Web3 is the most powerful technology your brand is not embracing
Sprout Social
APRIL 11, 2022
Instead, I’ll provide a primer to web3, and how it’s going to impact marketers and the future of online communities. Rather than a handful of big companies (like Google) running everything, the users own, operate and contribute. Web3 lets communities build collective identities, with NFTs as the means to bootstrap real products.
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