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The Conscious Company Global Leaders Forum

Janet Fouts

I spent a few days last week at the new 1440 Multiversity , attending the Conscious Company Global Leaders Forum. Created by Conscious Company Media , the event showcased a variety of businesses, including organizations like; Oxfam , Combat Flip Flops , L.A What do all of these companies have in common? What did we learn?

Forums 116
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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Alphabet, Google’s parent company, has more than 150,000 employees. It’s a distinctly un-human company: its product is an algorithm that presents us with the information we want.

Campaign 304
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How To Become a Professional Writer in 12 Steps

Writtent Blog

Define Your Writing Goals Clearly outline your objectives and the type of writing you aspire to pursue, such as content creation, journalism, or creative writing. Aspiring journalists should specify their interest in news reporting, feature writing, or investigative journalism.

How To 52
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When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own

Buffer Social

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

Brands 82
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Australia Sharepoint Conference June 16/17 2010

Laurel Papworth

I mentioned on Twitter that I would like to go to Australia Sharepoint Conference but can’t justify the price of the ticket (not core business for me). You can follow Sharepoint Conference on @AUSharepoint. I’ll let you know after the conference. What’s the conference about then, eh? How do I book?

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7 Brands Achieving Killer Results on Facebook

Social Media Strategies Summit

TAKEAWAY: By making themselves vulnerable and creating fun, relatable content, the NPD has been able to build a “brand” that their community (and the Facebook audience as a whole) can engage with. #2 They considered what would appeal to the childhood cancer community, and tapped into the emotional reality of those affected by cancer.

Brands 108
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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

Examples 228