative Commons license , allowing you to use them with attribution in blog posts, etc.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Waxing UnLyrical

OCTOBER 25, 2010

Image: Kurtis Garbutt via Flickr, Creative Commons Kim, who runs the Corporate Alliance to End Partner Violence (CAEPV), asked what I thought was a valid question on her blog: where is all the purple? I say “among many other things,&# because October can be associated with so many other colors. These fine folk did: Jan.

Class 248

Class Avatar Cause marketing Postrank 248

Buzz Marketing for Technology

JUNE 27, 2008

Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Get a Flickr account for photo sharing. Use social networks respectfully to share the best of your content, in a community-appropriate setting. Remember that community and marketplace are two different things.

Social Media 280

Social Media Brands Technorati RSS 280

Buzz Marketing for Technology

JUNE 27, 2008

I believe we’re going to shift back to thinking customer service and community management are the core and not the fringe. I believe we’re going to move our communications practices back in-house for lots of what is currently pushed out to agencies and organizations. Every company I have worked at did it backwards.

Cymfony 113

Cymfony Badge Skills Comments 113

ProBlogger

MARCH 4, 2013

Image by hydropeek, licensed under Creative Commons. It’s easy to promote your products, do market research, and provide resources to your current community. Create a community or collaborative board. Learn more about your community. I’d rather have Pinterest. Create supplemental material boards.

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WordPress URL Resources Price 55