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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Cost-Per-Click (CPC): The aggregate cost of each click within a campaign. Cost-Per-Acquisition (CPA): The aggregate cost to acquire a customer through a campaign. Designated Market Area (DMA): A geographic area that represents specific television markets as defined by and updated annually by the Nielsen Company.

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Social Media Marketing Guide: Facebook

Little Web Giants

Then I went a step further and thought I ought to give this back to the social media marketing community. In the past few years the organic reach of pages has declined , meaning pages must pay more to continue to reach their fans (even for non-profits and community groups). Company, Organization or Institution. Brand or Product.

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Social Media Marketing Guide: Facebook

Little Web Giants

Then I went a step further and thought I ought to give this back to the social media marketing community. In the past few years the organic reach of pages has declined , meaning pages must pay more to continue to reach their fans (even for non-profits and community groups). Company, Organization or Institution. Brand or Product.