Firebelly

OCTOBER 23, 2012

What Does Soccer Have to do With Content Marketing? If you want to succeed at content marketing, sometimes you only have to be an orange cone. I’ve worked with clients in the past who were being totally dominated in search, and our content marketing plan was an all-out game of catch-up. But the dividends will be huge.

Content 182

Content Marketing Creative Commons Industry 182

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. Great content, #2, works across the board for social media. Fortunately, we have social media communities to inspire us.

Communities 170

Communities Marketing MySpace Yahoo 170

The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. of tweets, tweet type, conversation type.

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Study Company Web 2.0 Twitter 180

Convince & Convert

APRIL 29, 2012

Social media and the rise of self-serve content requires that we actually attempt to fulfill the decades-old promise of 1:1 marketing – winning hearts and minds a few at a time with unprecedented relevancy and transparency and humanization and speed. Flickr Photo by Doc_Brown. Social media management software companies, et al.

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Resources Company Social Media How To 167

Social Media Marketing

DECEMBER 18, 2012

It's not too long ago (okay, in social media terms, it was eons ago) that Flickr was one of the major social networks. But the rise of Instagram as a deft and light app that allowed seamless integration into sites like Facebook, Twitter, Tumblr and more made some wonder if there was a future for Flickr. So what happened? Remember that.

Instagram 168

Instagram Flickr Privacy Policies 168

Waxing UnLyrical

SEPTEMBER 13, 2013

For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties. Image: SalFalko via Flickr, CC 2.0. Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area.

Blogger 263

Blogger Strategy Technorati Community building 263

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Laurel Papworth

APRIL 8, 2010

Pages can only post content and information under the “everyone&# setting. When you publish content or information to your Page we have no obligation to distribute your content or information to users. Fanpage vs community vs brand vs groups. Admins that are “Fans&# will “spam?

Communities 111

Communities Facebook Widget Web 2.0 111

Waxing UnLyrical

JULY 3, 2013

Image: UOregon Conference Services via Flickr, CC 2.o. And you tell them about how you like to eat ice cream and jog and take care of your dog, and you manage a company that sells lawnmowers. Like this: Image: Nisa yeh via Flickr, CC 2.0. Tech companies start calling themselves “idea incubators.” Sound ridiculous?

Marketing 250

Marketing Wikimedia Startup Public Domain 250

Waxing UnLyrical

AUGUST 12, 2013

Image: pdbreen via Flickr, CC 2.0. However, providing customers and prospects with memorable and useful content is what separates the, er, women from the girls. 5 Intangibles That You Need If You’re Creating Content Online. Providing valuable content that delivers. How To Get Found If No One Is Looking For You.

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RFP Consultant Flickr Resources 223

Waxing UnLyrical

AUGUST 18, 2014

Image: aussiegall via Flickr, CC 2.0. 4 content creation tips for B2B software companies. Why: According to a recent survey, only 38% of B2B software providers felt they were effectively carrying out their content programs. Attitude can affect business relationships, strategy, and security. Based in the Washington, D.C.,

B2B 187

B2B Collaboration Consultant Flickr 187

Waxing UnLyrical

DECEMBER 8, 2014

Image: Scottish Libraries via Flickr, CC 2.0. Can your content plan survive on 6-second videos? Why: Although short-form storytelling is important, rich content is key to long-term brand development. Why: Is your company embracing the power and influence of digital storytelling and brand journalism? Go short or go home.

Consultant 190

Consultant Flickr Journal Library 190

The Marketing Blog

MARCH 26, 2010

Home About In the Media Indian Companies on Twitter – A Usage Study Search Engine Statistics:: Google’s share dips March 27, 2010.8:32 What I really like is the visualization and the manner in which it has been clustered. Heading over to the actual post now! Reply Leave a Reply Click here to cancel reply.

Web 2.0 138

Web 2.0 Startup Content FeedBurner 138

Kikolani

MAY 5, 2016

As more and more businesses battle it out in the cyberworld to capture the hearts and minds of netizens, the importance of link building and content marketing is more pertinent than ever. However, a lot of marketers are getting confused on the complementary relation of link building and producing great content.

Content 78

Content Findability Engineering Flickr 78

Waxing UnLyrical

JUNE 21, 2013

Image: TheNextWeb via Flickr, CC 2.0. Publicizing news, blog posts, videos… basically, any kind of content. A lot of companies still only share their own content on Twitter. Retweeting what other people have said about their own companies (or about them personally) ad nauseam.

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Twitter How To HootSuite Hashtag 246

SocMed Sean

MARCH 11, 2012

'Angry bird puts a lid on it' courtesy of etee on Flickr via Creative Commons license If you’re engaged in social media for either personal or professional purposes (and if you’re reading this, I’m betting you are), there’s an important skillset and rule that you might want to think about: The art of not replying.

Creative Commons 279

Creative Commons How To Flickr Forums 279

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. Consider the value of hiring a community manager.

Social Media 232

Social Media Press Release Marketing Widget 232

Waxing UnLyrical

AUGUST 26, 2013

Image: Steve Worsethandetroit via Flickr, CC 2.0. Bryce uses the examples of Weight Watchers, SiriusXM, and Encyclopedia Britannica to illustrate why sacrificing some revenue by offering a free product to compete with services such as FitBit, Pandora, and Wikipedia can contribute to companies moving forward rather than behind.

Wikipedia 181

Wikipedia Consultant Compete Flickr 181

Idaconcpts

FEBRUARY 15, 2013

With the growth of smartphones, companies are focusing to increase their brand visibility and sales through smartphone apps. Here are some innovative apps that can legitimately increase a company’s brand presence as well as sales. Yelp has a huge community, and the reviews on the site are read seriously. DoubleDutch Events.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Harp Interactive

FEBRUARY 23, 2010

Whether you are a business with brick and mortar stores or a company without borders, you should be tapping into the growing number of local audiences seeking products and services in their own locality. You can increase business exposure and your web and store traffic simply by including geographical information to your digital content.

Geotagging 324

Geotagging GPS Foursquare Marketing 324

Waxing UnLyrical

JANUARY 12, 2015

Image: mario via Flickr, CC 2.0. Why: How does one start from scratch after building a successful blog and community? Falling Behind on Content? Catch Up With These Content Repurposing Tips. Why: After a holiday break, getting back to creating original content can easily strain your business resources.

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Consultant Flickr Communities Blogger 100

Waxing UnLyrical

OCTOBER 21, 2015

I witness the power of data every day as the Director of PR Engineering at AirPR , a PRTech company focused on cultivating the PR leaders of tomorrow through analytics, insights, and measurement. Not just a killer blog post, but also a fundamental shift in the way we think about and develop content at AirPR. The result?

Data 100

Data Delicious Startup Analytics 100

Waxing UnLyrical

AUGUST 17, 2015

See, Think, Do, Care Winning Combo: Content +Marketing +Measurement! Is Your Company Creating Reporting Squirrels or Analysis Ninjas? Image: Bruce Clay, Inc via Flickr, CC 2.0. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. ” 4.

Consultant 100

Consultant Analytics Flickr Metrics 100

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Guess what?

Social Media 160

Social Media Automotive Klout Flipboard 160

Waxing UnLyrical

FEBRUARY 20, 2013

.” I had no idea such a thing existed, but here is how Charlie Custer , who summarized it for Tech in Asia , explains it: “Black PR firms provide client companies with both post deletion services to help them escape negative news stories, and some also provide placement for soft ads and hit pieces attacking competitors.

Reputation 273

Reputation Consultant News Flickr 273

Waxing UnLyrical

JUNE 13, 2012

How much content is right for my audience? I believe that, like me, my audience is insanely busy and overwhelmed with a world awash in content. I’m exploring ways to expand our content, but stay true to what I believe to be our audience’s limited tolerance for content creep. Image: Bruce Guenter via Flickr, CC 2.0.

Fashion 248

Fashion Aggregator Journal Compete 248

Waxing UnLyrical

MARCH 27, 2013

Through smart listening , we can correct inaccuracies, and by virtue of generating consistently strong content, our words and, maybe, deeds, could live on long after we’re gone. Image: Huntington Theatre Company via Flickr, CC 2.0. The digital age has given us an incredible opportunity to shape our own reputations.

Reputation 229

Reputation Consultant Flickr Project 229

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What you give your community, otherwise, seriously, why should they care?

Lurker 203

Lurker Klout Policies Tourism 203

Direct Marketing Observations

APRIL 19, 2010

This graphic by Forrester Research, refers to the types of people that hang out in communities and what they do in those communities. But more importantly, aside from the breakdown of percentages in that graphic above-look at the number of ways that people can consume and create content. Share images on Flickr.

Social Media 202

Social Media Social Networking Education Guidelines 202

Waxing UnLyrical

MARCH 18, 2013

If nothing else, use your LinkedIn profile; else your personal website or blog or, if a business account, to your company’s preferred URL. Don’t automatically RT tweets, especially those of a “breaking news” nature, without first verifying the source and accuracy of content. < . < tweet this > 7.

Tips 277

Tips Twitter Avatar Real Estate 277

Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. They create pockets of communities where like-minded people share information and seek advice. Locations of communities online & offline. Uncover Content Ideas.

Alterian 126

Alterian SM2 Social Networking Aggregator 126

Social Media Marketing

AUGUST 29, 2010

This post is designed to help you think about where and how you choose images for your blog (or site, or brochure, or whatever), with some bonus content thrown in. There are a number of great resources that are either low-cost or free: Flickr The grand-daddy of all image sites. Please be sure to abide by Flickr's community guidelines.

Remix 165

Remix Flickr Creative Commons Guidelines 165

Waxing UnLyrical

AUGUST 18, 2014

Image: aussiegall via Flickr, CC 2.0. 4 content creation tips for B2B software companies. Why: According to a recent survey, only 38% of B2B software providers felt they were effectively carrying out their content programs. Attitude can affect business relationships, strategy, and security. Based in the Washington, D.C.,

B2B 100

B2B Consultant Collaboration Flickr 100

Convince & Convert

APRIL 1, 2010

If Your Story is Inconsistent, At Least Leverage Your Content Ouch. But, it’s widely disparate content usage across social outposts that’s the real mystery. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. Why isn’t the Manifesto it’s own tab?

Social Media 120

Social Media Content Analysis Sports 120

Social Media Marketing

JULY 18, 2013

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, WeChat is in the sites of Chinese telcos, measuring sponsorship effectiveness, the role of PR in sponsored content, the #2 concern of the C-suite and more, it’s This Week in Social Media.

Social Media 167

Social Media Flipboard Hashtag Metrics 167

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new? What are your goals?

Social Media 269

Social Media Strategy StumbleUpon Digg 269