Waxing UnLyrical

APRIL 29, 2013

As I said in my post, With the advent of social media and digital platforms, I’ve seen far too many practitioners—and, frankly, companies too, some of them quite large ones—get extremely excited over the SNTs (shiny new toys). Many of them are free, or low-cost… so why not take advantage of them? Based in the Washington, D.C.,

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The Marketing Blog

JULY 30, 2007

After some brain-storming I discovered a kool webhosting company called Velnetweb which seems to be one stop shop for all web hosting needs. Velnet shows a lot of promise and is best-fit solution if you are looking for a cost-effective domain hosting solution. The Velnet guys are based out of UK and offer 24 hour phone support.

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Waxing UnLyrical

FEBRUARY 1, 2013

Image: janetmck via Flickr, C C 2.0. Here are a couple of excerpts: First, what can a company thinking of hiring an agency, expect in terms of service that they have been missing by running PR in-house? So ask questions like: how did you help other companies achieve their stated business objectives? Goliath debate here.

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Tips Consultant Proposal Flickr 204

Techipedia: Tamar Weinberg

JANUARY 19, 2010

1: Opportunity Cost – Every time you spend a minute on social media is one minute you potentially lost revenue. This inherent cost needs to be included in any equations you make when allocating resources. The good thing about social media is that the opportunity cost tends to mostly be time.

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Social Media Yahoo Discount Training 164

Social Media Marketing

AUGUST 29, 2010

There are a number of great resources that are either low-cost or free: Flickr The grand-daddy of all image sites. Flickr is a very powerful community with millions of photos at your disposal. A note about using Flickr photos: if you plan to embed a Flickr photo in your site, there are guidelines that you need to follow.

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Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Why social media?

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Social Media Case Study MySpace Yahoo 172

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

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The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 trends and the variety of issues companies face during adoption. Preventing Social Media Spam December 25, 2009.9:00 Enterprise 2.0

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The Marketing Blog

FEBRUARY 4, 2010

53 pm Preventing Social Media Spam Jump to Comments Image by Josh Russell via Flickr Sometimes it feels really sorry to see the tactics of a select group of folks in the name of using Social media as a Conversation Medium ! for this and sceptical organizations could roll-out this app to save productivity costs.

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Social Media Web 2.0 Startup Flickr 138

The Social Media Hat

APRIL 13, 2017

I was quite surprised then when, 6 months later, she recommended me to take the role of Chief Marketing Officer for SiteSell, a company that has been helping solopreneurs like her to start online businesses since 1997. I met with the CEO and Founder, Ken Evoy, as well as the then-President of the company. Image Credit: Flickr.

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Social Media Marketing

MARCH 29, 2013

Companies that succeed at winning the video arms race are those who bridge the gap between content that’s simply visually stimulating, and content that’s truly tailored to their fan base. The unsympathetic destruction of high-cost electronics by their industrial-strength kitchen blenders? Is it the campy music and retro visual effects?

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The Marketing Blog

AUGUST 3, 2010

With this comes the opportunity; a chance for your company to engage with your prospects, identify and connect with people who would be interested in your product’s next offering. On the other hand, if your prospects aren’t thriving on these communities building a dead brand-page isn’t perhaps worth the effort.

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Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. It can make all the difference in nurturing a positive perception of your company. Empower them.

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Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

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Social Media Strategy Marketing Vimeo 153

Laurel Papworth

JULY 13, 2010

Social Media Monetization is becoming THE hot issue in online community chatter. Probably because companies are getting past the “why should we care?&# The challenge is not that Facebook and other social networking sites are underpricing advertising, it’s that the context is different in online communities.

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Waxing UnLyrical

OCTOBER 14, 2010

Image: jim crossley via Flickr, CC 2.0 Image: BES Photos via Flickr, CC 2.0 Leaders cultivate intelligent and competent group members by communicating why certain methods work and should be replicated, and what about certain ideas are important. Image: Stuart Caie via Flickr, CC 2.0 These fine folk did: Jan.

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Waxing UnLyrical

JANUARY 13, 2011

Image: Heather Phillips via Flickr, CC 2.0 Anyway, onward… Here are a few key points: Cost savings Will your project help your department’s bottom line? By switching to a blog we saved printing and distribution costs. Yes, a blog still costs us in terms of time. Good for you! Perfect example of that.

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Project How To Class Posterous 170

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# It is an open community of creative and passionate people.

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Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 12, 2010

And since the cost of adding calls to action on a website and/or sending email messages is relatively low (email sends are arguably the least expensive weapons in your marketing arsenal), failing to do so is an almost unforgivable sin for any enterprising social marketer. It’s much appreciated. And keep the great content comin’!

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Smart Phone Mobile Social Media SEO 218

Josh S Peters

NOVEMBER 5, 2009

Toyota apologized via Twitter to Calanan and 2 other artists, and they even made a formal statement about it in the Flickr help forum. Sincerity If you’re going to be seen as a company who truly cares then your apologies need to be followed up with sincere action. Which brings us to the next lesson.

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Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

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Communities Twitter Web 2.0 ROI 237

The Marketing Blog

NOVEMBER 6, 2007

I am basically talking about the launch of new REVAi from the electric car company REVA. To its credit REVA is the first company in India to come up with this unique innovative concept of electric cars. The first thing that strikes my mind when I talk about REVA is “cost&#. What’s fresh? For more features click here.

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Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. What do you choose?

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Newsletter Handbook Virtual World LinkedIn 144

The Marketing Blog

OCTOBER 10, 2008

So as our oldies said, money saved is money earned holds particularly true in today’s scenario, when cost cutting is the new mantra. Not only Moneysaver, but other companies are also trying to utilize SMS, Bluetooth, mobile websites, to cost effectively reach customers. There website called [link] is full of such great offers.

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Startup Web 2.0 SMS Proposal 109

Convince & Convert

SEPTEMBER 21, 2010

As Charlene Li said recently, social media trades media cost for labor cost. You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

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Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

MAY 19, 2008

Here are three cases that were blown way out of proportion but could have been handled a lot better if the companies thought of the consequences before acting. There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets.

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Reputation Airlines Digg MySpace 100

The Marketing Blog

JULY 29, 2008

Kinshuk is an individual, a fresh MBA working for as a community manager for an open-source consulting company. Kinshuk is an individual, a fresh MBA working for as a community manager for an open-source consulting company. Now, because of his designation and his qualification. professional.) ! bt jst pondering.

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Products Web 2.0 Startup Hotels 100

The Marketing Blog

DECEMBER 5, 2007

Motivated by the desire of learning by sharing and to share your work with the communtiy, OSS Camps are not-for-profit events and we depend on our sponsors for covering our costs. Corrections made Daksh Reply Suchi Garg December 10, 2007 at 6:33 am Since when is Delhi in Madhya Pradesh??

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The Marketing Blog

MARCH 5, 2008

How much does it cost? Shopkeeper – Price slightly higher than 15k it costs 19k bucks. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. looks quite cool.

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Web 2.0 Startup FeedBurner Open Source 100

Bare Feet Studios

AUGUST 31, 2011

It is a long-standing aspect of our company. While you and I might be connecting, company X is mining our data and a stalker or a house thief is planning his next move. Or to offer Groupons that get you a lot of business but it turns out to cost a lot of cash and not produce return customers. This is happening too.

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Social Media Foursquare Discount Social CRM 71

The Marketing Blog

MARCH 24, 2008

MindMaps allow you to do just that in a cool way MindJet’s MindManager software is the best tool around but it comes at a cost. Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm.

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Tools Web 2.0 Startup RSS 100

Convince & Convert

APRIL 1, 2010

It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. The team has a lot of photographs on Facebook (and also some on Flickr). But I wasn’t the only person doing this, and by no means was I doing it any more than anybody else in the community. So, I peeked at YouTube.

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Social Media Content Analysis Sports 120

The Marketing Blog

JULY 23, 2008

Reply Randall Flynns August 4, 2008 at 2:33 am The main advantage of email marketing is to distribute information to a wide range of specific, potential customers at a relatively low cost using services. __ Randall Flynns Social Media Marketing – 727450031.175073 [link] Reply daksh July 26, 2008 at 1:01 am Hi gaurav, Thanks for dropping by !

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The Marketing Blog

JUNE 22, 2008

Founder The founder of the company is Ajit Nawalkha, a 24 yr old graduate ! Wanting to start something of own, convinced some investors and went on creating a team and the company. He already has good experience of working with Youth Organizations, events and Media. Distinct Features. Its very specific to Indian Netizens, … [.]

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Diva Marketing Blog

JUNE 18, 2012

Toss of a pink boa to the State of Maryland, and specifcally to Governor Martin O'Malley and his communication staff! . The Pinterest State of Maryland Pitch Contest asked entrepreneurs to pitch their businesses by using Pinterest to tell the story of their company. Graphic credit: MD Govpics Flickr. Join me on Pinterest!

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Small Business Resources Collaboration iPad 85

The Way of the Web

FEBRUARY 14, 2011

A nice example of going further than simply creating and releasing an API has been announced by Etsy , the community of makers and sellers of all sorts of items. Pipework by Matius Kalisky on Flickr (CC Licence). All supply examples of how data can be used in a marketing, advertising or promotional context.

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API Class Applications Flickr 31

ProBlogger

JUNE 14, 2012

Today I present to you four alternatives you may never have heard of, showing you the pros and cons of each, how much they cost, and where you can get them from. Habari is a secure blogging platform designed from the ground up with the current and future needs of the blogging community firmly in mind. Cost and availability.

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