How to use Quora for marketing
Sprout Social
MARCH 27, 2019
Quora’s conversion optimization campaigns use a specific “conversion” pixel to allow companies to track the impact that Quora ads have on their website. You’ll also have to set a Cost Per Action (CPA) and pay on a CPM basis. This means you’ll need to spend a bit of time getting to understand the nuances of this platform’s community.
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