Communities Company CoTweet Facebook 
Convince & Convert
FEBRUARY 22, 2011
Sure it has 600 million members and is significantly more compelling than any film made by Nicholas Cage in the past five years, but even with those inherent advantages, Facebook for business is hard. It’s not just that Facebook has a distinctly Favre-like approach to features and decision-making. A Downright Scary WTF?
Techipedia: Tamar Weinberg
DECEMBER 31, 2009
Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Facebook Create a Facebook Page and tell everyone about it. Facebook Page is a great way to use it for building brands, calling people to action, and/or build ideas.
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Convince & Convert
FEBRUARY 9, 2011
The current relationship between companies and consumers via social media and email is unsustainable. That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour.
Convince & Convert
SEPTEMBER 22, 2010
If someone signs up to follow your company on Twitter, when you tweet will that person see it? The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? Facebook “like&# and Twitter follow are not “subscriptions&# at all, but rather assertions of passion.
Koka Sexton
FEBRUARY 18, 2009
Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Facebook TOS – What’s the Deal? Facebook decided that it was going to change it’s terms of service [TOS] a couple weeks ago and did very little if anything to let their members know. Want to close your account?
Jeff Esposito
JUNE 13, 2011
Now, the metrics can be different for each entity within your company, but you need have something that you can measure and benchmark against. Facebook provides this data under the site’s Insights function. Tools like CoTweet, Hootsuite and Tweetstats allow you to measure these things. So where do you start? Engagement.
Koka Sexton
DECEMBER 20, 2009
I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.
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