Remove Communities Remove Company Remove Content Remove Social Graph
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Mapping Your Social Graph

Proactive Report

As a direct result, markets are getting smarter—and getting smarter faster than most companies.” Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships.

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Facebook Commenting Platform: Pros and Cons For Businesses

Dave Fleet

Among the features Facebook has revealed: Social relevance – the new plugin uses what Facebook calls “social signals&# to prioritize comments on posts. Comments from people in your social graph, highly-liked comments and active threads rise to the top; those flagged as spam fall to the bottom.

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Will Clubhouse be the Next Apple?

Webbiquity SMM

For content creators, Clubhouse provides a forum where you can set up a “room,” invite people (and other Clubhouse users can decide to join in), and have a conversation. For content consumers, Clubhouse offers an incredible variety of discussion topics to listen and join in on. An Android version is in the works.

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How to Take an Audience-Centric Approach to Content Marketing

Convince & Convert

Content marketing is meant to be a strategic way to reach and attract a defined audience. How would they create content that resonates with all of these different types of people? Here is how Fitbit’s audience breaks out: The visualization above shows the communities within the Fitbit audience. Healthcare.

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Real-Life Instagram Project Filters In Unique View of London

Convince & Convert

Creating physical photo “stops” amid a bustling city like London is akin to the scenic vista turnoff along a highway – it prompts the person to pause, photograph the moment and share the experience with their social graph. Although this certainly isn’t London’s first Instagram themed activation (e.g.

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Is it That Easy?

Proactive Report

Last week I wrote that for a company to successfully integrate social media with their PR activities they have to listen, learn and respond. Finding the right content and figuring out exactly what the people talking about you need and want is critical to PR success today. what communities do they belong to?

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. While this is something that its sister company, Facebook, has done for a while, it didn’t stop people from freaking out. If your content is already resonating , you have no need to panic.

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